WELCOME TO COMICOLA
COMICOLA JSC
WHO ARE WE
Welcome to Comicola!
We are a group of hardworking comic enthusiasts that has been
Company name: Comicola JSC
nurturing Vietnam comic industry for years. Since 2015, more
Business category: Entertainment
than 80% of all Vietnamese comic titles have been published
Country of registration: Vietnam
through Comicola. Company location: Hanoi & Ho Chi Minh city | Vietnam
Customer/users located: Vietnam and Vietnamese overseas
In late 2017, we pivoted to become an intellectual property (IP)
holding company and focused on monetization IPs through
multiple channels, with a priority for online distribution. To
implement our new strategy, we built our own digital publishing Founder & CEO: Mr. Nguyen Khanh Duong
platform that is currently distributing copyrighted Background of CEO: B.S in Computer Science; 11 years experience in comic industry;
webtoon/webcomic to our users. In the future, this platform will international award comic writer; 9 years experience as developer/product manager in
distribute other kinds of our IP related contents – movies/ novel/ mobile game and e-commerce platform.
etc. We also develop an in-house studio to build up our IPs and CEO's Linkedin page: [Link]
top notch quality local contents. Contact: duong@[Link]
Number of founder and co-founders: 4
Comicola is the top-of-mind brand when it comes to local comics Company size: 25 - 50
in Vietnam and internationally as the works of our artists have
won precious international manga awards. Our firm was also
featured by NHK, Japan National Broadcasting TV, and VTV, Company website: [Link]
Linkedin page: [Link]
Vietnam National Broadcasting TV, as the the leading comic
Webtoon platform: [Link]
studio and publishing platform in Vietnam.
iOS app link: [Link]
Android app link: [Link]
E-commerce: [Link]
Crowdfunding: [Link]
OUR TEAM
FOUNDING TEAM
Mr. Nguyen Khanh Duong Ms. Dang Ngoc Minh Trang
Product Management & Business Development Art Management
B.S in Computer Science B.A in Graphic Design
11 years experience in comic industry / international award comic writer 12 years experiences in comic industry, been through many positions
9 years experience as developer/product manager in mobile game and before becoming a renowned comic artists under pen name Meo Mun
ecommerce platform Den.
Ms. Van Nguyen Mr. Duy Nguyen
Operation & Compliance Finance & Business Intelligence
M.A Project Management / B.A Accounting & Finance M.B.A UC Berkeley, majoring in data science - B.A International Business
3 years project management exp. for an NGO, 6 years of operation and 9 years experience in corporate and venture finance, business analytic,
strategy management for one of largest copyrighted music platforms in and business strategy as a hands-on venture capitalist with consumer
Vietnam startups
CORE TEAM
Mr. Ha Ngoc Doan Mr. Lam Ms. Nina
CTO Technical Advisor Accountant
M.A Business & Science / B.S in Information Technology A super senior expert in IT infrastructure. 5 years experience as accountant
13 years experience as developer/product manager in
web product and mobile application Mr. Dong Nguyen Mr. Luong Van
6 years running a start-up company providing custom Head of Mobile Development Backend Developer
made WordPress theme globally. 6 years experience as mobile developer. 5 years experience as Backend Developer for wellknown companies.
WHAT WE DO
MAIN BUSINESS SIDE BUSINESS
Comicola Webtoon Platform
[Link]
The only local comic platform that has 100% licensed
content. Top of mind brand for both local artists and
international contents providers. Comi is a paid
Viral Comic Crowdfunding IP to Entertainment Industry
comic platform, focuses on high quality comics. Demand for short viral Currently the No.1 Provide IPs to movie, stickers,
comic on social media crowdfunding platform in games,... Original IP is what
is on the rise, Comicola Vietnam, successfully raised the entertainment industry in
with the large network approximately $200,000 Vietnam is missing. IP creator
Comicola Studio of artists is currently for many micro projects, like Comicola is an important
IP owner of top comics in Vietnam such as Bad leader in this field. embrace 80% of market factor in the supply
Luck, Holy Dragon Imperator, etc. Focus on share. chain.
Vietnamese comic, employ and support to top
local talented artists. Collaborate with foreign
entity to co-produce comic IPs.
Book Publishing
Since 2015, more than 80% of all Vietnamese comic Game Merchandise Video content
titles have been published through Comicola. From Game bases on Produce goods and Produce video content
2018, we start publishing high demand comic characters. merchandise base on bases on comic story and
internationally titles. comic characters. characters.
COMI WEBTOON PLATFORM
INTERNATIONAL MANGA AWARD
The only local comic platform that has 100% licensed content. Top of mind brand for
both local artists and international content provider. Comi is a paid comic platform,
focuses on high quality comics.
INTERNATIONAL MANGA AWARD COMICOLA STUDIO
IP owner of top comics in Vietnam such as Bad Luck, Holy Dragon Imperator, etc. Focus on
Vietnamese comic, employ and support to top local talented artists. Collaborate with foreign
entity to co-produce comic IPs.
HOLY DRAGON
IMPERATOR
---
SILVER PRIZE
2015
GATEWAY TO THE
UNDERWORLD
---
SILVER PRIZE
2016
BOOK PUBLISHING
Since 2015, more than 80% of all Vietnamese comic titles have been published through Comicola. From 2018, we start
publishing high demand internationally titles.
CROWDFUNDING
Currently the No.1 crowdfunding platform in Vietnam, successfully raised approximately $200,000 for many micro projects,
embrace 80% of market share.
VIRAL/ADVERTISING COMIC
Demand for short viral comic on social media is on the rise, Comicola with the large network of artists is currentlyleader in
this field.
MERCHANDISE
Produce goods and merchandise base on comic characters.
IP TO FILM/VIDEO/GAMES
Provide IPs to movie, stickers, games, merchandise... Original IP is what the entertainment industry in Vietnam is missing. IP
creator like Comicola is an important factor in the supply chain.
DESIGN & CREATIVE PROJECT MANAGEMENT
Partnering with most talented creative artists and designers in the country, Comicola is the trusted brand when it comes to
outsourcing and project management for creative projects.
OUR PARTNERS & CLIENTS
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HTTP://[Link]/ HTTPS://[Link]
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VIETNAM WEBTOON
MARKET SIZE ESTIMATION
Vietnam
Korea & Japan Webtoon Market SEA Webtoon Market
Webtoon Market
US$ 1,200,000,000 US$ 495,000,000
US$ 57,600,000
Vietnam Webtoon Market:
30,000,000 Vietnamese readers x 3% x 64$ = $57,600,000
SEA Webtoon Market
550,000,000 SEA people x 30% x 3% x 100$ = $495,000,000
Korea and Japan Webtoon Market
Korea and Japan webtoon markets in 2018 respectively are
over $700 million and $400 million.
VIETNAM WEBTOON
COMICOLA STATISTICS BASED ON SURVEY ON 5000 PEOPLE
MALE
HO CHI MINH CITY
FEMALE
HANOI
NOT DISCLODE
DANANG
DONG NAI
CAN THO
HAI PHONG
BINH DUONG
HUE
Vietnam
Korea & Japan Webtoo Market
Webtoon Market
US$ 1,200,000,000 UNDER 15
US$ 57,600,000
15 - 18
19 - 22
23 - 26
- 76% FEMALE READERS
27 - 30 - 47.2% UNDER 18 YEARS OLD
OVER 30
- 27.7% 19 - 22 YEARS OLD
- 65% LIVES IN MEGA CITIES
VIETNAM WEBTOON
COMICOLA STATISTICS BASED ON SURVEY ON 5000 PEOPLE
$0.12 - $0.20 PER CHAPTER
UNDER $2.04 PER BOOK
$0.07 - $0.12 PER CHAPTER
$2.04 - $8.21 PER BOOK
UNDER $0.07 WON PER CHAPTER
$8.21- $20.38 PER BOOK
OVER $20.38 WON PER BOOK
Vietnam
Korea & Japan Webtoo Market
COMEDY Webtoon Market
US$ 1,200,000,000
18+
BOY LOVE
US$ 57,600,000
ROMANCE
THRILLER - ONLINE COMIC: WILLING TO PAY BETWEEN
SPORT $0.07 - $0.12 PER CHAPTER
SCHOOL LIFE
- PRINTED BOOK: WILLING TO PAY BETWEEN
ACTION
DETECTIVE
$2.04 - $8.21 PER BOOK
SLICE OF LIFE - FAVORITE GENRES: COMEDY, BL, ROMANCE,
ROMANCE FOR GIRL
HISTORY
SCHOOL LIFE, ACTION, THRILLER.
SMUT
GIRL LOVE
YAOI
VIETNAM WEBTOON
COMICOLA STATISTICS BASED ON SURVEY ON 5000 PEOPLE
YOU OFTEN BUY COMIC BOOK FROM WHICH COUNTRY
NEVER SOMETIMES VERY OFTEN
JAPANESE MANGA REMAINS
THE MOST POPULAR COMIC
FOR VIETNAMESE READERS
BOTH ONLINE AND OFFLINE
JAPAN KOREA CHINA VIETNAM USA
WHAT MAKE YOU PAY FOR ONLINE COMIC
FAVORITE GENRE FOR PRINTED COMIC
IF IT HAS JAPANESE MANGA
IF IT HAS KOREAN WEBTOON COMEDY
INVESTIGATION
IF IT HAS CHINESE COMICS ACTION
ROMANCE
IF IT HAS VIETNAMESE COMIC SCHOOL LIFE
FANTASY
I JUST NEED A LOT OF CONTENT SLICE OF LIFE
SHOUJO
WHATEVER, DON'T CARE THRILLER
HISTORIC
SPORT
VIETNAM WEBTOON
COMICOLA STATISTICS BASED ON SURVEY ON 5000 PEOPLE
UNDER 2HRS/WEEK
NOT USING SOMETIMES OFTEN
FROM 2 - 5HRS/WEEK
6 - 12HRS/WEEK
OVER 12HRS/WEEK
MOBILE PAYPAL CREDIT CARD BANK SMS E-WALLET
PREPAID TRANSFER
CARD
Vietnam
Korea & Japan Webtoo Market
Webtoon Market
US$ 1,200,000,000
US$ 57,600,000
NOT USING SOMETIMES OFTEN
- MOBILE PREPAID CARD IS THE MOST POPULAR
ONLINE PAYMENT METHOD
- MAJORITY OF PEOPLE USE MOBILE PHONE TO READ
ONLINE COMIC
MOST PEOPLE SPEND BETWEEN 2 - 5 HOURS PER
WEEK TO READ ONLINE COMIC. 20 MINUTES IS THE
IDEAL TIME ON SITE FOR A READING PLATFORM.
PC/LAPTOP TABLET MOBILE PHONE
IP DEFENSIBILITY
HOW TO DEFEND UNAUTHORIZED COPY OF CONTENT
In the last few years, Vietnam has strictly enforce copyright
SHORT-TERM STRATEGY
protection and IP infringement as its economy further opens. All
electronic retailers has stop selling pirated software. Most big Retain a good relationship with pirated comic providers so we
corporations no longer use cracked software as the penalty are very can ask them friendly to remove the violated content.
high. All the big music streaming sites in Vietnam now pay license fee
to foreign copyright holders while a few years ago, none of them did For foreign content infringement, we always start from the
so. All cinema movies/ licensed drama are completely blocked from translation group. 90% of the time, if the translation group drops
most pirate video sites. a title, that's an end.
Nurture a good relationship with the police department in charge
User behavior strongly shifts from free pirated contents to paid high
of internet content (We already did!).
quality contents (music and video). We believe web-novel/ web-comic
and other forms of intellectual are the next frontiers.
If (1) and (2) don't work, let the police does the job.
Pirated comic sites can host non-copyrighted oversea contents
because the owners of such contents are not present in Vietnam to
LONG-TERM STRATEGY
sue them.
Become the largest comic license holder in Vietnam, either
To defend our content from infringement. We have a 6 steps strategy. through acquiring content or authorization.
Lobby the police force to frequently clean up pirated content on
internet space.
Some of the comics we have successfully stopped the illegal
SUCCESSFUL IP DEFENSE CASES translation and publication on the internet in Vietnam.
COMI WEBTOON PLATFORM
INTERNATIONAL MANGA AWARD
WHAT MAKE US STAND OUT
Total register users:
250,000 COST EFFECTIVENESS
Active in 28 days: ~80,000 Create top quality IP at reasonable cost.
Active in 28 days on web:
43,460
Active in 28 days on app:
36,399 LOCAL KNOW-HOW
Local content: 37 titles, Deep understanding of local audience and their interest.
461 paid chapters
Foreign content: 73 titles,
1684 paid chapters
REPUTATION
High season: January, Years of good partnership, of which many are exclusive, with 85% top
February, July, August, artists in Vietnam.
September, October,
November, December
Low season: March. April,
BRAND NAME
May, June (this is the time
Top-of-mind comic and webtoon brand in Vietnam, from both inside and
students enter many
outside the country.
national examinations)
EXPERIENCE
Balanced founding team with combined 40 years of experience in finance,
data science, product management, comic production, operation, and IP
monetization.
Tha nk y o u !
DUONG
NGUYEN
CEO
Content cooperation, advertising, crowdfunding, outsourcing works,...
or interest in investment into us, please contact:
Email: duong@[Link]
Hanoi : 2 0 / 7 T h a i H a s t r e e t , D o n g D a d i s t r i c t , H a n o i
Ho Chi Minh city : 1 3 B 3 I n t e r n a t i o n a l P l a z a , 3 4 3 P h a m Ngu Lao street,
District 1, Ho Chi Minh city