Digital Marketing
Digital Marketing
What is an IP?
An IP address is a string of numbers separated by periods. IP
addresses are basically a set of four numbers - for example
192.158.1.38. IP addressing range starts from 0.0.0.0 to
255.255.255.255.
IP addresses are not created randomly. They are
mathematically produced and allocated by the Internet
Assigned Numbers Authority (IANA), a division of the
Internet Corporation for Assigned Names and Numbers
(ICANN).
ICANN is a non-profit organization that was established in
the United States in 1998 to help maintain the security of
the internet and allow it to be usable by all. Each time
anyone registers a domain on the internet, they go through
a domain name registrar, who pays a small fee to ICANN to
register the domain.
1. Your internet activity goes through the ISP, and they route
it Fundas back to you, using your IP address. Since they are
giving you access to the internet, it is their role to assign an
IP address to your device.
2. IP addresses can be changing time to time, for example: -
your modem or router is changed or after on and off of
network devices. Also, you can request your ISP to do it for
you. 3. When you are out somewhere or travelling, your IP
will not remain the same because at that time you are using
another network.
Different types of IP Addresses: -
1. Consumer IP address - it has 2 types private ip and public
ip addresses.
In public IP addresses there are two forms
a. Dynamic IP addresses
b. Static IP addresses
How you can see your IP address and how to protect and
hide your IP address?
*Go to google and search "what is my ip address"
*To hide ip address to keep your search and internet data
hidden use V.P.N
1. Symbolics.com - 15/03/1985
2. Bbn.com - 24/04/1985
3. Think.com - 24/05/1985
4. Mcc.com - 11/07/1985
5. Dec.com - 30/09/1985
.com
.in
.org
.net
.biz
.edu
.info
What is sub domain?
Sub domain is an additional part of your main domain.
Sub domains are created to arrange and access different
sections of your website.
You can create multiple sub domains or child domains on
your main domain.
Is www is a sub domain - YES
Any character or word to the left of the period.
What is URL?
Domain name and URL has some similarities, but they are
different.
A URL is a complete web address that directs a user on a
specific website or page.
Domain Type
1. TLDs (TOP LEVEL DOMAIN)
.COM
.NET
2. CC TLDs (COUNTRY CODE TOP LEVEL DOMAIN)
.IN for India
.UK for United Kingdom
.US for United States
3. g TLDs (GENERIC TOP LEVEL DOMAIN)
.GOV
.EDU
4. SLD (SECOND LEVEL DOMAIN)
5. TLD (THIRD LEVEL DOMAIN) or SUBDOMAIN
6. PREMIUM DOMAIN (Previously bought by someone)
Domain Name System [DNS] & Domain Registrar
What is DNS?
Domain Name System
What is a Domain Registrar?
A domain name registrar provides domain name
registrations and maps domain names to IP addresses.
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