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Sociology of Rural Life TEXTBOOK
Sociology of Rural Life TEXTBOOK
HT421.H44 2007
307.720941—dc22 2007015882
www.bergpublishers.com
For John
Who reads Howard Newby today?
Contents
List of Tables x
List of Abbreviations xi
Acknowledgements xiii
Introduction 1
Appendix
Notes 160
References 173
Index 186
List of Tables
This text offers a critical introduction to the sociology of the rural. It draws upon
classic and contemporary UK rural literature and the theoretical and methodolog-
ical approaches dominant in each. As a means to ground the discussion, three case
studies of three contemporary rural issues are explored. The approach applied
across the book is one that is informed by interactionist theory and ethnography,
building upon the rising status of qualitative methods in rural geography, and offers
an alternative to the popular approaches of political economy and postmodernism.
The emergence of rural sociology lies with the origins of the discipline of soci-
ology itself towards the end of the nineteenth century. The charge to explain the
impact of profound structural changes upon social ties and networks meant that the
first sociological accounts were not merely rural, but urban and rural – the two
dimensions went hand in hand. Hence Tönnies’s (1955) – the founding father of
rural sociology – twin concepts of Gemeinschaft und Gesellschaft (community and
association) were just that: defined by the very distinctions between them. Whilst
Tönnies’s contemporary, Geog Simmel, moved to address the emerging phenom-
enon of the industrial city (Simmel 1971), they faced similar theoretical chal-
lenges. Centrally, this was to explain the implications of tremendous technological
advances and to translate the impact of profound economic restructuring upon
human associations.
One hundred years on, rural sociology is now quite different and far less promi-
nent within the parent discipline (Hamilton 1990). The text unravels the process by
which this decline or marginalisation occurred, to see if there is a future for a rural
sociology and in what directions useful rural sociological work may be pursued.
Such a task has long been perceived to be highly problematic:
There has been an ultimately futile search for a sociological definition of ‘rural’, a
reluctance to recognize that the term ‘rural’ is an empirical category rather than a soci-
ological one, that it is merely a ‘geographical expression’. As such it can be used as a
convenient short-hand label, but in itself it has no sociological meaning.
(Newby 1980: 8)
Newby sought a sociology of the rural that was also engaged with the business
of theorising as ‘there can be no theory of rural society without a theory of society
1
2 • The Sociology of Rural Life
tout court’ (Newby 1980: 9). The text explores how ‘the rural’ has been conceptu-
alised. The examples and literature used here are largely UK-based; however, the
wider issues of theory and method may appeal to international audiences con-
cerned with rural matters.
The first two chapters trace the history of rural sociology, commencing with very
early sociological work (such as Tönnies), and introduce a basic knowledge of essen-
tial sociological terminology and the development of the discipline. The text posi-
tions each sociological and geographic analysis within its disciplinary context and
paradigm, in order to view the dominant theoretical and methodological ideas and
approaches of the time. It considers, from the perspective of each theorist, what they
consider to be happening and why; how order is achieved; the implications of their
conclusions; and what they have defined as the key variables or concepts. The second
chapter unravels why ‘the rural has frequently been regarded as residual’ or less fash-
ionable within sociology and draws upon more contemporary works from within the
vibrant discipline of rural cultural and social geography (Newby 1980: 9). The final
three chapters explore substantive issues in the countryside, informed by the theo-
retical and methodological conclusions of the opening chapters. The topics
addressed are necessarily selective among the many sub-fields of rural studies (such
as rural sustainability, rural development, social exclusion and poverty). They are the
2001 foot-and-mouth disease crisis, the hunting debate and game shooting. The first
will be of interest to international readers interested in the social implications of
disease outbreaks. The latter two address two country sports that, whilst unique to
the UK in form, will strike interesting comparisons with research on hunting and
shooting in countries such as the US, Sweden, Spain and France. The text locates
itself primarily within the UK, which is, of course, located within the framework of
EC directives, most notably the CAP. The context is therefore one in which the UK
is influenced by European and global trends in agriculture and consumption. All
three of the substantive issues addressed in the final chapters are instances of con-
flict in the countryside and therefore may appeal to those studying political sociology
or modern forms of collective behaviour and social movements.
The text aims to equip students with the ability to critically examine social
issues relating specifically to rural areas, and also to encourage students to explore
the theory–method dialectic underpinning sociological studies of rural life. The
final chapter draws together the conclusions reached in each chapter to ask how the
legacy left by rural researchers can further our conceptualisation of the discipline
of rural sociology. Fundamentally, the text challenges whether there is a future for
a ‘rural’ sociology and, if so, in what form it could appear.
The current research framework is positive for rural studies more broadly. The
£20 million joint funding initiative on rural economy and land use between the
ESRC, BBSRC and NERC is a demonstration of the importance of understanding
modern farming and also the social and economic lives of people in rural areas.
This is fully warranted in a context of significant reform of the Common
Introduction • 3
Agricultural Policy (CAP), the full impacts of which for the UK are yet to emerge.
Such a context of change highlights the need for rural research and this text seeks
to contribute to these ongoing debates.
approaches in rural geography over the past thirty years. It considers the recent
‘cultural turn’ towards unravelling the theoretical, epistemological and personal
histories underpinning rural research via a selection from the work of eminent
figures such as Terry Marsden and Paul Cloke. Through Cloke (a geographer), the
text reflects the impact of the ‘cultural turn’ upon rural geography that has drawn
some inspiration from postmodernism and away from the overtly Marxist
approach that informed Newby’s later work and Marsden’s early contributions. The
rich legacy this work offers to sociology – despite sociology’s movement beyond
the impasse of postmodernism during the past decade – allows the relative theo-
retical and methodological strengths and weaknesses of various accounts in rural
studies to be viewed. The new territories into which they have taken rural research
are evaluated in the chapter’s conclusion.
Chapter 3 then marks the point at which the book considers more substantive
examples of contemporary rural debates and issues. This chapter offers a case
study of the impact of the 2001 foot-and-mouth disease (FMD) epidemic to
demonstrate the problems facing contemporary rural communities and the current
state of the countryside. This chapter will therefore appeal to readers in countries
also affected by the 2001 epidemic, such as The Netherlands, Ireland and France.
Rather than attempting to offer a definitive overview of what has become a sub-
stantial body of literature, it draws upon a selection. The selection reflects a variety
of conceptual and empirical approaches to the impact of the FMD epidemic. The
chapter argues that collectively, these quite varied studies serve to offer many
dimensions of understanding a profoundly complex issue. As rural areas have
become more intricate in the twenty-first century, rural research has produced the-
oretical and empirical innovations in order to best capture the rural’s complexity.
Chapter 4 continues the text’s application of case studies to explore a substan-
tive issue in the contemporary countryside. It focuses upon a contested issue, that
of the hunting debate. Again, a sample is drawn from the literature, although the
question of hunting has not attracted the same level of attention as the impact of
FMD. The sample is purposefully diverse and includes government or research
council funded projects by Milbourne and Cox, an analysis of hunting as a new
expression of rural protest by Woods and new data looking at the expressions of
rurality underpinning the position of pro- and anti-hunting lobbies by the author
and also Burridge. Finally, a more traditional analysis of the economic contribu-
tion – or lack thereof – to the UK is evaluated. The conclusion of the chapter raises
some questions as to how rural researchers have approached contested issues in the
countryside.
Chapter 5 considers the topical question of game shooting in the UK. It evalu-
ates how game shooting has been studied by a relatively scarce research literature.
It considers both a sample from recent academic studies and also a report by a
leading opponent of shooting. The debates surrounding game shooting share many
characteristics with that of hunting and many fall outside the remit of the social
Introduction • 5
sciences, for example ecological work. The chapter explicates pro, anti and aca-
demic analyses and also studies that on a surface level seem unconnected but raise
highly relevant and related questions. The chapter’s conclusion suggests that the
social aspects of shooting have been neglected and it posits a few methodological
approaches that could make such a contribution. It also questions whether the rel-
ative neglect of game shooting by the academic community is a result of excessive
political correctness.
Chapter 6 continues the themes of chapter 5 in its advocacy of new method-
ological techniques for engaging in rural research. It outlines alternative methods
from which to engage with the rural in contemporary society. It presents two dif-
ferent analyses of visual representations of the rural and critiques and evaluates
whether the visual is a useful addition to the portfolio of research methods avail-
able to the rural researcher. The examples it uses are from children’s literature and
a photographic data set of gamekeeping work. Whilst not as holistic in the picture
that they provide as some of the literature sampled in previous chapters, they nev-
ertheless offer opportunities to challenge the taken-for-granted perception of
rurality. Such an approach offers one way to ensure that a sociology of the rural
avoids theoretical and methodological stagnation.
The text concludes by drawing the debates in the preceding chapters together
and looks, in an overview, at the future of rural sociology. It considers, in the light
of the preceding discussion and case studies, whether sociology has a contribution
to make to rural studies and what principles could inform such a sociology. Has
sociology changed in the 100 years since the first analyses of rural societies
emerged to the degree that one should now speak of rural sociologies? What future
direction could a future sociology of the rural pursue?
Learning Tools
The text offers a series of learning tools at the end of each chapter to enable stu-
dents to self-assess their knowledge. These take the form of a number of questions,
brief biographies of key thinkers and their ideas and a glossary of key terms as
they emerged. The questions will invite students to compare and contrast the
research styles and findings of rural research and thinking since the nineteenth
century and, in doing so, invite them to progress their knowledge and under-
standing of the field as a whole.
–1–
The context of the second half of the nineteenth century and what came to be
termed the industrial revolution1 presented a challenge for the very earliest soci-
ologists: namely, how was society understood before the transformation; and how
could it be best conceptualised subsequently? Tönnies was writing in a context of
the emergence of sociology as a discipline in its own right, alongside significant
figures such as Hegel, Comte, Spencer and Marx. However, Tönnies is perhaps
best situated among the second wave of writers to emerge in the new field of soci-
ology. In France, his peers included Emile Durkheim and, in Germany, Simmel and
Weber.2
Tönnies characterised the rise of urban industrialism – and its associated demo-
graphic shift from the country to the city – as involving a loss of community. His
text, published in 1887, Gemeinschaft und Gesellschaft applied these two, twin
terms to describe the contrast between pre-industrial and post-industrial societies.
The rise of the urban city was instrumental in this process:
6
The History of Rural Sociology • 7
a totality which is not a mere aggregation of its parts but one which is made up of these
parts in such a manner that they are dependent upon and conditioned by the totality …
and hence as a form possesses reality and substance.
(Tönnies 1955 [1887]: 40–41)
The two, twin concepts therefore invite points of contrast and comparison that
can be, loosely, characterised as shown in Table 1.
Gemeinschaft Gesellschaft
Community Society/association/organisation
Real, organic life Acts as a unit outwardly
Acts as a unit outwardly Imaginary and mechanical structure
Intimate, private and exclusive living Public life – it is the world itself
together One goes into it as a strange country
Bound to it from birth Mechanical
Organic Exists in the realm of business, travel or sciences
Should be understood as a living Commercial
organism Transitory and superficial
Old New as a name as well as a phenomenon
Pre-industrial Post-industrial
Responsible for the decline of ‘community’ in the
modern world
Unravelling these concepts in a little more depth, however, allows some insight
into whether Tönnies’s (1955) analysis was indeed a critique of industrialisation,
or rather a balanced account in which the respective advantages and implicit
8 • The Sociology of Rural Life
problems associated with each form of social relations are present. In relation to
Gemeinschaft, social relationships were defined as intimate, enduring and based
upon a clear understanding of each other’s individual position in society. That is, a
person’s status was estimated according to whom that person was, rather than what
that person had done. However, such relationships were relatively immobile, both
geographically and socially (up and down the social scale). Therefore, in that
respect, status was ascribed (that is, relatively fixed at birth) rather than achieved
(based on merit or performance). The Gemeinschaft society, as characterised by
Tönnies (1955), was therefore less a meritocracy than a relatively closed commu-
nity. As Lee and Newby (1983) noted, such societies were relatively homogeneous,
since well-recognised moral custodians, such as the church and the family,
enforced their culture quite rigidly. Sentiments within this form of society placed
a high premium on the sanctity of kinship and territoriality. At its core,
Gemeinschaft was the sentimental attachment to the conventions and mores of a
‘beloved place’ enshrined in a tradition which was handed down over the genera-
tions from family to family and therefore both the church and the family were
more important and much stronger in pre-industrial society. Derived from this
form of social relations were enduring, close-knit relationships, which were in turn
characterised by greater emotional cohesion, greater depth of sentiment and
greater continuity – and hence were ultimately more meaningful.
In summary, Gemeinschaft implied close ties – both economic and emotional –
to one geographic locale, but at the same time these were closely intertwined with
a depth and richness in personal social relations.
In contrast, Gesellschaft was, broadly, everything that Gemeinschaft was not.
The move towards industrialism and urbanism, for Tönnies, was associated with
an increase in the scale, and therefore the impersonality, of society. This imper-
sonality enabled social interaction to become more easily regulated by contract (as
opposed to obligation and expectation), so that relationships become more calcu-
lative and more specific. However, they were also more rational, in the sense that
they were restricted to a definitive end and constructed with definite means of
obtaining such ends. That is, social relations were laid bare under a contract
system and the implicit web of obligations and ties of Gemeinschaft negated by the
explicit brokering of work and roles.
However, as a consequence the associational qualities of Gemeinschaft were also
negated and most of the virtues and morality of ‘community’ were lost under indus-
trialisation. Therefore Tönnies’s (1955) is a critique against the utilitarian’s society
of rational individuals: that is, that individuals, once disconnected from the close
form of association to be found prior to industrialisation, lost the stability or moral
centre that characterised the Gemeinschaft way of life. Writ large, the replacement
of Gemeinschaft by Gesellschaft relationships was ultimately a prerequisite of the
rise of capitalism and hence of the rise of nineteenth-century industrial society. In
this sense, Tönnies (1955) provided an early critique of the impact of capitalism
The History of Rural Sociology • 9
labour in people’s working lives formed a new bond or contract between social
actors. That is, the division of labour created economic dependence upon one
another and this formed the new social bond and maintained the equilibrium.
There is a danger of confusing Durkheim’s emphasis upon the division of labour
as taking upon the same significance as Marx’s emphasis upon the ownership of
the means of production. Unlike Marx, Durkheim does not take the economy to be
the driving force of his analysis of social relations. However, the core ontological
assumption underpinning his analysis of society was that a shared moral basis was
necessary to the social order (that is, to ensure the continued smooth running of
society). Somewhat confusingly, Newby (1980) reflects on Durkheim’s use of
mechanistic and organic descriptors, and finds organic more evocative of a rural
way of life:
The use of the word ‘organic’ emphasizes the elision between the aesthetic and the eco-
logical on the one hand and the social on the other. It obviously derives in part from its
connotations with the land and fertility.
(Newby 1977a: 16)
Strictly speaking ‘mechanical solidarity’ is not itself a form of social structure but it is
the form of solidarity found in ‘segmented societies’ – societies originally clan
(kinship) based but later on based on locality.
(Craib 1992: 66)
Here the emphasis is upon geographic locality and a type or form of social rela-
tions. This is far more explicit than is the case in Tönnies’s analysis, as will later
be discussed with reference to the work of Ray Pahl. In the work of Durkheim,
therefore, we can detect an emphasis upon locale as a significant influence upon
the social characteristics of the society residing there. However, Max Weber’s
analysis serves to take the notion of locale further, for in imprinting upon the cul-
tural values or outlooks of an individual it ultimately becomes removed from any
fixed geographical context.
The History of Rural Sociology • 11
Of all communities, the social constitution of rural districts are the most individual and
the most closely connected with particular historical developments.
(Weber 1970: 363)
For a rural society, separate from the urban social community, does not exist at the
present time in a great part of the modern civilised world. It no longer exists in
England, except, perhaps, in the thoughts of dreamers. The constant proprietor of the
soil, the landlord, is not an agriculturalist but a lessor; and the temporary owner of the
estate, the tenant or lessee, is an entrepreneur capitalist like any other.
(Weber 1970: 363)
The link between urban and rural (like Tönnies and indeed Marx) is the impact
and phenomenon of capitalism and its relative impact upon farming. The spread of
a capitalist ethic is Weber’s (1970) particular concern and the manner in which
land comes to represent not only agricultural opportunities but also social status.
To buy or own significant tracts of land, he argued, also acts as ‘an entrance fee
into this [higher or elevated] social stratum’ (Weber 1970: 366). However, Weber’s
(1970) interest lies in the shifts within agriculture within his own native country,
Germany. Particularly, his analysis focuses upon the differentiations of farming
intensities between east and west regions of Germany. He argues that the
increasing value and social status of land is significant:
He argues that this serves to differentiate between the old system of farming,
which could be loosely described as the old, economically independent aristocracy,
12 • The Sociology of Rural Life
and the new urban capitalist emphasis upon the possession of money. The result is
a form of conflict, as ‘the two social tendencies resting upon entirely heteroge-
neous bases thus wrestle with each other’ (Weber 1970: 367). In this there are
many echoes of Durkheim’s distinction between mechanical and organic societies.
The ‘rural community, aristocratically differentiated’ is akin to the mechanical sol-
idarity Durkheim associated with pre-industrial revolution societies (Weber 1970:
372). Even more particularly, ‘the density of population, the high value of land, the
stronger differentiation of occupations, and the peculiar conditions resulting there-
from’ are evocative of the organic solidarity that Durkheim argues exists in
modern industrial societies (Weber 1970: 372).
However, the pessimism in the shift that Tönnies, Durkheim and Weber trace is
not necessarily framed in negative terms in the interpretation offered by Weber. For
example, ‘the former peasant is thus transformed into a labourer who owns his
means of production, as we may observe in France and in southwestern Germany’
rather than the preceding situation where they were owned or ascribed a status by
the lord of the manor or Junker (Weber 1970: 367). In this sense, Weber’s (1970)
interpretation is less tinged with the nostalgia that has been perceived in Tönnies’s
work and, as the chapter will demonstrate, subsequent community studies.
The thrust of Weber’s (1970) argument lies in the social history he conducts of
Germany, rather than the inherent characteristics of the different regions them-
selves (although this is addressed to a certain degree). Weber argues:
The establishment of extensive operations was facilitated, for the eastern landlords, by
the fact that their landlordship as well as the patrimonialization of the public authori-
ties had grown gradually on the soil of ancient liberty of the people. The east, on the
other hand, was a territory of colonization.
(Weber 1970: 376)
Weber (1970) therefore suggested that the traditions of these two regions were
different and that, for example, these manifested themselves in the way the land
and peasants were managed. For example, the ‘eastern and western landlord dif-
fered when they each endeavoured to extort from their peasants more than the tra-
ditional taxes’ (Weber 1970: 376). The older, ‘mutual protection, the jurisdiction
of the community’ was a feature of the west. However, the result was that the east
was more resistant to development than the west and more influenced by old, aris-
tocratic traditions, the eastern farmer being more associated with a gentleman’s
lifestyle than that of working the land. Weber concludes, ‘for Germany, all fateful
questions of economic and social politics of national interests are closely con-
nected with this contrast between the rural society of the east and that of the west
with its further development’ (Weber 1970: 384). There is, therefore, the sugges-
tion that rural society is somewhat behind that of the new emerging forms of social
relations. However, this is to some degree countered in the very importance that
The History of Rural Sociology • 13
Weber attaches to understanding these differences and the way the rural is signif-
icant to his analysis. The rural, for his sociology in this lecture, is a significant
sociological concept for understanding social relations.
Having considered the European analyses of rural change offered by Tönnies,
Durkheim and Weber, the chapter now turns to consider, very briefly, the American
situation.
American Sociology
Newby (1980) addressed the issue of why rural sociology had become a vibrant
research field in the US context and not that of the UK. Newby (1980) found that
early American sociology was primarily urban in orientation and yet was then fol-
lowed by an emphasis upon rural issues from a social policy dimension. Most sig-
nificantly, Newby found it to be more reactive in its research than proactively
seeking to theorise the changes in rural society (Newby 1980), a criticism that has
also been levelled at more recent British rural research (Hamilton 1990). The dis-
cipline has developed on both sides of the Atlantic;5 however, it became more
community-based here and more oriented towards agriculture (at least initially) in
America. For a summary of the most recent analyses offered by US sociologists in
rural America, see Rural Sociological Society (RSS) (2005). RSS (2005) found
that (1) the rural population is becoming more diverse in terms of its advancing
age and increasing Hispanic population, (2) rural economies have been signifi-
cantly transformed in the past decade (in terms of increasing dependency on the
agriculture industry, declining manufacturing, increasing reliance upon service
industries and a lack of high-skill and high-wage jobs), (3) rural communities,
especially those within commuting distance of larger areas, are experiencing high
physical growth, which must be balanced with protecting the natural environment,
and (4) while new opportunities are being created in rural communities, poverty
persists at alarming levels relative to urban and suburban areas (Consortium of
Social Science Associations 2005).
The focus here is upon the UK context and the directions that UK rural soci-
ology has most recently developed. The particular concern is the long-term impact
of the decline in the significance of the rural for sociologists and its implications
for the future of a theoretically and methodologically sophisticated analysis of
contemporary rurality. Therefore, considering the importance attached to the rural
by key, founding thinkers in the history of sociology, why the rural has not con-
tinued to attract such attention warrants examination. This relates to the interpre-
tation, or legacy, of Tönnies’s work by subsequent sociologists.
14 • The Sociology of Rural Life
Tönnies’s Legacy
The enduring impact of Tönnies’s work has been the two models of society (pre-
industrial and post-industrial). The twin concepts of Gemeinschaft und
Gesellschaft served to represent the profound changes sweeping across nineteenth-
century Europe and distinguish post-industrial revolution society from its more
feudal precursor. However, Tönnies’s analysis is generally perceived to be a pes-
simistic analysis of the consequences of these changes. That is, the breakdown of
traditional social order is implicitly feared, as Gemeinschaft is defined as an impor-
tant source of stability in society. Nevertheless, Tönnies’s concepts of
Gemeinschaft und Gesellschaft explored the transition from the ‘communal’
organisation of medieval society to the ‘associational’ organisation of modern,
industrial society. In addition, he sought to give proper sociological attention to the
creative and constructive role of individual action in producing its central cultural
values – in contrast to the anonymity of Durkheim’s model.
Re-evaluating Tönnies
The danger in interpreting Tönnies’s contribution lies in the ready links made
between his twin concepts and their relationship to urban and rural locales. The
automatic mapping of these two concepts along a rural–urban continuum is mis-
guided, as Tönnies was not referring to any particular social group (be it rural or
urban) when he wrote Gemeinschaft und Gesellschaft, but to forms of human asso-
ciation (Lee and Newby 1983). Rather, Tönnies (1955) was careful to argue that
both relationships could be found in rural and urban settings. The emphasis was
upon understanding how our sense of place depends upon social organisation and
it is this analysis that is significant as one of the earliest forms of sociology to
engage and unravel such a connection (Lee and Newby 1983). It is important to
understand that Tönnies’s concept of Gemeinschaft, although it included locality,
went beyond to encompass a type of relationship that could – at least potentially –
characterise the whole of society.
There are therefore a series of ambiguities and difficulties arising out of
Tönnies’s (1955) seminal work. In terms of theorising the rural, we remain in
something of a theoretical vacuum as fundamental questions remain as to the sig-
nificance of the rural for sociology. Nevertheless, several useful concepts have
emerged: locality, local social system and communion, although the exact nature
of their interconnections remains unclear. These concepts and the attention of
other important figures, such as Durkheim and Weber, in the development of soci-
ology make the rural worthy – if ambiguously – of sociological attention.
The History of Rural Sociology • 15
Community Studies
Newby (1977a) finds Tönnies to be the founding father of rural sociology ‘just as
elsewhere I have described him as the founding father of community studies (Bell
and Newby 1971) … But then, it has always been believed that real commun-
ities were to be found in the countryside’ (Newby 1977a: 1333, fn. 9, original
emphasis). Newby’s identification that Tönnies is an important reference for rural
sociology and also for community studies research brings with it the ambiguities
in Tönnies’s work: that is the pessimism and sense of loss implicit in Tönnies – a
negative tone that is shared by the community studies genre. As Newby notes, the
community studies approach charted the decline of a ‘spirit of community’ and
such a decline offers an excuse to explain a whole host of contemporary social
problems. Therefore the sense of loss that made Gemeinschaft forms of associa-
tion so desirable is shared by the desire for community and for security and cer-
tainty in our lives – that is, for identity and authenticity that have been lost in a
modern industrial society. The implications of this use of Tönnies’s work are
twofold. First, the ambiguities of Tönnies’s analysis are also continued within the
community studies genre; essentially, what is actually meant by community (and
indeed how has it been ‘lost’)? Secondly, sociology as it emerged in the UK was
widely seen in Britain as a science for understanding and resolving social prob-
lems (Crow and Allan 1994). These were deemed largely to exist in the cities, and
to be concerned primarily with issues connected to housing, health and education
(Hamilton 1990: 229). The emphasis upon specifically rural research was there-
fore, almost by omission, seen as an unproblematic environment – a bucolic idyllic
way of life, far removed from the pressures of capitalism. The chapter now draws
upon some explicit examples – both modern and more contemporary – in order to
draw out some of the critiques that emerged relating to the community studies
genre.
The most general of definitions identifies that the community studies approach
consisted of a range of studies conducted between 1940 and 1960. The history of
the approach has been addressed elsewhere (Frankenberg 1969, Bell and Newby
1971, Lee and Newby 1983, Crow and Allan 1994). However, Crow and Allan
(1994), as the most recent, are able to mark the distinctions between the decline of
community studies work and the plethora of studies conducted from the 1950s
through to the early 1990s and both in urban and rural locales (Crow and Allan
1994: xxiv–xxv). The focus of rural community studies preceding its decline in the
1970s was, as Lacey and Ball (1979) observe in relation to the sociology of edu-
cation, upon the changing social structure of Britain in the post-war period (Bell
The History of Rural Sociology • 17
and Newby 1971, Lacey and Ball 1979). Centrally, this concerned social class and
relied upon empirical research of, but not exclusively, rural areas. Lee and Newby
(1983) summarise these studies as sharing a series of themes: gaining a clear
picture of the place under enquiry; defining the social structure of the community;
examining change and whether it was perceived to be positive or negative; the loss
of the traditional social order (what could be considered to be Gemeinschaft). In
relation to explicitly rural studies, attention was focused upon working-class life
(the demise of traditional working-class community), through an investigation of
the centrality of family farming, a consequence of which was a neglect of the
locally powerful (Bell and Newby 1971). It is therefore possible to see that such
an approach ran the risk of offering an analysis that was more retrospective than
proactive in its attempt to theorise the rural. In effect, it has often been found to
offer more descriptive than critical accounts of communties.
This section uses a number of rural studies that have been identified as defining
examples of the genre and have shaped subsequent research in order to explore the
contribution of the approach to rural studies more generally. The studies are
Williams (1963), Pahl (1966) and Newby (1977a). Particular attention is paid to:
the focus of the individual studies themselves; the methodological approach
applied; the study’s historical context; and, finally, the study’s contribution to the
genre and towards the development of the theory of rurality.
Williams (1963)
Williams, along with Frankenberg (1957) and Littlejohn (1963) attempted a dis-
tinctively British form of rural sociology, albeit within prevailing the paradigm of
‘a rather functionalist “community studies” and its derivatives’ (Hamilton 1990:
229). Williams’s (1963) case study of ‘Ashworthy’ (a pseudonym) in the West
Country followed on from his earlier study of a rural village, ‘Gosforth’ in
Cumbria (Williams 1956), but the more mature work is the focus here. Williams
was a geographer by training, having studied under a founding contributor to
Welsh anthropology and the community studies genre, Alwyn Rees (Bell and
Newby 1971). Rees had already conducted rural research himself (Rees 1950) and
Williams’s work can be seen to have been influenced by that genre. The focus of
Williams’s (1963) study rested upon traditional themes of: landownership/occupa-
tions; population change (the exodus from the land); family and kinship; kinship
and social life; and religion/household type. Therefore the emphasis within the
study was upon studying the impact of demographic change – the detailed effects
of rural depopulation on family and kinship. The selection of the case study site –
what could be said to be the ‘typical’ English village – was conceptualised as one
with a population of between 500 and 700 and the concept of ‘rural’ defined as one
in which the village was underpinned by a primarily agricultural economy.
18 • The Sociology of Rural Life
methods, they contain a much larger proportion of quantitative data than would
now characterise a contemporary ethnographic monograph (Hillyard 2003a).
Therefore the criticisms of the community studies approach, which are sum-
marised in table 2, potentially fail to engage with the objectives of the original
studies themselves. Rather, they reflect their own contemporary concerns and as
such ontological and methodological preoccupations. That is, they measure early
community studies work by benchmarks developed long after the studies.
Sources: Lee and Newby (1983), Crow et al. (1990) and Hamilton (1990).
The early community studies were informed by the then dominant paradigm of
the structural functionalist tradition of social anthropology, not the ‘new’ or inclu-
sive ethnography that now characterises small-scale ethnographic research (Harper
1998, Pole and Morrison 2003). If the studies are evaluated in this light – in their
historical place within sociology – some of their methodological vacillations can
be seen as more the refinement of the emergence of a case study approach for soci-
ology and that qualitative techniques had yet to acquire the status and sophistica-
tion they currently enjoy within sociology. Therefore, studies were concerned with
the ‘health’ of individual communities and few ‘have been used to examine the
theoretical presuppositions themselves’ (Newby 1977a: 96).
Sociology as a separate academic discipline was itself forged in the nineteenth century
reaction to industrialization and urbanization of which the Romantic movement was a
part. It therefore accepted uncritically the prevailing view of rural society as a system
of stable and harmonious communities … much more attention was paid to urban
industrialism and its attendant social problems and evils. Thus in Britain academic
sociology developed out of the Booth and Rowntree tradition of urban poverty studies,
while rural poverty was virtually ignored; thus today urban sociology is a flourishing
area of the discipline, while rural sociology is almost non-existent.
H. Newby, The Deferential Worker (original emphasis)
20 • The Sociology of Rural Life
Unfortunately, however, they were used largely to classify communities almost like so
many butterflies, and contributed to the low-level fact-gathering tendencies of rural
sociology, particularly American rural sociology.
(Newby 1977a: 95)
Pahl (1968)
In a series of key papers published in the late 1960s, Pahl offered a critique of the
importance of geographical locale and its correspondence to particular forms of
social relations. Pahl doubted the sociological relevance of the physical differences
between ‘rural’ and ‘urban’ in advanced industrial societies. Fundamentally, Pahl
posited that no sociological definition of any settlement type (or locality) could be
formulated. Therefore, any notions of a rural–urban or any other locality-based
continuum are destroyed. As such, he considered the concepts of ‘rural’ and
‘urban’ to be neither explanatory variables nor sociological categories. He used
evidence from his own empirical research community studies to show that, far
from an exclusive continuum from Gemeinschaft to Gesellschaft, relationships of
both types could be found in the same localities. As a result, in a key paper Pahl
(1968) [1966] came to doubt the very value of the notion of a continuum even as
a classificatory system:
For a time these polar typologies, some sanctified with the authority of the founding
fathers, served as a justification for those who have been guilty of … ‘Vulgar
Tönniesism’ of the ‘uncritical glorifying of old-fashioned rural life.’
(Pahl 1968: 265)
Pahl’s (1968) analysis was informed by a different set of concerns from that of
Tönnies, that is, more contemporary sociological concepts. Sociology, as well as
establishing itself in the universities in the 1960s, had recognised the importance
of social class for influencing social actors’ experiences and, indeed, their very life
chances. Pahl (1968) applied this new concern to the study of rural life and found
the emphasis upon locale, when analysed in relation to social class, lacked
explanatory power:
The History of Rural Sociology • 21
It is difficult to see how the features of size and density could possibly exert a common
influence on rich and poor alike.
(Pahl 1968: 267–268)
It was social class, rather, that was a key influence in determining the lifestyle
options available to social actors, rather than any characteristics inherent within a
rural area:
Class is the most sensitive index of people’s ability to choose, and that stage in the life-
cycle determines the area of choice which is most likely rather than of the ecological
attributes of the settlement.
(Pahl 1968: 268, original emphasis)
Expressed more simply, ‘only the middle class have the means and the leisure
to be able to choose “places” in which to live’ (Pahl 1968: 270). Pahl’s interest in
social class drew him into locating the issue of class with other key institutions that
shape social actors:
It seems to me that the sociologically most significant feature of this settlement type is
the interaction of status groups which have been determined nationally – by the edu-
cational system, the industrial situation and so on – in a small-scale situation, where
part of the definition of the situation, by the localistic cosmopolitan, is some sort of
social interaction.
(Pahl 1968: 276, original emphases)
However, any accusations that can be levelled at Pahl (1968) in relation to struc-
tural determinism are countered by his concern to place the individuals within the
social structure:
Whether we call the process acting on the local community ‘urbanisation’, ‘differenti-
ation’, ‘modernisation’, ‘mass society’ or whatever, it is clear that it is not so much
communities that are acted upon as groups and individuals at particular places in the
social structure.
(Pahl 1968: 293, original emphasis)
Pahl’s (1968) analysis dismissed the analytic usefulness of the rural–urban con-
tinuum. In its place, the proper object of sociological investigation and theoretical
concern, for Pahl, was that sociological analysis should concentrate on the con-
frontation between the local and the national and between the small-scale and the
large-scale:
It is the basic situation of conflict or stress that can be observed from the most highly
urbanised metropolitan region to the most remote and isolated peasant village.
(Pahl 1968: 286)
22 • The Sociology of Rural Life
The direction of Pahl’s argument is that rural sociology could no longer afford
to consider the ‘rural’ sector in isolation from the rest of society. In doing so, and
eighty years after the publication of Gemeinschaft und Gesellschaft, Tönnies’s
tools of analysis had been restored to their correct ontological status. That is, Pahl
had divested them of their confusing association with locality (Newby 1977a).
Immediately, this would seem to suggest that there cannot be a specifically rural
sociology and that ‘any attempt to tie patterns of social relationships to specific
geographic milieux is a singularly fruitless exercise’ (Pahl 1968: 293). However,
this utilises a narrow definition of rural – as that of geographical or physical space.
Another conceptual direction within Pahl’s work (and pursued by Newby) suggests
a new theoretical direction for a rural sociology to engage. Certainly, rural soci-
ology that was defined by the study of those living in a rural locale that were asso-
ciated with an agricultural economy (such as Williams 1963) is problematic since
the disappearance of agriculture’s economic dominance in rural areas. That is, the
occupational basis of the rural population has become less homogeneous in all
advanced industrial societies. As a result, the subject of study and a core focus for
past rural sociological work have disappeared – what can be said to be rural is in
doubt. However, the solution is present in Pahl’s (1968) reference to ‘a village in
the mind’, to which newcomers expect the villagers to attend. In the event that they
do not, villagers are said to be to blame for the loss of the village community (Pahl
1965). This serves to open up some interesting directions for future work – if it is
not based on locale, but ‘the mind’ or cultural imagination of ‘the rural’. This
opens up the notion of community – in the new Web-based age – to a global scale.
It also, on an interactional level of analysis, allows a great detail of sociological
research to be done: what definitions of the situation come to be operationalised in
rural areas? Who occupy official positions and are able to impose their definitions
upon less powerful groups in rural locales? And with what consequence? These are
themes that inform the rest of the text. They are explored in chapter 3 through
FMD, in chapters 4 and 5 through country sports. Prior to this, the degree to which
Newby champions and then falters in taking this theoretical agenda forward is
examined. This then led the way to a new wave of rural research within social and
cultural geography in the 1990s and the twenty-first century – and a reinvigorated
theoretical agenda, albeit with methodological limitations. This also marks an
important shift between rural sociology and geography.9
In his examination of Pahl (1968), Newby agreed with the importance of social
structures within the analysis, but argued that Pahl’s work that looked at demo-
graphic and economic differences between rural and urban was a misleading
‘substitute’ for the detailed examination of social structures. That is, Pahl (1968)
The History of Rural Sociology • 23
studies tradition. Borrowing heavily from Williams (1973), Newby critiqued the
association of the English countryside with ‘harmony, settlement, virtue, retreat,
community, innocence, identity, retrospect’, which are then contrasted with a par-
allel set of ideas associated with the city (Newby 1977a: 17–18). Newby (1977a)
therefore shared Williams’s (1973) concern to cut through the nostalgic sentimen-
tality applied to the rural. For example, despite the tremendous change that can be
said to have influenced rural England, such as mechanisation, the break-up of large
landed estates since the First World War and significant rural depopulation, rural
England continues to occupy a reified status in the cultural imagination:
Ever since England became a predominantly urban country, rural England has been
regarded as the principal repository of quintessential English values … Its reputation
as the epitome of England’s green and pleasant land has been aided by thousands of
Constable paintings hung in department stores up and down the country.
(Newby 1977a: 11, 12)
Newby then applied Williams’s cultural analysis to the social situation of farm
workers and argued that ‘there has been a refusal to recognize the problem of rural
poverty in the midst of this splendidly bucolic existence’ (Newby 1977a: 12). His
analysis drew upon a variety of cultural references, such as popular fiction’s rep-
resentation of the rural workers (Gibbons 1986 [1932]), in which farm workers are
‘alternately ignored and caricatured in the public consciousness’ (Newby 1977a:
11). Newby’s approach is therefore an interesting combination of theoretical
agendas and concerns. On the one hand, there was Williams’s cultural analysis and
on the other the influence of Goldthorpe’s more traditional, sociological, class-
driven agenda. When applied to the specific case of the farm worker, the combi-
nation served to penetrate the low-paid economic circumstances of the farm
worker and their definition and interpretation of their own situation. Newby con-
cluded that the myth of the rural idyll ‘has affected the agricultural worker’s inter-
pretation of his own situation, for a general cultural approval of the rural way of
life is something that an otherwise low-paid, low-status group of workers is
grateful to adhere to with understandable enthusiasm’ (Newby 1977a: 13). On a
theoretical level, he argued that the persistence of the rural myth interlinks with
‘important contradictions in unfettered capitalist development’ (Newby 1977a:
19). Applied to the rural context, for landowners ‘[it was] because social control
could be carried out on a personal, face-to-face basis that they were able to disas-
sociate themselves from the consequences of their own actions’ (Newby 1977a:
19). The combination allowed Newby’s (1977a) analysis to reveal that ‘the myth of
rural retrospect thus became, consciously or unconsciously, an agent of social
control’ (Newby 1977a: 19). It was unravelling the exact manner in which these
patterns continued to operate in agriculture in the 1970s that was the focus of
Newby’s (1977a) empirical research.
26 • The Sociology of Rural Life
His fieldwork was conducted in East Suffolk, a county with significant regional
variations to the extent that ‘no pretensions are made … to portray the life of the
“typical” agricultural worker – indeed this would be somewhat irrelevant since the
object of study is not a group of workers but a set of theoretical problems’ (Newby
1977a: 123). Whilst theoretical objectives can be seen to have informed the initial
focus of the study, its methodological application is remarkably distinctive from
the forms of social investigation dominant at that time. Newby’s (1977a) method-
ology was ‘deliberately eclectic’ and he drew upon historical sources such as the
agricultural and population census statistics, historical sources (both documentary
and oral) and participant observation in addition to his own social survey (Newby
1977a: 123). In total, Newby interviewed seventy-one farmers and 233 farm
workers in forty-four parishes in central East Suffolk between the first week of
March and the third week of August 1972, during which he was resident in the
field. The balance between the relative statuses accorded to these methods within
the study warrants detailed examination:
In effect the survey and the period of participant observation increasingly came to com-
plement each other: insights gained from participant observation could be checked
against survey data; on the other hand much of this data could often only become
meaningful through the experiences gained from living with a farm worker and his
family in a tied cottage for six months and gaining first-hand knowledge about the work
and community situation. As the period of fieldwork continued, the participant obser-
vation became more and more important as many of the shortcomings of using inter-
view material to obtain knowledge of relationships became apparent; nevertheless
‘doing a survey’ was a very good excuse for talking to farm workers and for prompting
them to articulate their feelings about their own experiences which would otherwise
have remained unstated.
(Newby 1977a: 123–124, original emphasis)
It is clear that there was a significant interplay between these methods; the
degree to which these methods informed Newby’s analysis as a whole is more
opaque.11 That is, whilst the appendices contain copies of the social survey and
Newby has written elsewhere about the fieldwork (Newby 1977b), his informal
and discursive – and on occasion narrative – style tends to blend his argument and
the results of his fieldwork in parallel. He concluded that farm workers and
farmers participate in a system of social control, which he termed deference. What
is significant about the deference thesis is that ‘behind the everyday rituals of def-
erential behaviour there have frequently lain attitudes and motives which are quite
the opposite’ (Newby 1977a: 111). The exact meaning applied to deference by
Newby (1977a) also warrants detailed explication:
The History of Rural Sociology • 27
Many agricultural workers have seen their village overrun, as they regard it, by an
alien, urban, overwhelmingly middle-class population, variously labelled as new-
comers, immigrants, outsiders or, simply, ‘furriners’, who are viewed as having
destroyed a distinctive rural way of life and a close-knit community in which ‘every-
body knew everybody else’.
(Newby 1977a: 20)
Therefore, ‘it is the new urbanites, not the rural employers, who are blamed for
the declining rural way of life’ by the farm workers (Newby 1977a: 21). Indeed,
even the landowners themselves ‘share with their employees a quite sincere regret
for a state of affairs that they themselves, in responding to market factors, have
brought about’ (Newby 1977a: 20). Newby’s analysis permitted him to unravel the
nostalgia expressed by respondents in relation to their work, alongside a critical
appreciation that ‘sociologically agricultural workers are “rural” only because the
constraints of the labour and housing markets means that they must both live and
work in the same locality’ (Newby 1977a: 100). Newby’s analysis therefore
included the hierarchical authority structure of the farm and the highly unequal
distribution of rewards between employer and employees and how deference
serves to explain false class consciousness on the part of the farm workers con-
strained by their social situation. He identified a form of contractual bargaining or
negotiation between these two groups. He termed this as paternalistic authority,
which the landowners or farmers use to ensure the smooth running of the farm
28 • The Sociology of Rural Life
through their everyday interactions with the farm workers. The significance of
Newby’s approach can be seen to be theoretical and methodological: the latter in
terms of the innovative use of qualitative methods and theoretical in terms of an
analysis of small-scale micro-interaction alongside a macro, Marxist-influenced
critique of capitalist relations. Newby reworked Goffman’s concept of the total
institution (Goffman 1961) into the notion of the ‘total situation’ in order to
capture the constraint and systems of exploitation facing the farm worker.
The deferential worker thesis was derived from fieldwork, but Newby’s later
work employed a more reflective, historical approach to further develop the
concept of deference and to locate the farm worker within the history of the
English rural village. So, whereas in early Newby ‘the analysis could be regarded
as a piece of industrial sociology’, his later work became a more overt form of
rural historical sociology and commentary (Newby 1977a: 100). The following
section considers one of Newby’s last sole-authored texts and then draws it
together with the deferential thesis to evaluate Newby’s approach and its potential
for subsequent rural studies.
Newby here offers a different approach, which introduces no new empirical results
but draws together his own research to offer a commentary on rural society. The
text was more popularist in tone and adopted a more historical approach. Newby
argued that social changes were all rooted in change in agricultural industry – and
its decline – as ‘English rural society is no longer entirely, nor even predominantly,
an agrarian society’ (Newby 1985: 183), the result of which was that significant
changes had occurred in the social and occupational composition of rural popula-
tions who were no longer dependent upon farming for their living. Newby distin-
guished those dependent upon agriculture for employment as the ‘truly rural’ and
contrasted these with the ex-urbanite newcomers. The impact of this latter group
also marked ‘changes in the economic and social organization of agriculture.
Social change in the village has therefore accompanied the upheavals in the nature
of agricultural work itself’ (Newby 1985: 183). Newby remained cautious in asso-
ciating this transformation with a decline of communion or a particular quality of
human relationship and meaningful social intimacy:
The village inhabitants formed a community because they had to: they were impris-
oned by constraints of various kinds, including poverty, so that reciprocal aid became
a necessity.
(Newby 1985: 154)
The focus of his analysis was upon the changing forms of association found in
rural areas. This text differs from his doctoral studies in that he unravelled the
The History of Rural Sociology • 29
In his critique of social relations in the English village, Newby catalogues the
class relations that underpinned the chronic poverty and cruel exploitation of
workers in rural locations. The analysis draws in the importance of the physical
organisation of land and its social consequences:
the settlement pattern, with most villages consisting of the dwellings of agricultural
workers and with the farmers scattered around the parish on their own farms but away
from the centre of the village itself … therefore, the employers, whether farmers or
landlords … were not part of the rural village community.
(Newby 1985: 159)
community. It was basically a neighbourly association of kin and workmates, not dis-
similar to that which existed in many urban working-class neighbourhoods, but which
the outsider could find virtually impenetrable. It was sustained by the isolation of the
rural village, by the strong kinship links between the village inhabitants and by the
need for cooperation in times of family crisis … it was forged out of the overlap
between workplace and village … relationships established at work spilled into leisure
hours … the accepted code of behaviour … followed in the village also applied in the
work situation.
(Newby 1985: 159–160)
phenomenon of the commuter included cheap housing (until the 1960s) and
the continuing idealisation of rural life. Whereas in the epoch detailed by Newby
in the earliest phases of the industrial revolution there had been a two-tier social
class structure, this shift introduced a new group into the existing occupational
community.
Newby (1985) detailed the manifold impact of this new group, newcomers who
work in the towns, for rural villages. First, they brought with them an urban,
middle-class, lifestyle, which was alien to the remaining agricultural population. As
a result, newcomers did not make the village the focus of their social activities and
they continued to make use of urban amenities whilst living in the village.
Therefore both entertainments, socialising and even shopping tended to take place
outside the village. In summation, ‘the newcomer does not always feel it is neces-
sary to adapt to the hitherto accepted mores of the village’ (Newby 1985: 165), the
result of which was that it soon became clear that everybody did not know every-
body else. Ultimately, a new social division emerged within the village. Newby
(1985) detailed this as consisting of members of the former occupational commu-
nity retreating in among themselves, that is, becoming a form of community within
a community. Newby (1985) terms this as an encapsulated community, which is
resistant to any intimate contact with the commuters and second-home owners who
increasingly comprise a substantial proportion of the rural village population.
The most important distinction Newby then went on to demarcate were two new
points of contact and resentment: (1) housing and (2) the environment:
The result of this shift was that ‘the criterion by which a farm worker could once
obtain high status – skill at work – is therefore threatened with being overthrown’
(Newby 1985: 169). In its place, Newby (1985) argued, was conspicuous con-
sumption, that is, the urban basis for allocating status. The implication for those in
the village remaining dependent upon farm wages was that they were simply
unable to compete in the new differentials of size of house, car, consumer durables,
furnishings and garden. The response of the farm worker, Newby argued, was to
be the emergence of a new scale or hierarchy within the village:
The agricultural worker, however, reacts to the possibility of being deprived of his
former status in his own village by changing the rules of the competition … The basis
of length of residence is one of the few ways in which local workers can retain any of
their old status in the village.
(Newby 1985: 169)
32 • The Sociology of Rural Life
Writing over twenty years ago, the relevance of Newby’s (1985) work for con-
temporary sociology needs to be evaluated and his analysis of the characteristics
of rural villages examined for relevance in the twenty-first century. Newby’s work
can be assessed on three levels, that of theory, method and the legacy his work
holds for capturing the complexities of rurality. His early work was characterised
by a neo-Weberian theoretical approach (see The Deferential Worker), which was
then followed by a Marxist, structural analytic approach13 (see Property,
Paternalism and Power), while in his work in the 1980s a more conversational, and
broader reflection was offered that encompassed rural society more broadly than
his earlier work (Newby 1980, 1985). Newby’s turn towards a more explicitly
Marxist analysis (Newby et al. 1978a) is considered in more detail in the following
chapter – because this is not the most significant section of his contribution. His
theoretical shift away from the strong strand of interactionism in his earlier work
is an implicit critique of the lack of conceptual development within interactionist
approaches (Goffman 1983).14 However, it is the synergy of method and theory in
his earliest work that offers the more fruitful legacy. The role and status accorded
his empirical research and the methodological innovations it contained are consid-
ered first.
The context in which Newby (1977a) conducted his empirical research was also
significant, albeit seen only with the benefit of hindsight. The timing of Newby’s
fieldwork in the early 1970s coincided with and contributed to a historical shift
towards qualitative forms of research (Hammersley and Atkinson 1995, Pole and
Morrison 2003). Techniques, which had previously been the underdog to more sta-
tistically-orientated work, were moving to establish themselves as dominant
research paradigms in some sub-disciplines of sociology (Hammersley and
Atkinson 1995). Newby’s (1977a) inclusion of qualitative methods alongside
quantitative techniques, but with equal if not more emphasis, can be compared to
methodologies emerging more broadly at that time in criminology (Young, J.
1971), within the Sociology of Education (Ball 1981, Burgess 1983) and in the
sociology of work (Oakley 1974) and an interest in symbolic interactionism (see
Rock 1979). It was upon the basis of the close, rich interactional data and
emphasis upon verstehen within his account that his analysis was derived. Newby
has also contributed to the wave of more reflexive pieces on qualitative research
(in the Bell and Roberts collection). This therefore places Newby as one of the first
in a new wave of ethnographic researchers emerging within sociology.
The role of theory within his account is more problematic to evaluate. In terms
of his citations, there is a clear interest and continuity with the traditional
approaches to industrial or occupational sociologies dominating sociology at that
time, such as Lockwood’s Blackcoated Worker (1958) study. However, the
emphasis upon demeanour is clearly derived from Canadian sociologist Erving
Goffman’s influence. Goffman’s unravelling of a new arena warranting sociolog-
ical attention – that of the interaction order – is clearly responded to in The
The History of Rural Sociology • 33
Deferential Worker. That Newby applied his fieldwork to explicate the nuances of
face-to-face behaviour and interactional rituals as a means to critique the inequal-
ities maintained through such relations is clearly (and emotively) expressed in
Newby (1977b). Newby’s approach is therefore very much a powerful critique of
these relations as his more explicitly Marxist orientation in later studies. The
approach he employed in his early work borrowed heavily from the very moral
tone and critique often misinterpreted in Goffman’s work (Hillyard 2004) and
relied upon ethnographic research rather than narrative-style description. That
symbolic interactionism continues to operate at the margins of mainstream soci-
ology (Atkinson and Housley 2003) and that it defies easy definition or explana-
tion (Rock 1979) undoubtedly contribute to why Newby is often more associated
with Marxist approaches (Wright 2004a) than with Goffman’s interactionism.
Nevertheless, there are a number of absences that are notable within his
approach. These included the role and status of rural women, the elderly and young
people and children. The latter two groups have now been engaged in research
both as a deprived group within rural areas (Jones 1997, Leyshon 2002) and also
as an empowered consumer group (Pole et al. 1999). Subsequent rural researchers
(see Little 2003a, Leyshon 2004, Little and Morris 2004) have gone on to broaden
the number of issues and themes examined in rural areas to include young people
and women. There is now a wealth of literature on the role and status of rural
women. Twenty years on from Newby, whilst he remains an instrumental figure
within rural sociology, his influence has declined – or rather the relevance of the
rural for sociology more generally. This can readily be seen in the way that the
rural no longer features as an important element in introductory sociology text-
books (Fulcher and Scott 2003), whereas it had featured as prominently as the
urban (Lee and Newby 1983). Most centrally, perhaps: is the dilemma that Newby
did not resolve the difficulties inherent in attempting to define the rural – locale
continued not to feature as the most significant feature underpinning his analysis
as he shifted the focus on to rural Britain as a component of British life more
broadly and the economic, technological, social and political milieu of which the
rural is part. In that sense, the very relevance of ‘rurality’ remains open to ques-
tion. Perhaps most important of all at that time, Newby extended the debate to
include the concept of power and power relations inside rural areas – indeed, a
development that may be somewhat neglected in contemporary studies of rurality.
A salient feature of Howard Newby’s work as a rural sociologist was that he
eschewed the somewhat nostalgic, romanticised approach to the countryside that
had prevailed for so long. His work served to guard against the constant danger of
excessive nostalgia and the tendency to take a highly selective and somewhat rose-
tinted view of the ‘good old days’ for, in doing so, what actually has occurred and
changed may be lost. Yet, whilst bearing in mind those reservations, the very per-
sistence of this theme suggests we can’t dismiss it as mere nostalgia – what seems
to be underpinning it all is a critique of the present. It all seems to be an attempt
34 • The Sociology of Rural Life
to articulate, albeit vaguely, the private troubles people experience in everyday life
in modern industrial society. This analysis up to the 1980s provided a context from
which rural studies emerged and highlighted some of the key issues and gaps in
these early approaches. Whilst there may be agreement that ‘community’ and rural
life are a good thing, surprisingly, there is little agreement over what they actually
are.15
Conclusion
The chapter has progressed the definition of the rural through the work of Tönnies,
contributions from the community studies approach of the 1960s and significant
critiques of that approach’s study of the rural made by Pahl. The innovations of
Newby’s approach to the rural and omissions in his approach have been discussed.
The conceptual shifts of how best the rural can be approached are now drawn
together, as a precursor to the following chapter, which considers key figures in
contemporary rural studies.
The three aspects of community have dominated studies of rural communities.
The first of these was implicitly a critique of modern industrial society and the
impact of modern society in terms of changing the structure and content of per-
sonal relationships. This is a pessimistic, negative analysis in which the impersonal
and dehumanising aspects of modern life and a sense of social dislocation under
the conditions of rapid social and economic change are emphasised. Community
studies under this approach have a clear empirical charge to establish a factual
basis for arguments about whether modern society does or does not suffer from a
‘loss of community’. The concept of community is employed as a means to cri-
tique modern industrial society.
A second analysis associated community with localised social relations. That is,
it also charts the decline of a form of relations, namely the importance of locality
in forming the basis of modern social organisation. It explicates the erosion of
small-scale and relatively self-contained lifestyles. The localised community had
limited contact with the outside world and control over the core necessities of life
– food, housing and employment – lay in local hands. Therefore, the lifestyles were
fairly autonomous and there was a greater diversity of local traditions and
customs.
The third echoes Newby’s concept of the occupational community, where
bonds had been established upon the basis of long-term residence, proximity and
shared employment patterns. As a concept, this is equally applicable to rural and
urban locations (see Wilmott and Young 1960, Bernard et al. 2001) and, for
example, could relate to the redevelopment of many inner-city areas. This serves
to highlight the importance of changing occupational structure as well as that of
geographic proximity. As such, the importance of the rural location per se
The History of Rural Sociology • 35
Chapter Summary
The chapter summarised the very earliest rural sociology and work of Ferdinand
Tönnies. It then considered Tönnies’s legacy and found that the manner in which
his ideas were understood and utilised in early community studies work was prob-
lematic. Such studies tended to overemphasise the sense of nostalgia for the loss
of community and the rise of the industrial age. Pahl’s work presented an impor-
The History of Rural Sociology • 37
tant antidote to that tendency. He and Newby from the 1960s onwards began to
examine the changes taking place in rural areas and to advance the concept of rural
sociology beyond a reliance upon geographic location. New concepts to emerge at
this time were locality, social relationships and a sense of identity.
These theoretical advances within the sociology of the rural were paralleled by
an increasing emphasis upon empirical fieldwork. This coincided with develop-
ments in the wide discipline of sociology where qualitative studies were ‘coming
home’ and symbolic interactionism was inspiring research in other sub-disciplines.
This enabled our understanding of traditional concepts such as social class to be
explored in new settings and through different social forms. Newby’s Deferential
Worker thesis is one such example. By the end of the 1970s, rural sociology rep-
resented an active and inventive research field – both theoretically and method-
ologically.
Learning Tools
Questions
1. To what extent did empirical research characterise the work of the rural com-
mentators discussed in this chapter?
2. In what era of sociological development would you place (a) Tönnies’s and (b)
Newby’s work? Which theoretical interests informed their writings?
3. Describe and critically evaluate Tönnies’s twin concepts of Gemeinschaft and
Gesellschaft.
4. How have social scientists re-conceptualised the idea of ‘the rural’ over time?
5. Pahl’s analysis of a rural–urban continuum merely returned Tönnies’s twin con-
cepts of Gemeinschaft and Gesellschaft to their correct ontological status.
Discuss.
6. How does the community studies approach to the study of rurality differ from
Newby’s? Discuss with particular reference to their respective analyses of social
class.
7. To what extent does Newby’s work remain relevant for contemporary sociolo-
gists?
Howard Newby (1947–) A rural sociologist. Born and brought up in Derby, his
father was a skilled worker at the Rolls Royce factory nearby. Much of his aca-
demic work has been within the locality of East Anglia. Based at the Department
of Sociology, University of Essex between 1967 and 1988 as undergraduate, post-
graduate research student, lecturer, senior lecturer, reader and professor. Latterly,
Director and Chief Executive of the Economic and Social Research Council
(ESRC), Vice Chancellor of the University of Southampton and Chair of the
Committee of Vice Chancellors and Principals (CVCP).
Glossary
Community studies: approach to social research popular in the 1950s and 1960s.
Largely informed by structural functionalist theoretical assumptions.
Deferential worker: Newby’s conception of the farm worker and how, through
their work and social relations with their employers, they come to take on a pro-
work attitude.
Definition of the situation: Thomas’s concept that, if men [sic] define their situa-
tions as real, they are real in their consequences. This emphasises the impor-
tance of individual actors independently interpreting their social situations and
acting on that basis.
Gemeinschaft: community.
Gesellschaft: association.
Monograph: the report of research findings in a book.
Reflexivity: the monitoring by an ethnographer of his or her impact upon the
social situation under investigation at every stage of the research process (i.e.
not just in the field). See Atkinson’s (1990) quote under constructivism in the
glossary at the end of the book.
Rural geography: perhaps more geographically sensitive than rural sociology and
perhaps more oriented towards social policy, environmentalism and quantitative
techniques.
Rural sociology: sociological investigation of all matters rural. These need not be
purely defined geographically (i.e. within a given region or locale) but can also
be a ‘state of mind’ or definition of a situation. Rural sociology positions social
theory more prominently than rural geography.
Rural studies: social science research engaging with all matters rural.
Rural–urban continuum: a bipolar interpretation of society, in which the differ-
ences between urban and rural settlements is emphasised.