TARUN SENGUPTA
Mobile: 91-9503857524~ E-Mail: tarunsguptaus@rediffmail.com
JOB OBJECTIVE
Please
provide a
Proactive and creative marketing professional with a demonstrated record of achievement in conceiving &
passport size
implementing ideas that fuel market presence and drive revenue
photograph
In quest of challenging assignments in Sales & Marketing/ Training & Development with an organization of high repute
Industry Preference: Pharma
Location Preference: Nagpur/ Mumbai
PROFILE SNAPSHOT
• A seasoned professional with nearly 27 years of experience in:
~ Sales & Marketing ~ Business Development ~ Channel Management
~ Strategic Planning ~ Training & Development ~ Team Management
~ Rural Marketing ~ Product Launches ~ Client Relationship Management
• Expert in handling all sales, marketing & business development activities, analyzing market trends and
establishing healthy & prolonged business relations with the clients
• Adroit in creating business development procedures, dealership standards and sales strategies as well as service
delivery plans & guidelines
• Resourceful in framing strategies for establishing greater awareness about company & its products and building
brand focus in conjunction with operational requirements
• Expertise in identifying & networking with reliable channel partners resulting in deeper market penetration
• An aspiring leader with excellent communication, convincing, motivational and decision making skills
Knows the Business: Possess demonstrative capability of transforming business by going beyond the boundaries of
traditional people capital support
Strategic Contribution: Can direct business in new & growth areas and motivate people to perform beyond their normal
past demonstrated skills / levels
CORE COMPETENCIES
Sales & Marketing
• Managing sales & marketing operations, increasing sales growth and
driving sales initiatives in order to achieve business goals
• Understanding business needs, its strategic direction and identifying
initiatives that will allow a business to meet those strategic goals
KOL Management
• Identifying prospective institutional accounts from various sectors
such as Govt., Semi Govt. institutions and major hospitals/ units for
business excellence
• Interfacing with physicians for understanding their requirements,
suggesting the most viable solutions / products and cultivating
relations with them for retention & repeat business
Training & Development
• Imparting training to team members and mentoring subordinates by involving them in decision making processes
• Conducting monthly/quarterly reviews with TLs & Coach to ensure development of action plans for continued
improvement in performance and quality
EMPLOYMENT DETAILS
Growth Path:
Aug’10– Jul’13: Regional Manager in Dr Reddys Lab Ltd at Nagpur
Aug’13-Jun’16: Zonal Sales Manager in Medley Pharmaceuticals at Nagpur
Since Jul’16: ZSM in Women Health Care Div. of Samarth Life Sciences based at Nagpur
Key Result Areas:
• Managing an overall sales volume of INR 2 crores per month for Hematinic, Gastro, Antibiotics & Gynac range of products
with major focus on Physicians, Gynecologists, Surgeons, Ent & GP’s and Pediatricians spread across MP, Chhattisgarh,
Vidhava and Marathwada regions
• Handling a team of 57 Medical Representatives, 11 Area Sales Managers, 3 RSMs
• Spearheading CNFs spread across Nagpur, Raipur, Indore and Mumbai
• Driving sales strategies to attain periodical targets and optimize revenue from primary and secondary markets
• Mapping territories and performing market segmentation to identify new customer groups for marketing various products
to increase market share
• Developing relationships with major clients to provide quality services and gain repeat business
• Identifying and networking with financially strong & reliable dealers/ channel partners leading to deeper market
penetration and reach
• Ensuring cost effective logistic operations and seamless materials movement to maintain sufficient inventory levels at each
sales outlet/ distribution channel
• Imparting trainings on products, selling skills, lead prospecting and closing skills
Highlights:
• Achieved 100% target year on year along with a growth of 24% in FY 2013 through adequate customer coverage in rural
markets, controlling attrition, motivating & driving team to earn maximum incentives, establishing continuous business
with large customers and ensuring proper catering in rural market through distribution network
• Launched the rural division of Dr Reddys in Chhattisgarh by identifying potential rural market in CG, preparing the
customer list, appointing the team, establishing a robust distribution network for better catering and conducting a number
of education awareness programs
• Instrumental in organizing activities like Doctor Certification Course through distant CME and appointing paramedical staff
as blood pressure operators to build brands like Tenormin, Tenochlor, etc.
• Excellent track record of handling all specialties of Doctors and Therapy Segments like Cardiac, Derma, Antibiotics, Ortho,
Optho, Analgesic, Nutriceuticals, etc.
• Pivotal role in implementing a costly Visco Supplement, Synvisc for Osteoarthritis and selling it to
• Successfully managed 80 distributors within the Nagpur region
• Recognized with the “Runner up RSM Award” in Indura division of Dr Reddys during 2011-12
Oct’06 – Jul’10: Shreya Life Science Pvt. Ltd., Nagpur as Regional Manager
Highlights:
• Instrumental in improving productivity of the region from INR 1.75 lakhs to INR 3.5 Lakhs PCPM
thereby expanding the region into 2 parts owing to the high yield within 3 years
▪ Achieved Regional Targets in 2008-09 & 2009-10
PREVIOUS EXPERIENCE
May’92 – Sept’06: Nicholas Piramal (I) Ltd., Katni/Raigarh/Bilaspur/Aurangabad
Growth Path:
May’92 – Jul’03: Medical Representative (Katni, Raigarh & Bilaspur)
Aug’03 – Mar’04: Territory Business Manager (Delhi)
Apr’04 – Sep’06: Area Business Manager (Aurangabad)
PROFESSIONAL QUALIFICATIONS
1991 M.Sc. (Mathematics) from GGD University, Bilaspur
1989 B.Sc. (Mathematics) from GGD University, Bilaspur
Additional:
2000 Diploma in Computers from Bilaspur
PERSONAL DETAILS
Date of Birth: 12th May, 1970
Address: Flat No.: 303, Shiv Pooja Apartment, Plot No. :-50, Saraswati Vihar
Colony, Trimurti Nagar, Nagpur – 440022, Maharashtra
Languages Known: English, Hindi, Bengali & Marathi
