KENDRIYA VIDYALAYA SANGATHAN, JAMMU REGION
SAMPLE PAPER SET-13
CLASS – XII SUBJECT: BUISNESS STUDIES
TIME: 3 HOURS MM:80
General instructions:
1 This question paper contains 34 questions.
2. Marks are indicated against each question.
3. Answer should be brief and to the point.
4. Answers to the questions carrying 3 marks may be from 50 to 75 worlds.
5. Answers to the questions carrying 4 marks may be about 150 worlds.
6. Answers to the questions carrying 6 marks may be about 200 worlds.
7. Attempt all parts of the questions together. 2020-21
1 ____________ involves synchronisation of the different actions or efforts of the various units of an 1
organisation
Which level of management is responsible for the welfare and survival of the organisation?
2 1
(a) Top level of management
(b) Middle level of management
(c) Supervisory level
(d) Both (b) and (c)
A manager should replace ‘I’ with ‘We’ in all his conversations with workers to foster
3 1
teamspirit. Which principle of management is being highlighted here?
4 External environment trends and changes that may hinder a firm’s performance 1
(a) Opportunities
(b) Strength
(c) Weakness
(d) Threat
5 Foreign companies had extreme difficulty to cut through the beureaucratic red tapism of Indian 1
official permits.Which dimension of business environment does it relate to?
(a) Social
(b) Political
(c) Legal
(d) Technological
6 Positive external trends or changes that may help a firm to improve its performance 1
(a) Opportunities
(b) Strength
(c) Weakness
(d) Threat
7 The manufacturing sector was the worst performer during the lockdown period. Which dimension of 1
business environment does it relate to?
(a) Social
(b) Political
(c) Legal
(d) None of the above
Read the following text and answer question No.8-11 on the basis of the same 1
These days, the development of a country is also judged by its system of transferring finance to
the sector where it is needed most. To give strength to the economy, SEBI is undertaking
measures to develop the capital market. In addition to this, there is another market in which
unsecured and short term debt instruments are actively traded everyday. These markets together help
the savers and investors in directing the available funds into their most productive investment
opportunity.
What type of function is SEBI performing in the above mentioned paragraph
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(a) Regulatory
(b) Development
(c) Protective
(d) All of the above
9. In addition to this , there is another market in which unsecured and short term debt instruments are 1
actively traded everyday. Which market is being referred here
(a) Capital Market
(b) Primary Market
(c) Money Market
(d) Secondary Market
10 Which of these is not a short term debt instrument 1
(a) Commercial bill
(b) Certificate of deposit
(c) Call money
(d) Debentures
11 State true or false- Short term debt instrument are always unsecured. 1
provides a rational approach for setting objectives and developingappropriate
12. 1
courses of action for achieving predetermined objectives.
13 The verbal part of a brand is known as 1
(a) Brand Mark
(b) Trade Mark
(c) Brand Name
(d) All of the above
.
14 1
Identification and division of work is the first step in the process of
(a) Controlling
(b) Organising
(c) Directing
(d) Staffing
Which of the following statement is incorrect?
15 1
(a) Marketing is a social process
(b) Focus of the marketing activities is on customer needs
(c) Marketing is merely a post production activity.
(d) Marketing mix is a wider term than product mix.
16 This philosophy recognises the decision maker’s need for autonomy . 1
(a) Decentralisation
(b) Centralisation
(c) Delegation
(d) Accountability
17 Which one is a component of sales promotion 1
(a) Advertisement
(b) Rebate
(c) Publicity
(d) Personal Selling
18 The nature of controlling is 1
(a) Prescriptive
(b) Evaluative
(c) Both of the above
(d) None of the above
The basic role of a firm then is to identify a need and fill it’.Which concept of marketing is it referred
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to
(a)Product
(b) Production
© Marketing
(c) Selling
20 The function of management which is concerned with informing the customers about the firm’s 1
product is
(a) Market Analysis
(b) Standardisation
(c) Promotion
(d) Grading
21 Anul Ltd and Akash Ltd are two competing local diary companies producing ice creams. During 3
the past financial year, Anul Ltd had manufactured 1,00,000 ice creams at a total cost of Rs 5,65,000
and Akash Ltd had also produced 1,00,000 ice creams at a cost of Rs 5,25,000. Which company is
more efficient? Give reason in support of your answer.
Explain ‘Internship training’ and ‘apprenticeship training’ and classify them as on-the-job and off-the-
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job methods of training.
23 “In large organisations, certain pieces are checked at random for quality . This is known as sample 3
checking.”
The above statement depicts a step of a function of management. Name the step referred here and
state the next two steps of that function of marketing.
OR
State three ways in which a good control system helps the organisation
24 State three differences between capital market and money market 3
OR
State three methods of floatation of new issues in primary market.
25 Muskan Electrical Limited is involved in manufacturing generators and invertors in Delhi. But its 4
main sales were from Uttar Pradesh and Haryana where electricity cut was a routine problem. Sales
in Delhi have gone down after privatisation in the electricity sector. But the company has assured
their employees that in spite of recession, no worker will be retrenched from the job.
(a) Name and explain the type of incentive offered to the employees.
(b) Explain one more incentive of the same category.
Someone has rightly said:
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“If you wish to plan for a year, sow
seeds,
If you wish to plan for 10 years,
plant trees,
If you wish to plan for a lifetime,
develop people.”
Identify the two concepts reflected in the above paragraph and state three differences
27 Tata International Ltd. earned a net profit of Rs.50 crores. Ankit the finance manager of Tata 4
International Ltd. wants to decide how to appropriate these profits. Identify the decision that Ankit
will have to take and also discuss any five factors which help him in taking this decision.
“It is a process of making subordinates to act in a desired manner to achieve certain organizational
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goals”
The above statement refers to an element of a function of management. Identify and define the
element and state the other elements of the function of management.
OR
Explain any two style of leadership.
Bhawan is a patient of high blood pressure . He takes medicines on regular basis . This medicine
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comes under the category of prescription medicine which are sold to the customers only on
prescription by a registered medical practitioner . However at many places , this practice is not
followed. Mr. Bhawan is a salesman , he keeps on touring. On one such tour, he purchased medicines
for blood pressure. While purchasing the medicine neither he looked for expiry date nor obtain a cash
memo . Since the expiry date of medicine was already over, it reacted and Bhawan became seriously
ill. This lead to Bhawan incurring a huge amount on his medical treatment. After regaining health he
claimed damages from the medicine manufacturer,.Company refused to pay anything .
(1) What precautions should Bhawan take while purchasing the medicines?
(2) What rights of Bhawan have been infringed by the company ?
It is essentially the preparation of a financial blueprint of an organisation’s future operations. 4
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What concept is the above statement related to. Identify and define it. Also state its twin objectives
OR
One of the important decisions under financial management relates to the financing pattern or the
proportion of
the use of different sources in raising funds.
What is the above pattern known as? Explain its components
Explain the following principles of Henri Fayol
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(a) Unity of Command
(b) Order
(c) Espirit de corps
OR
Explain the principles of scientific management
A company is manufacturing washing machines. There is a well defined system of jobs with a clear
32 6
and definite authority, responsibility and accountability in the company. But people are not allowed to
interact beyond their officially defined roles. As a result the company is not able to adapt to the
changing business environment. The workforce is also not motivated due to lack of social interaction.
The company is facing problems of procedural delays and inadequate recognition to creative talents.
(d) State the type of organization referred in the above paragraph and explain any three features of
such an organisation
(ii) Suggest how the organization can overcome the problems faced by it.
Sometimes plans to be drawn up take so much of time that there is not much time left for their
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implementation.
What feature does the above statement states about planning. . Explain five such type of features..
OR
“This is the real point of decision making”
The above statement refers to a step in the planning process. Name and explain the step. Also explain
the four steps preceeding the above mentioned steps.
Raman, Joginder, John, Iqbal and Shreya are friends. They are operating different business. Each one 6
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has his/her own concept regarding operating their business. Raman believes in producing products at
a large scale. Thereby decreasing the average cost of the products and selling it at a reasonable price.
Joginder focuses on providing best quality products because he believes that a customer always
wishes to buy a good quality product. The price of the product is secondary, John is of the belief that
most important aspect of business is sales and so he undertakes aggressive selling & promotional
effort. Iqbal believes that his firm can achieve its goals only by identifying the needs of the customer
& satisfying them better than the competitors. Shreya on the other hand feels that her firm has a
responsibility towards the society as well. So she provides customer satisfaction along with using
techniques which are environmental friendly.
(a) What are the Marketing concepts followed by each of them? Quote from the above lines.
(b) Which philosophy will be effective in the present circumstances ?
