What products or services does the business offer?
The products and services section of your business plan outlines your product or
service, why it's needed by your market, and how it will compete with other
businesses selling the same or similar products and services.
Your products and services section should include a description of the products or
services you are offering or plan to offer (including future products or services). You
should explain how your products and services will be priced and a comparison of
the products or services your competitors offer in relation to yours . The products
and services section will include a paragraph or so on how orders from
your customers will be processed or fulfilled, as well as any needs you
have to create or deliver your products, such as up-to-date computer
equipment. If your process depends on intellectual property or legal
issues, such as trademarks, then those need to be addressed.
What type of business model does the business follow (e.g. B2C,
B2B, etc)?
Business - to - Business
A website following the B2B business model sells its products to an intermediate
buyer who then sells the product to the final customer. As an example, a wholesaler
places an order from a company's website and after receiving the consignment, sells
the endproduct to the final customer who comes to buy the product at one of its retail
outlets.
Business - to - Consumer
A website following the B2C business model sells its products directly to a customer.
A customer can view the products shown on the website. The customer can choose
a product and order the same. The website will then send a notification to the
business organization via email and the organization will dispatch the product/goods
to the customer.
Consumer - to - Consumer
A website following the C2C business model helps consumers to sell their assets like
residential property, cars, motorcycles, etc., or rent a room by publishing their
information on the website. Website may or may not charge the consumer for its
services. Another consumer may opt to buy the product of the first customer by
viewing the post/advertisement on the website.
Consumer - to - Business
In this model, a consumer approaches a website showing multiple business
organizations for a particular service. The consumer places an estimate of amount
he/she wants to spend for a particular service. For example, the comparison of
interest rates of personal loan/car loan provided by various banks via websites. A
business organization who fulfills the consumer's requirement within the specified
budget, approaches the customer and provides its services.
Is the business brick and mortar, online, both?
E-commerce enables your business to reach more customers. Instead of catching
the eyes of passersby with an enticing storefront display and sign, a well-placed
online ad can reach the screens of thousands of users locally and beyond.
Customers won’t always find what they’re looking for on the shelves of traditional
brick-and-mortar stores, or they might find perusing the aisles to be a waste of time.
In addition, you may not be able to stock your full range of merchandise in every
physical location. E-commerce enables you to bring the full range of choices typically
found only in a flagship stop to every shopper
