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Mini Test

The document contains a mini test with multiple choice and short answer questions about management, marketing, and a job interview conversation. It evaluates understanding of key concepts like the functions of management, organizational structures, marketing mix elements, and stages of the product lifecycle. The test also includes writing a job application email and answering questions about an interview between an HR manager and job applicant.

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Khoa Vuong

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0% found this document useful (0 votes)

104 views12 pages

Mini Test

Uploaded by

Khoa Vuong

We take content rights seriously. If you suspect this is your content, claim it here.

Available Formats

Download as DOCX, PDF, TXT or read online on Scribd

You are on page 1/ 12

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MINI TEST

Date:....................................

Your name:

Your class:

Part 1: MULTIPLE CHOICE (6 Marks)

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1. The Practice of Management written by:

A. Peter F Drucker

B. Terry

C. Louis Allan

D. Hendry Fayol

2___ function is regarded as the essence of management

A. Organizing

B. Co-ordination

C. Recruiting

D. Staffing

3. What do top managers should do when the company confronts the crisis?
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A. Setting objective

B. Supervising subordinate

C. Closing the business

D. Making quick decision

4. Five tasks that Drucker suggested the work of a manager can be:

A. Planning, organizing, integrating, measuring performance, recruiting

B. Rewarding, organizing, integrating, measuring performance, developing people

C. Planning, organizing, integrating, measuring performance, developing people

D. Planning, organizing, integrating, training, developing people

5. How are important of the management?

A. Not really necessary

B. Deciding the success and failure of a company

C. Only important in a big firm

D. Depending on the budget of investors.

6. What is a social enterprise concerned with?

A. Profit maximization

B. Maximizing market share

C. Providing public service

D. Running a business to create social benefits

7. In the future, what factor can be changed in companies?

A. Finance

B. Full-time employees

C. Technology

D. Manager

8. The structure that one person of a group of people at the top, and an increasing number of

people below them at each successive level, is called:

A. Line structure
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B. Functional Structure

C. Matrix management

D. Silo structure

9. A disadvantage of functional organization:

A. Too many departments in a company

B. People are concerned more with success of their own department

C. The marketing and production department can take the financial decisions

D. There are many managers

10. What type of structure that modern company tend to be?

A. Reducing the chain of command

B. Taking out the layer of management

C. Making the organization much flatter

D. All the answers are corrected

11. What kind of management style of large business?

A. Keeping as much control over their business as possible

B. Motivating the staff often delegate decision making

C. Reducing the dependent of subordinate as much as possible

D. Narrow the gap between the boss and the entry-level

12....................is treating someone in a worse way than you treat other people.

A. Comparison

B. Discrimination

C. Criticism

D. Compliment

13. What is the meaning of “The business of business is business”?

A. The companies should focus on doing business.

B. The companies should concentrate on making maximum profits.

C. The companies should concentrate on their staff.

D. The companies should concentrate on making maximum profits and doing business.

14. What is a stakeholder?

A. A group of people with an interest in.

B. A group of people with same goals.

C. A group of people doing a business.

D. None of the answers is correct.

15. A usual way of behaving is also known as:

A. Habit

B. Behavior

C. Custom

D. Tradition

16. An economic system in which anyone can capital, form a business, and offer goods or

services is called:

A. Responsible company

B. Free enterprise

C. Potential supplier

D. Target customer

17. People who argue in favor of something are:

A. Customers

B. Proponents

C. Suppliers

D. Stakeholders
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18. The social responsibility of a business is to.............its profits.

A. Earn

B. Do

C. Avoid

D. Increase

19. Stakeholders can be:

A. Employees

B. Suppliers

C. Customers

D. All of the answers are correct.

20. Undermining means:

A. Making something weaker

B. Making something stronger

C. Making something better

D. None of the answers is correct.

21. Who are the employers of corporate executives?

A. The manager

B. The stockholders

C. The stakeholders

D. The suppliers

20. This P is not a part of the 7Ps of marketing mix?

A. Promotion

B. Price

C. People
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D. Purpose

22. What does reflect the sum of the perceived tangible and intangible benefits and costs to

customers?

A. Customer satisfaction

B. Customer value

C. Customer delight

D. None of the above

23. Which of the following is stage of Product Life Cycle?

A. Introduction stage

B. Growth stage

C. Decline stage

D. All of the above

24. Reason of product failure associated with its feature is due to:

A. Good quality of product

B. Poor quality of product

C. Good quantity of product

D. Poor quantity of product

25. Color and size of the product, brand and packaging are considered as:

A. Chemical features of product

B. Physical features of product

C. Product designing

D. Product manufacture

26. What is a distribution system in which the ultimate buyer acquires the title directly from

the manufacturer of the product?

A. Direct Distribution

B. Indirect Distribution

C. Exclusive Distribution

D. Intensive Distribution

27. Dividing the market based on age, income, educational qualification is known as:

A. Profile
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B. Census

C. Target audience

D. Demography

28. Marketers can enhance the consumers' ability to access knowledge structures by

________________

A. Using loud music

B. Employing verbal framing

C. Repeating brand information

D. Increasing curiosity about the brand

29. All marketing activities that attempt to stimulate quick buyer action or immediate sales of a

product are known as _________________

A. Sponsorship

B. Advertising

C. Personal selling

D. Sales promotion

30. The process of translating thought into a symbolic form is known as _______________

A. Encoding

B. Feedback

C. Noise

D. Decoding

Part 2: Read the following conversation and answer the questions: (1 Marks)

Interviewer: Hi! I’m Harry Jones, the HR Manager here. Nice to meet you. Please have a seat.

Applicant: Hi, Mr. Jones. I’m Ann Smith. Thank you. Glad to meet you, too.

Interviewer: Please tell me a little bit about your educational background and work experience.

Applicant: I received my Bachelor’s in Marketing and then went on to earn an MBA degree. For

the past five years, I’ve been working in sales at XYZ Company. My most recent position was as

Regional Sales Manager.

Interviewer: I see. So, you’ve had a fair amount of supervisory experience, then? How are your

computer and communication skills? This position requires spreadsheet reporting and interacting

with people at all levels.

Applicant: Yes, I’ve had a lot of supervisory experience, having managed the entire sales team for

my region. I’m proficient with various spreadsheet programs. I really enjoy working with people,

and am at ease communicating with customers, vendors, and coworkers.

Interviewer: What kind of salary expectations do you have for this position, Ann?

Applicant: My expectation would be within typical market salary ranges.

Interviewer: Do you have any particular questions about the job?

Applicant: No, not at this time. Thank you for taking the time to interview me. I’m looking

forward to the possibility of joining your firm.

Interviewer: We’ll be making our hiring decision shortly and will notify you. Nice to have met

you, Ann. Goodbye.

1. Ann was interviewed by the company’s…

A. Vice President

B. Chairman

C. HR Manager

D. Regional Sales Manager

2. Ann has worked for the past five years in the field of...

A. MBA

B. Sales
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C. Spreadsheets

D. Vendor Management

3. Mr. Jones asked Ann about her expectations for...

A. Customers

B. Salary

C. Sales levels

D. XYZ Company

4. Mr. Jones indicated a hiring decision would be made...

A. Shortly

B. Tomorrow

C. Next week

D. With a spreadsheet

Part 3: Writing (3 marks)

Write an email to apply a job for an international company.

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