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04 Review 1 - ARG

The eCitizen portal in Singapore was a process innovation. It revolutionized government interactions with citizens and businesses by providing a one-stop online shop for government information and services. PepsiCo's distribution operations were a disruptive innovation. Their effective distribution and logistics management strategies like direct retail delivery and broker warehouse systems helped grow the company's market leadership in beverages and snacks.

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DK Panganiban
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209 views1 page

04 Review 1 - ARG

The eCitizen portal in Singapore was a process innovation. It revolutionized government interactions with citizens and businesses by providing a one-stop online shop for government information and services. PepsiCo's distribution operations were a disruptive innovation. Their effective distribution and logistics management strategies like direct retail delivery and broker warehouse systems helped grow the company's market leadership in beverages and snacks.

Uploaded by

DK Panganiban
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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Panganiban, Denniel Keanu N.

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Case Analysis: (2 items x 10 points)

In no more than three (3) sentences, determine the type of innovation represented in each case.

1. eCitizen portal is an e-government initiative implemented by the Government of Singapore. The


portal won the acclaimed Stockholm Challenge Award in the year 2002. The portal provided a
one-stop shop for Singapore's citizens, enabling them to access the information and services of
various government departments quickly and easily. It revolutionized how government-to-
citizen (G2C) and government-to-business (G2B) interaction took place.

 Process Innovation - In this case, I've chosen this innovation because it makes use of a new
or significantly improved manufacturing or distribution method, including important
adjustments to methods, tools, and/or software.

2. The US-based PepsiCo is one of the world’s leading beverage and snacks food companies in New
York. In its 2002 annual report, the company claimed to have the largest share in the US
beverage markets. Analysts felt that PepsiCo's efficient distribution and logistics management
operations were one of the main reasons for its massive growth over the decades and its
leadership status in almost all its business segments. Depending on the product involved,
PepsiCo chose between various standard distribution methods, such as the Direct Store Delivery
System, the broker warehouse system, the vending and foods service system, and the pre-sell
method.

 Disruptive Innovation- In this case, I chose this innovation because PepsiCo's business
segments had effective distribution and logistics management operations, and the company
used distribution strategies such direct retail delivery, broker warehouse systems for
vending and food service systems, and the pre-sell method. Digital disruption is changing as
a result of consumer involvement with technology, and this is why.

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