ENEB
Syllabus
MBA
Master of Business Administration
European Business School of Barcelona
In collaboration with: Cum Laude Award 2019 We work with:
Introduction
The MBA - Master of Business Administration, aims to provide a strategic and global vision to a manager,
as well as to give knowledge on various departments of a company, such as Human Resources, Finance,
Operations, Marketing, Sales and Trade. With the completion of the MBA of Business Administration,
students will be prepared to lead any field of the company, as well as enable them to undertake any
professional project.
It is demonstrated that when a student obtains an MBA, their insertion and leadership in all types of
MBA – MASTER OF BUSINESS companies are increased, and their professional improvement is more feasible.
ADMINISTRATION
Start your academic career with ENEB; one of the most critical distance business schools of Europe that
allows you to get an education at the highest level, from any place and with the daily support of all our
teachers and tutors.
Duration: 18 months
Price: 7,600 euros Price with scholarship: 2,920 euros Objectives
Credits: 60 ECTS
• Set, manage and control the key financial elements of the company.
• Have a global vision and promote critical thinking.
STRATEGIC MANAGEMENT • Know all the departments within a company and develop skilfully in them.
• Know the models that favour excellence in management and the implications of new organisational
INTERNATIONAL ACCOUNTING forms, as well as develop organisational skills that help efficiently implement new policies within the
context of the organisation.
FINANCIAL MANAGEMENT • Develop leadership skills in teamwork.
• Assess and implement an adequate corporate social responsibility management.
PERSONNEL MANAGEMENT AND ORGANISATIONAL BEHAVIOUR
• Efficiently manage ICT and implement them in the development of our skills.
• Know the strategic tools of communication, control, quality and organisational change.
EXECUTIVE COACHING
NLP (NEURO-LINGUISTIC PROGRAMMING)
Triple Certification
At the end of your studies, you will earn three diplomas issued by ENEB Business School and Universidad
SUPPLY CHAIN MANAGEMENT Isabel I:
MANAGEMENT OF INTERNATIONAL FINANCIAL SERVICES - MBA - Master of Business Administration
- Diploma in Expertise in Coaching and NLP
- Spanish for Business Program
INTERNATIONAL CORPORATE TAX
All our training programs come with a free and optional Business Spanish Program Certificate, which our
MARKETING students will earn after completion.
INTERNATIONAL TRADE Professional Outings
CORPORATE SOCIAL RESPONSIBILITY Our MBA enables students to occupy any management position in a company in the of Marketing,
Finance, Human Resources, Operations and General Management departments.
Syllabus SECTION 4. PERSONNEL MANAGEMENT AND ORGANISATIONAL BEHAVIOUR
Module 24. Teams: Contextual Aspects
SECTION 1. STRATEGIC MANAGEMENT
Module 25. Managing a Work Team
Module 1. Fundamentals of Strategic Management
Module 26. Empowerment: Getting the best out of your team and collaborators
Module 2. Strategic Objectives
Module 27. Leading Your Team Effectively: Strategies
Module 3. The Strategic Process
Module 28. Study case
Module 4. The Strategic Formulation
SECTION 5. EXECUTIVE COACHING
Module 5. Strategic Analysis (in the dynamics of business management)
Module 29. Coaching: Basics and Fundamentals
Module 6. Development of a Strategy
Module 30. Coaching Types and Coaching in Organisations
Module 7. Creation and Implementation of the Management Strategy
Module 31. Coaching Process and Methodology
Module 8. The Balanced Scorecard (BS)
Module 32. Theoretical Framework and Other Coaching Tools
Module 9. Study case
Module 33. Study case
SECTION 2. INTERNATIONAL ACCOUNTING
SECTION 6. NLP (NEURO-LINGUISTIC PROGRAMMING)
Module 10. Introduction to Accounting
Module 34. Introduction to NLP
Module 11. Accounting in Spain
Module 35. NLP Presuppositions, Feedback and Goals
Module 12. International Accounting Standards
Module 36. Representational Systems, Eye Accessing Cues, Rapport and Sensory Cues
Module 13. Financial Statements
Module 37. The Meta Model, Calibration, Dissociated and Associated State, and Anchoring
Module 14. Study case
Module 38. Submodalities, Hypnosis and Emotional Intelligence
SECTION 3. FINANCIAL MANAGEMENT
Module 39. Conflict Resolution, Metaphors and Advanced TOTE Models
Module 15. Economic and Financial Structure of a Company
Module 40. Study case
Module 16. Economic and Financial Analyses
SECTION 7. SUPPLY CHAIN MANAGEMENT
Module 17. Costs and Benefits of a Company
Module 41. Introduction to Logistics
Module 18. The Cost of Short-term Financial Resources
Module 42. Means of Transport
Module 19. The Cost of Long-term Resources
Module 43. Incoterms
Module 20. Selection and Hierarchical Evaluation of Simple Investment Projects: NPV and IRR
Module 44. Foreign Trade
Module 21. Short and Long Term Financial Planning
Module 45. Customs and Commercial Documentation
Module 22. Self-financing of the Company and Dividend Policy
Module 23. Study case
Module 46. Logistics in the 21st Century SECTION 12. INTERNATIONAL TRADE
Module 47. Spanish Logistics Sector Module 69. International Trade Theories
Module 48. Study case Module 70. The Competitive Advantage of Nations
SECTION 8. MANAGEMENT OF INTERNATIONAL FINANCIAL SERVICES Module 71. World Trade Organization (WTO)
Module 49. Introduction to Labour Consultancy in Human Resources Module 72. Economic Globalisation and National Economies
Module 50. Social Security Module 73. International Negotiation and Foreign Trade in Spain
Module 51. The Employment Contract Module 74. Study case
Module 52. Prevention of Occupational Hazards SECTION 13. CORPORATE SOCIAL RESPONSIBILITY
Module 53. Study case Module 75. Corporate Social Responsibility: Basics and Foundation
SECTION 9. LEGAL BUSINESS ENVIRONMENT Module 76. Stakeholders
Module 54. Trade Law Module 77. Communication and Transparency
Module 55. Exchange Rights and Companies Module 78. Areas of Action
Module 56. Bankruptcy Laws Module 79. Components of CSR Management
Module 57. Study case Module 80. CSR Measurement
SECTION 10. INTERNATIONAL CORPORATE TAX Module 81. Study case
Module 58. Introduction to Spanish Corporate Tax
Module 59. Corporate Tax in Spain
Module 60. Worldwide Taxation of Profits
Module 61. Study case
SECTION 11. MARKETING
Module 62. Strategic Marketing
Module 63. Direct Marketing
Module 64. Integrated Marketing Communication
Module 65. Sales Promotion
Module 66. Quantitative Analysis of Business Decisions
Module 67. Prices
Module 68. Study case
Academic schedule (18 months) SECOND SEMESTER (500 HOURS)
> Personnel Management and Organisational Behaviour
FIRST SEMESTER (500 HOURS) > Financial Management
Subject > Legal Business Environment
> Coaching > International Corporate Tax
> NLP
Subject > Strategic Management > Conflict resolution
> International Accounting Functional > Financial planning
skills > Tax management
> Guiding collaborators > International assets analysis
Functional > Minds maps management
> Strategic plans
skills > The accounting system Management
> Business administration and management
> Corporate accounting and work performance
skills > Production, systems and economic management
> International tax and commercial proceedings
> Team management
Management > People’s management
skills > Design a business strategy > Managing a work team
> Analysis of economic performance > Balance sheet and report
Study case > Flow analysis and nominal reinvestment
> Coaching session’s design > International tax assessment
> Study of a real situation using NLP techniques
Study case > CMI design THIRD SEMESTER (500 HOURS)
> Accounting entries
> Management of Financial Services
> Supply Chain Management
Subject > Corporate Social Responsibility
> International Trade
> Marketing
> Labour procedures
> Supply and exportation
Functional > Stakeholders communication
skills > Analysis of economic globalisation
> Design of strategies
> Payroll, hiring and agreements management
Management > Management of marketing and logistics processes
> Management of communication in sensitive situations
skills > Opportunities, sales, tariffs and international sales
> Monitoring and follow-up
> Labour documentation of a company
> Creating a market strategy
Study case > Crisis communication
> Market study and product outsourcing
> Formulating a marketing plan
TRIPLE CERTIFICATION TRIPLE CERTIFICATION
At the end of the studies, our students will earn a three diplomas issued by ENEB Business School and Diplomas certified by:
three diplomas issued by Universidad Isabel I.
All our training programs come with a free and optional Business Spanish Program Certificate, which our
students will earn after completion.
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