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QClayCapabilitiesDeck.v3

QClay Agency is a rapidly growing design agency specializing in branding, strategy, and digital solutions, with a portfolio that includes projects for Fortune 500 companies. Since its inception in 2017, the agency has expanded from a small team to over 40 members, leveraging AI analytics to enhance design processes. Their services encompass full-cycle design, from research and conceptualization to development and brand support, aiming to create impactful and user-friendly designs.

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0% found this document useful (0 votes)
38 views28 pages

QClayCapabilitiesDeck.v3

QClay Agency is a rapidly growing design agency specializing in branding, strategy, and digital solutions, with a portfolio that includes projects for Fortune 500 companies. Since its inception in 2017, the agency has expanded from a small team to over 40 members, leveraging AI analytics to enhance design processes. Their services encompass full-cycle design, from research and conceptualization to development and brand support, aiming to create impactful and user-friendly designs.

Uploaded by

Jez
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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QClay Agency

CLAY www.qclay.design info@qclay.design

— Capabilities
Deck

This deck should give you a high-level overview of our capabilities and
experience in the design, branding, strategy and research, motion and
digital space. Don’t hesitate to reach out to us in case you have any
questions or if you want to discuss your ideas in depth.
Since 2017
A little bit Who we are ?

about us
QClay is becoming one of the world's top We are the only agency whose work is known
designs agencies, we do the best to every UI/UX designer from anywhere in the
interfaces, branding and develop world

01.
websites with mobile applications

Show our portfolio

We have implemented projects


for companies such as :

What is QClay Design?


We create trends and others from the top 500 fortune...
parision
Other agencies

Template solution com CLAY


Creative solutio
Crooked element Unique desig
Overabundance of small informatio Memorable idea
Many unnecessary elements Optimization of elements
1 rating of web studios
Our Story
create design It all started with
an idea when we were
There, our core team has gained experience in analytics, user experience, graphic
design and etc. We were confident in our skills and we believed that we can become
one of the top design agencies globally - and we gave it a shot.

working under an
to inspire international holding,
while were for a few
years on the projects
Our team of 5 has grown to 40+ members and expanded its geography to many
countries across the globe in 3 years. Today, we have experts across many fields,
which were selected from thousands of applicants, and we have also developed our
very own AI-backed analytics tool. We are still growing, and growing very rapidly,
with over 50 million of with offices in South Korea, Georgia, and UAE. This year we have become the fastest
growing design studio on Dribbble and we have over 150K designers following us on
monthly visitors. social media - making us the trend-setters globally.
Our designs are aimed to

Check Our Portfolio Get In Touch


We inspire and spark

designers following us team members all countries represented


on social media over the world in our agency

+150k +40 10
if ( (
Services

We strive to innovate Our in-house AI analytics tools


Each product is a unique communication and
philosophy delivered via our prism of design. helps us to explore millions of visual
ideas, the best of which our team is
using to craft unique and fresh
+400 completed projects
solutions.
Meet by clothes

see of by mind

Your product has a just few seconds

to form a positive impression on the user

How does the redesign affect the


211% every £100
success of the company?
According to McKinsey and DMI, the S&P 500 companies that invested

most into design processes, capabilities, and leadership over the past

decade, including design stalwarts such as Disney, Nike, and P&G,

outperformed the rest of the index by 211%.

British Council of Design - every £100 invested in design increases the


a design alert business spends

business turnover by £225. Also, businesses that see design as integral is more successful than on design increases turnover

statistics are more than twice as likely as others to see a rapid growth. other SPs by £225
members
Integrity People First
+300
Honor and principles are vital parts of People ignore the design that ignores
working relationships. people.
About Team
+300
We have gathered and nurtured all expertise in our
team — researchers, strategists, designers,
illustrators and developers. We craft thought Diversity Determination
through websites, apps and interfaces by translating
our research into solutions.
Design doesn’t have boundaries - it Design should provoke the imagination
team from all over the world
speaks all the languages. and encourage people to go further.

Bogdan Falin Anastasiia Hashynska Pauline Deshpit Zahra Karimi Liena Wilki
emenko Julia Nova Olga Mainlik Ekaterina Balderas Julia Khachirova Enrico
Kamil Milligan Sara Pearson Alexandr A. Yeager Liena Slayton Amjad Kurib
Mohammad Hashemi Dmitriy Yevsindi Julia Artemenko Olga Naymuluk Nadira B
design
Life is not Capabilities We are a full-cycle agency.

about finding
Research and in-depth analysis of the product.

yourself Conceptualization of solution and brand


identity for the targeted audience
User experience research based on the usability
and meeting the business requirements

Creation of the unique design style and Development of the product, based on the
finalization of the design stage product requirements

Testing, support and maintenance of Brand media support for external


the product communications

It is about
creating
something SAAS
bigger than MS .0

Sta
C b3

UI
Illu
yourself e

rtu
/U
W

str
Brand

p
QClay

ati
strategy a

We
gm

on
Fi
fy

s
i
Cases

bflo
op Development
Sh

w
Moneliq Bank
view case preview 01
Fintech UI Design UX Research/Design Development
Moneliq Mobile Design

Problem Solution
The client requested a complete UX and UI rethink Our team not only successfully developed new UX and
for a banking system that included both web and UI solutions, but also took over the layout and design of
mobile platforms. In addition, a multi-page website the project. This comprehensive process took 6-7
design was required that would meet modern months, during which we worked closely with the client
standards and user expectations. to ensure their complete satisfaction with the end
result. The client appreciated our work and was
extremely pleased with the results.
View Case View Live
Qumiqo
view case 02
Content Platform UI Design UX Research/Design Development
Qumiqo Mobile Design

Problem Solution
The client was asked to create an innovative platform for Our team handled the entire scope of work, developing page
publishing architectural works. Creative UX and UI solutions adaptations with dark and light themes. We also carried out full
were required to maximize user engagement. platform development, working through several UX solutions to
achieve an optimal user experience. The client was completely
satisfied with the result, appreciating our approach and
creativity.

View Case View Live


Rimz
rimz.me 03
Ecommerce UI Design UX Research/Design Development Branding
Rimz Mobile Design

Problem Solution
The client, the owner of an automobile disk manufacturing Our team created a website in two themes (light and dark),
plant, requested a unique website in their industry. The main developing the most unique website in the industry. We came
objectives included developing the most user-friendly and up with an innovative solution for a disk fitting system. Instead
beautiful UI, as well as a well-thought-out UX. The client also of uploading a large amount of content, we used AI that
wanted to implement a unique system that allowed users to overlays an image of the disk on the car model using just one
visualize selected rims on car models. product picture. This greatly simplified the process and
increased the usability of the site. We also developed
interesting branding for the project.
View Case View Live
R z
im

B randing
Rimz Brand Guidelines

rimz
Discs Design 025

rimz

3.741 294 k 867

Posts Followers Following

Rimz

Lorem ipsum dolor sit amet elit, sed do eiusmod tempor

incididunt ut labore et dolore magna.

www.rimz.com

Rimz Brand Guidelines Brand Assets 031


Follow Message

rimz rimz rimz rimz

The slide shows the use of the logo in social networks.

Icon in use

unique discs

for cars 012


Rimz Brand Guidelines Icon Design

Rimz company Discover our

top-quality

collection

To visualize the logo in a bright context, it is recommended

integration into a visual to use contrasting colors and highlight the logo on the

background. You should also create special templates for

social networks, such as Instagram, to effectively integrate

the logo into the content.

Rimz Brand Guidelines Social Media

Developing the most unique website in your

industry, with the development of your own Artificial

Intelligence

Rimz Brand Guidelines Brand Assets 030

Date Project
2024 Rimz
Slow
view case
UX Design UI Design
Launch of a new product line for
Wellbeing Nutrition

Development UI Research
04
problem solution
The primary task was to create a whole new concept for the With the help of our in-house design analytics tool we have
upcoming product line of Wellbeing Nutrition, which would be figured what design features and styles help the products
on par with the technology used behind it and give the whole convert better, and we have used a very interactive and
company a trendy and technologically advanced feel. animated design style, with vivid visuals and creatively
il ustrated translation of the product. This has helped to give a
foundation for the redesign of the rest of the website of
Nutrition Wellbeing. View Case
VVS
vvs.io
The first social network and NFT
wallet mobile application.

05
UX Design UI Design Core Brand
problem solution
After a very thorough brainstorming, we divided the whole
project into stages, and started it off with the user experience
To create a stunning design for a very unique and super new wire-framing, where we had to create a completely new
product in a very new market - building a design for an NFT experience of NFT and crypto wallet and a web3.0 social
wallet / social media mobile application from scratch. media user journey. Then we had an A-B testing stage of the
concepts we have finalized for the UI, and the end result was
a completely reimagined wallet and social media combo
experience with a cool and trendy web3.0-like design style
and NFT energy. View Case
Rocken
rocken.ch view case
an international recruiting platform based in Switzerland

06
HR Sector UI Design UX Research/Design Branding Development
IRS Mobile Design

Problem Solution
During the initial workshops, we identified the key issues and
Rocken, an international recruitment platform based in concluded that a complete rebranding was necessary. The
Switzerland, approached us for a complete redesign of their client showed a high degree of trust by agreeing to a
platform. The project included recruiting services, talent complete brand refresh, despite the current design elements
acquisition and HR consulting. Our task was to create a on the company's building, vehicles and promotional
modern interface, in line with current trends to attract the materials. We set about creating a unique brand, in the
target audience - both experienced professionals and first- process realizing the concept of the Rocken universe (Rocken
Universum), which allows us to unite all divisions of the
time job seekers. It was also important to gain the trust of platform while maintaining the uniqueness of each of them.
large employers. The main problem remained attracting The goal was successfully achieved: we attracted a new
young specialists generation of specialists and helped the service reach a new
level of sales. View Case View Live
rules to follow Avoid using brand colors on top of each other, as it may
result in poor readability of the text.

Rocken
ocken
services
ocken ocken ocken

Branding
jobs talent services

ocken
jobs

ocken
®

ocken First color of rocken

Pastel yellow
Visual Identity 2023 rocken QClay design

#F0D7B1

#D9AC87
Meaning is value. A brand filled with meaning is a
product with added value
 #D9722C

It wins not only the mind, but also the heart and stays
there forever.
1x 2x

2
Date Project
2024 Rocken
In-App

Get Purchases

Fxology

150K RATINGS AWARDS AGE CHART Fxology

Editors’

4.8 Choice 4+ No.2


Apps Years Old Category

Branding
19/25

08/25

Fxology
Brand Guidelines
2024
44 Brand Assets

113

Ru
Ruthenium
Nh Nihonium

48

Cd Cadmium

108

Hs Hassium
113

Nh Nihonium

Fxology
Brand Guidelines
2024
Brand Assets 21/25

Fxology
Brand Guidelines
2024
Color Palette

2.1 Main

Colors Emerald
#58E877 Pastel Yellow
Light Grey
The slide shows the main colors of the brand identity. The palette #FFFBA1 #E8F3ED
is based on shades of green, which are diluted with pastel yellow,

and black is used as the background.

01
02 03

White Black

#FFFFFF #101113

the leading foreign platform for forex traders, its


community consists of more than one million members 20/25

04 05

Fxology
Brand Guidelines
2024
Logo Design 10/25

Date Project
2024 FXology
Fxology
Brand Guidelines
2024

1.7 Icon
Brand Assets

In use
The slide shows how the icon can be used,
for example, on the application icon
Didit

Save zone & Constructions

ID Verifed!

Branding
Good Morning Mr. Alex

Visual Identity Guidline



Brand Guidelines
 © Didit 2024
Introduction

1
Brand Guidelines

Typographic Rules

Didit Uppercase

ABCDEFGHIJKLMN
@diditprotocol
216 Following 552,5k Followers

Profile
Lists
OPQRSTUVWXYZ

Aaa
Topics Lowercase

ABCDEFGHIJKLMNOPQR
Primary Typeface
STUVWXYZ
Security
Company Performance over the Last Year
SF Pro Display

proportional lining figures

0123456789
Safeguard
500k Users

50+
Didit has been successfully

Secrecy
implemented in more than
 proportional lining figures

$€£¥₴@#&!+-
50 countries around the world,

speaking to the global recognition

and trust in this innovative product

×÷=%←→↑↓()
Support
Visual Identity Guidline

© Didit 2024

Visual Identity Guidline



© Didit 2024

Symbolic

Brand Guidelines

Logotype Instructions

and modern.
Brand Guidelines

Logotype Instructions

Deep shades of blue emphasize security


and trust, creating a sense of boundlessness
and reliability, while the shape adds Didit Didit Didit
sophistication and innovation

Didit
@diditprotocol

Didit at the center


Strict standards of confidentiality of digital security
Didit is a popular Fintech from Germany, with ambitions Didit adheres to the highest privacy
standards such as GDPR and ISO, ensuring
Be in control of your data.

Didit offers security without the hassle

to go global.
that your data is as protected as possible Make Privacy Simple
This unique style expresses our commitment
to technological excellence. It encapsulates our
commitment to protecting privacy and creating
a trusted digital experience for our users

Date Project
Visual Identity Guidline

© Didit 2024

2024 Didit
Visual Identity Guidline

Brand Guidelines
 © Didit 2024
Logotype Instructions
{ABOUT}

Ensuring the protection

(2024) AI Solutions of your data by using AI

OnPoint
Creators: QClay Design

50K+ users
Company: Onpoint

are already with us

Verification

Process
on
verificati

Branding Creators: QClay Design Company: Onpoint

onpoint

@daniel
verification
processing...

Camera

Look at the Camera


AI (Protection) Ensuring

Your biometrics

Safety
- your password
onpoint

onpoint

Mission: Data Protection Onpoint

2024

Onpoint

{ABOUT}
Add biometrics

New biometric data

Ensuring the protection

(2024) AI Solutions of your data by using AI

Ensuring
onpoint
Get our app!

your safety

Onpoint Your biometrics

is your password

Ensuring the protection

(2024) AI Solutions of your data by using AI

Creators: QClay Design Company: Onpoint

#CACED3

#F68635

Color #B55118

Palette
Onpoint is a startup in user indetification and online
#FFFFFF
biometrics for global banking solutions, using AI and

consumer analytics technologies in BIG Data.

#39332F
Creators: QClay Design Company: Onpoint

{ABOUT}

Ensuring the protection

(2024) AI Solutions of your data by using AI

Helvetica Font Brand Identity


Typography

Date Project Helvetica

2024 OnPoint Now Display

Aa BbCc
A few of
our friends WHO WE WORK WITH

We are not looking for clients -


we are looking for like-minded
individuals, who are willing to take
on challenges and create
something truly unique and
meaningful, together.

SAMUDAI

And more other

80 friends
Check Our Portfolio
#1
Entry #2
#3
Enterprise
Project
Pricing Pricing Pricing
Services to be charged on hourly basis Minimum engagement fee of $6,000 USD Minimum engagement fee of $20,000 USD
starting from $60 USD per hour
We accept both, fiat and crypto We accept both, fiat and crypto
We accept both, fiat and crypto

Timeline Timeline Timeline


Preliminary estimation of the hours based on the Estimated together with the client based on the
requirements for weekly or bi-weekly sprints Estimated on a project basis services required and timeline for the project
More

www.qclay.design info@qclay.design

than

thanks.

Just

Design
......
Contact Us

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