IMAGE LAB Workshop 2
On Keeping a Notebook: Photographs and Drawings by Jamie Hawkesworth with an Essay by Joan Didion
http://thegouldcollection.com/volume4/
IMAGE CREATION VISUAL LANGUAGE IMAGE ANALYSIS
Check in
Chain of association:
Student 1 says a word
Student 2 says a word that is associated with the
word that student 1 said
Student 3 says a word that is associated with the
word that student 2 said, etc.
Daniel Shea 1985 USA
IMAGE LAB
Objective:
Experimenting with analysing,
associating, combining, composing
Today picture elements, experimenting,
creating own meanings.
Working with the unique and specific
we are working on qualities of tangible, analog materials
creating and techniques.
meanings Tools/Theory:
Juxtaposition
by means of Collage Techniques
of image
3 Assignments:
1 Juxtaposition
2 Collage
3 Silhouette
ANALYSIS
Recap: what is…
▪ Narrative?
ANALYSIS
▪ Denotation?
▪ Connotation?
Image by Nhu Xuan Hua
'TRASH INTO TREASURE'
https://www.dazeddigital.com/beauty/soul/article/48897/1/reimagining-
face-sculptures-fka-twigs-zine-avantgarden-jazzelle-cupid
ANALYSIS 1.
▪ Narrative
Ideas and views, cast in the form of a story
whose purpose is to persuade or influence
others.
An overarching concept that influences
thinking, meaning, and decision making.
The "meaning story" can be part of that and
ANALYSIS reflect the norms, values and beliefs of a
group, culture or society.
Thus, narrative is not the same as storytelling
(storytelling). Where the act and skill of
presenting stories and narratives is at the
core.
Sub-stories can be a part of a larger
overarching story: the narrative.
Image by Nhu Xuan Hua
'TRASH INTO TREASURE'
https://www.dazeddigital.com/beauty/soul/article/48897/1/reimagining-
face-sculptures-fka-twigs-zine-avantgarden-jazzelle-cupid
ANALYSIS 2.
What do you see?
▪ Denotation
ANALYSIS
What is factually
visible and what we
can all agree on.
Image by Nhu Xuan Hua
'TRASH INTO TREASURE'
https://www.dazeddigital.com/beauty/soul/article/48897/1/reimagining-
face-sculptures-fka-twigs-zine-avantgarden-jazzelle-cupid
DENOTATION
ANALYSIS
Forms include:
organic, geometric, linear
Form principles oa:
Composition, rhythm, asymmetry,
proportion, repetition, contrast, overlap,
direction, arrangement
ANALYSIS
Color oa:
hue (tone, kind)
bright (saturated), pastel, neutral
light, middle, dark
Material o.a.:
Image by Nhu Xuan Hua Texture, transparent, shiny, layered,
'TRASH INTO TREASURE'
https://www.dazeddigital.com/beauty/soul/article/48897/1/reimagining- rough, fluffy
face-sculptures-fka-twigs-zine-avantgarden-jazzelle-cupid
ANALYSIS 3.
What does it mean?
▪ Connotation
ANALYSIS
What it evokes in us
personally and the
associations we
connect to it.
Image by Nhu Xuan Hua
'TRASH INTO TREASURE'
https://www.dazeddigital.com/beauty/soul/article/48897/1/reimagining-
face-sculptures-fka-twigs-zine-avantgarden-jazzelle-cupid
CONNOTATION
ANALYSIS
• What feeling does it give you?
• What kind of emotion does
the image evoke? Serene,
natural, spiritual, romantic,
dark, sensual, powerful, etc.
ANALYSIS
• Meaning: What does the
image remind you of?
• Function/purpose: what is the
image for? Announcement,
attention grabbing, change of
perspective, etc.
Image by Nhu Xuan Hua
'TRASH INTO TREASURE' (See also glossary on BS)
https://www.dazeddigital.com/beauty/soul/article/48897/1/reimagining-
face-sculptures-fka-twigs-zine-avantgarden-jazzelle-cupid
Juxtaposition
Juxtaposition is the juxtaposition of two things The images may also be based on cultural ideas and
(images and/or materials) to achieve an effect identities of the viewers. A juxtaposition can suggest
(meaning). Both differences and similarities become connections, even if there are none.
more apparent.
In terms of shapes and forms, you can bring
together disparate elements that have
Juxtaposition
similarities. For example: the spiral shape of an
ammonite fossil and a spiral staircase.
Pic. Nhu Xuan Hua https://es.123rf.com/photo_63711761
Juxtaposition: What is added/confirmed?
Pic. Nhu Xuan Hua https://petergartmann.ch/peter-gartmann-christo-jeanne-claude/
Juxtaposition: What is added/confirmed?
Pic. Nhu Xuan Hua Andy Goldsworthy
Juxtaposition: What is added/confirmed?
Pic. Nhu Xuan Hua Matt Moore - https://mwmgraphics.com/exhibitions_UTAH.html
Juxtaposition: What is added/confirmed?
Juxtaposition: What narrative emerges?
Pic. Nhu Xuan Hua Sanja Marusic
Juxtaposition: What narrative emerges?
Pic. Nhu Xuan Hua monir-shahroudy-farmanfarmaian
https://www.synapticstimuli.com/Feed/filter/facet
Juxtaposition: What narrative emerges?
Pic. Nhu Xuan Hua Olafur Eliasson https://www.olafureliasson.net/
Juxtaposition: What narrative emerges?
Juxtaposition
With 4 images:
What could
the narrative be
now?
ASSIGNMENT 1 Juxtaposition
Experiment:
1. Juxtaposition different images 4. Add new images that add new
meaning to your chosen
2. Choose a combination that you combination.
find most interesting.
5. Study what narrative the different
3. Analyse the combination you images provoke in combination
have made: with each other.
▪ How do they contrast in terms of 6. Choose the strongest and most
color, material and meaning? exciting combinations and make
• What are similarities in color, an image series consisting of 2 to
material and meaning? 4 images that show a clear
narrative.
https://www.ingridfrahm.com/
BREAK
COLLAGE
A collage can sometimes consist of
magazine and newspaper clippings,
ribbons, paint, pieces of coloured or
handmade paper, elements from other
artworks, texts, photographs and other
found objects, pasted onto a piece of
paper or canvas.
The origins of collages go back hundreds of
years.
This technique made a dramatic re-entry in
the early 20th century as an art form.
See PDF Collage Inspiration Isabella Doelwijt on
Jean-Michel Basquiat - Untitled (Crown), 1982, Acrylic, Brightspace
ink, and paper collage on paper, 50.8 x 73.66 cm (20 x
29 in), private collection, photo: Mark Woods https://
publicdelivery.org/basquiat-crown/
COLLAGE
The use of collage techniques is another method
of bringing together information from different
sources, e.g. photos, images, magazine clippings,
printouts, etc.
The images you select do not necessarily have to
have something in common directly.
A good collage explores a variety of elements that
have their own strengths and qualities, but when
combined as a whole indicate new directions or
ideas.
When working with images, don't be limited by
the shape of a frame: for example, a rectangle or
square. Cut out, organise and assemble the
shapes in a creative way instead.
Experiment and sketch with different options in
scale, placement and selection. Different
qualities in paper type, matte, glossy, smooth,
texture and thicknesses.
(Tip: use photo glue so you can still move the http://www.inajang.com/work/radiator-theatre
elements around).
ASSIGNMENT 2 Collage
Experiment and work intuitively: let the image emerge.
Step 1: Select various image elements: shapes, colours,
textures, backgrounds, materials, etc.
Step 2: Cut, slice or tear them into parts (not too small).
Step 3: Place and replace them. Shift the image elements in
relation to each other and study what happens when you
add or leave out some elements, enlarge or reduce them,
place them in the foreground or background, etc.
Step 4: Choose an arrangement: what do you place
centrally in your collage. What are dominant elements.
https://fennaschilling.nl/work
What connotations do the visual elements evoke in
conjunction with each other?
https://www.ingridfrahm.com/
BREAK
ASSIGNMENT 3
Collage
Create an abstract or conceptual
silhouette or portrait.
Use different techniques and media:
image, drawing, collage, textile, various
materials.
Experiment!
https://www.minus37.com/2019/02/12/ina-jang-dreamy-and-minimal-juxtapose-photography/
Tutorial (but you may also apply the technique in your own way)
Comme des Garçons 2016/2017 Paris Fashion Week París
STEP 1 STEP 2 STEP 3
Find an image of a design Cut out the shape You now have a template
with an exciting contour that you can use
Tutorial (but you may also apply the technique in your own way)
STEP 4 STEP 5
STEP 6
Find an image with an Place your stencil on the
Find a suitable background
interesting texture image and copy the outline
and paste your silhouette
shape
Examples
Work of AMFI students
Examples
Work of AMFI students
Reflection • Reflect on the 3 assignments
(juxtaposition, collages/stencil and
silhouettes).
Look back on what you have
done and created. • Think about what you want to use from
Write down what new insights past lessons to visualise your "What if...."
assignment.
you have gained regarding the
making process, learning, etc. • Gather images and materials to create
your 'What if.....' assignment.
• Wednesday: studio time.
Homework • Thursday: capture everything digitally so
you can share it in zoom (including the 3
CONTINUE TO LOOK FOR SOURCES
photos from the studio assignment).
Expand and deepen your research:
- The theory or terms you will encounter during this week.
• Document every step of your process in
- Techniques you used.
your process book and your lab planner.
- Find examples of work by image makers that inspire you on a
content and/or design level
Inspiration Redefining shapes and forms.
Katrien de Blauwer
COLLAGE
Inspiration Using colour contrasts and layering to create depth, texture and movement.
Sabine Hertig
COLLAGE
Inspiration Combining different mediums.
Viviane Sassen
COLLAGE
Check out
Chain of association:
What does the word collage
evoke in you?
Student 1 says a word
Student 2 says a word that is associated with the
word that student 1 said
Student 3 says a word that is associated with the
word that student 2 said, etc.
Daniel Shea 1985 USA