PROJECT SUBMISSION
Task 1
Method of forecasting: For short-term forecasting, I would utilize the simple exponential smoothing
method. This method is suitable for short-term forecasts and is capable of capturing recent trends and
changes in demand due to its responsiveness to recent data
Justification for the choice of method: The assumption made is that recent sales data has more relevance
in predicting future demand compared to older data, given the sensitivity of the provided data to recent
changes.
Task 2
The formula used for forecasting demand: Ft=α×Dt+(1−α)×Ft−1
● The demand forecast for the next six months is shown in the table below
Month Smartphones (Forecast) Laptops (Forecast) Smartwatches (Forecast)
Jan 2300 1150 380
Feb 2090 1051 359
Mar 2003 1005 347
Apr 1972 979 342
May 1890 940 332
Jun 1923 958 337
Task 3
The formula used for calculating forecast errors: Forecast Error=Actual Demand−Forecasted Demand
● The forecast errors for the six months is shown in the table below
Month Smartphones Laptops Smartwatches
Jan -800 -350 -80
Feb -490 -231 -49
Mar -203 -105 -27
Apr -72 -59 -12
May -190 -90 -22
Jun 77 42 13
Task 4
● The formula for calculating MAPE: Mean absolute percentage error (MAPE) is calculated as the average of
the absolute percentage errors for each forecasted period. Bias is calculated as the average forecast error.
● MAPE for all product categories for the six months:
Month Smartphones Laptops Smartwatches
Jan 53.33% 43.75% 26.67%
Feb 30.63% 28.05% 15.81%
Mar 11.28% 11.67% 8.44%
Apr 3.79% 6.41% 3.64%
May 11.18% 10.59% 7.10%
Jun 3.85% 4.20% 3.71%
● The formula for calculating Bias: n1∑i=1n(Ai−Fi)
● Bias for all product categories for the six months:
Month Smartphones Laptops Smartwatches
Jan -793.33 -310 -70
Feb -323.33 -171 -39
Mar -203 -115 -27
Apr -105.33 -55.67 -12
May -123.33 -23.33 -5.33
Jun -23 -8 3
Task 5
● Recommendations:
○ Recommendation 1 + Justification
○ Recommendation 2 + Justification
○ Recommendation 3 + Justification
Smartphones: Implement a dynamic pricing strategy based on demand fluctuations to optimize inventory levels
and minimize stock outs.
Laptop: Improve supplier relationships and enhance communication to reduce lead times and ensure timely
delivery of components.
Smartwatches: Invest in predictive analytics and machine learning algorithms to better forecast demand patterns
and optimize inventory levels.
These recommendations aim to enhance supply chain agility, improve demand forecasting accuracy, and mitigate
the impact of demand fluctuations on inventory management.