MARKETING

PROPOSAL

CREATIVE CRISTIAN STUDIO

 FIRST THINGS, FIRST...
Digital marketing planning is no different to any other marketing plan, in fact it’s increasingly
strange to have separate plans for ‘digital’ and ‘offline’ since that’s not how your customers
perceive your business. However, we’re often required to separate plans for “digital” only based on
the way teams and reporting is structured and to help the transition to digital - before it becomes
“business as usual”.
Keep it flexible. Situations and plans change, especially online, so ensure plans are usable by a
clear vision for the year and keeping detail to a shorter term 90-day focus
Opting for online marketing enables the start-up to run campaigns specifically targeted at the
right audience. Online marketing can be a big aid for a start-up as it is a cost-effective way of
building brand awareness, generating traffic and creating a customer base.

1) Post Creation is about creating designs and captions.

There is not advised to focus just on sales posts, that are why I propose creating also informative
posts, industry related information, etc.
With all the designs I have prepared are suitable for Instagram and Facebook.
Through Platforms we are going to cover the B2C target group

2) About posting frequencies I am proposing one post/day.

Most studies agree that once per day is optimal, with a maximum of two posts per day.
We are going to keep consistent posting plan through and a calendar
a) Informative posts presenting the company
b) Call to action posts inviting audience
c) News and different articles from outside sources
d) SEO optimization is constantly growing in importance and a few years back, it played a crucial
role for midsize and large businesses.

e) If we consider a week posting plan I will

suggest ( 2 Informative posts from your
website, 2 Call to Action and 1 article from other
sources)

3) I am proposing to create some short video

presentations
I will propose to start with one/week )
Video marketing is an important part of
Online Marketing Strategy. Video is
progressing rapidly and can reach new
heights sooner than it is thought. There are
numerous reasons why Video is considered
as one of the most versatile and profitable
digital marketing tools out there!
 30 days should include answering the questions:

1. What is our primary target market?

Start with broad assumptions, and slowly narrow your focus
Instead, begin with larger groups that you assume may be interested in your brand.
From here, you can slowly start getting more specific.
Use a few of these simple and general segments to get started:
gender
age
location
Neccesary for un in this point is to create our Brand, as a StartUp we need to pay a lot of
attention this. Who we are ?

2. Who are our competitors? What are their strengths?

Are a lot of Companies building before Our company. Other people are already doing what
you’re trying to do. Necessary is to identify our competitors and to see why they are "Shining"
also is very important to identify Keywords and hash tags , also content that they are using.
Figure out what they’re doing well and what needs improvement. Whom are your competitors
targeting? Look at their advertisements, visit their website, join their email subscription list. You
can attempt to go after the same target market or focus on a group your competition may be
overlooking.
Look at the graphic above as a reference.

3. What are the major factors affecting our ability to gain early sales wins?

If we have and target the right channels and fuels we can easily generate sales

4. For start-ups and small companies, how can we look more experienced than our size
suggests?

Market research is the Point and also Strategies of the beginning need to be flexible. We also
will make content calendar and see who will be our weakness and we will improve and fix them.

What has worked thus far for reaching the target audience? Traditional or digital marketing?

I will take care for Digital marketing Side of business

Days 30-60: Setting a Budget for Big-Picture Strategy

Days 30-60 are when you can begin generating tactical support for your initial plan. One of the
most important aspects of this time frame is establishing a budget. A big part of your budgeting is
making space for the tools and resources you recommended in the first 30 days. During days 30-
60, you’ll want to secure the funds for these and to start implementing them. The tools are
necessary for your broader strategy, so the sooner they are up and running and available, the
better for you . After we using social media for our brand in our 30 days , now we need to implement
ads . Is very important to set a budged for them and also make analysis what feedback they will
bring to our business.

The best marketing strategies to try :

Educate with your content.

Personalize your marketing messages.
Let data drive your creative.
Invest in original research.
Update your content.

Days 60-90: Putting Your Strategy Into Action

Sixty days at a startup is a long time. This part of the plan is intentionally less defined.
Your goal is to gain momentum, start forming opinions based on what’s working (and what’s not),
and iterate on your plan as you gain more confidence.

The final 30 days are the fun part, as the marketing strategy you’ve carefully shaped starts to show
results. During this final phase, you’ll want to solidify support for your plan, getting the official “go-
ahead” from stakeholders, and then put it into action.

All the prior work, research and careful planning will pay off as you start launching the campaigns
outlined in your first days. And since you’ve been transparent about your goals through crafting a
30-60-90 day plan, when you meet them and see marketing successes, you’ll be able to point back
to the strategy and planning that got you there
PLATFORMS ANALYSIS

The intent of the proposal is to deliver a complete social media and integrated marketing solution
designed to improve net revenue results as well as customer loyalty and engagement.

I will provide social media consulting and execution services in the following areas:

1) Social Media Strategy Development and Execution

2) Daily Social Media Management Services

Social Media Strategy and Execution

The proper and effective use of Social Media is to build community, conversation and relationships
with your audience Your businees is *missing most social components, thereby forfeiting
opportunities to engage clients, prospects and fans. Furthermore, there are significant opportunities
to optimize existing marketing and branding efforts to leverage the social components to attract
additional prospects, customers and revenue.

Through consulting, strategy and executing in cooperation with, Your businees is will direct the
proper implementation of Social Media channels that will further build the brand, loyal customer
base and community. Some of the activities that will be included in the program are:

1) Formal Analysis of current marketing deployment, Social strategy development and integration.
2) Social Media Account creation, management and daily responsibility, including Facebook,
Instagram.
3) Development and execution of a social content strategy
4) Management of Fan page posting -We will be posting 1-3 times per day
5) Management of Instagram posting -We will be posting1-3 times per day
6) Cross channel flow consulting from all media sites including website, fan page, Tiktok, etc.
7) General text, photo, video and other posts to Social Media umbrella sites.
8) General compilation and coordination of client news, events, community involvement postings
within Social Media umbrella sites.
PLATFORMS ANALYSIS

INSTAGRAM:

Info in BIO must be complete and accurate. A Short Paragraph related to company Mission and
Vision must be described in this section . 6 followers is a small number, but no engagements on the
posts. Give feedback fast at clients.The number should be increased organically and also through
Advertising Process Give feedback fast at clients.The number should be increased organically and
also through Advertising Process -It does not post frequently or in regular basis. For a company to
increase its brand awareness, which is the most important objective obtainable through Social
Media, it must post at least one / day or max 3 posts/ day CREATIVE CRISTIAN STUDIO is content up
to know is more focused primarily on the selling and promotion of a particular service, event,
classes, etc Images as well should be in high quality for more engagement coefficient on Social
Media and with Logo.
The engagement ratio on Instagram is higher comparing it with Facebook . What can be create on
this platform is building relationships with the influencers and also using a lot of hashtags. Use a lot
of hashtags and also need to be more engagement

FACEBOOK

Info in BIO must be complete and accurate. A Short Paragraph related to company Mission and
Vision must be described in this section .
4 followers is a small number, but no engagements on the posts. Give feedback fast at clients.The
number should be increased organically and also through Advertising Process -
Give feedback fast at clients.The number should be increased organically and also through
Advertising Process -It does not post frequently or in regular basis.
For a company to increase its brand awareness, which is the most important objective obtainable
through Social Media, it must post at least one / day or max 3 posts/ day . CREATIVE CRISTIAN
STUDIO is content up to know is more focused primarily on the selling and promotion of a
particular service, event, classes, etc Images as well should be in high quality for more engagement
coefficient on Social Media and with Logo.
A Facebook page has many potential benefits for your business. While some of these benefits are
similar to having a website, a number are unique to Facebook. Combined, the benefits listed below
can lead to increased sales and profits for your business. Facebook is a low-cost marketing
strategy. Raise brand awareness and promote positive word-of-mouth, Talk to existing and
potential customers.
PLATFORMS ANALYSIS
LINKEDIN :

ILinkedIn is a valuable platform for businesses to connect with professionals in their industry. It
allows businesses to expand their network, build relationships with potential clients or partners, and
stay updated with industry trends. 442 followers is a small number of network. Linkedin is very
powerful platform for this kind of business. LinkedIn is a professional network that allows you to build
credibility, create a meaningful network and establish your company as an industry authority.

TIK TOK:
Overall, TikTok can be a powerful tool for businesses looking to increase brand awareness, engage
with consumers, and drive sales. Its massive user base and highly engaging format. Here are some
key reasons why TikTok is important for businesses:
1. Massive Reach
2. Engagement:
3. Viral Potential
4. Brand Awareness
5. Targeted Advertising
6. Influencer Partnerships
7. Market Research

ADVERTISING

IPaid Facebook advertisements are important for businesses because they allow you to target a
specific audience. Facebook claims that they are 89% accurate when it comes to targeted
campaigns. Whether a business wants to target a completely new audience or an audience similar
to its current audience, Facebook is flexible. Businesses are able to target based on location,
demographics, interests, and behaviors.
There is a list presenting Facebook Ads Objectives/ starting from Brand Awareness to
Consideration, ending with Conversation.
Based on goals to increase brand awareness or to increase traffic to the website, I am suggesting
focusing to brand awareness and conversation objectives, encouraging people to take a specific
action on your business's site, such as filling out the form to become partners and latter on
downloading the app. For this part we will use other strategies because is a little difficult for this
niche of business.
To conclude the ADS budget depends on company budget which will support company goals and
objectives.
SERVICES
BRANDING
SOCIAL MEDIA MANAGEMENT/MARKETING
CONTENT DESIGN
PHOTO EDITING
HASHTAG RESEARCH
BOOSTING STRATEGY
POSTING STRATEGY
MARKET RESEARCH
COMPETITOR RESEARCH
PAID ADVERTISING
SEO
EMAIL MARKETING
COPYWRITING
MONTHLY REPORT
MEDIA BUYING
FLYERS/ BANERS
ETC

PRICE FOR ALL MY SERVICES WILL BE 200 USD/MONTH