Operations Management – Project Guidelines
Gulshan Campus-summer 2021
One of the class requirements will be to prepare a Term Project Report. Your objective is to
apply the concepts learned in this course and to analyze how mnc’s & local companies apply
these theories / concepts in practical area. The report should be written in English. The report
should be concise and clear.
a. Divide parts equally among all members.
b. Copy paste 100% is not allowed from internet, publications and other sources.
c. You can work on any MNC/IC or LC those who are doing Business in Pakistan.
d. Group Leader is responsible for all the activity.
e. Report will be made on MS Word format with proper headings, subheadings, table of contents,
head and footer etc. So here is the report:
f. You can select any sector automobile, food industry, IT sector, Banks, Pharmaceutical Industry
etc.
1. Memorandum
2. Executive Summary
3. Full Company profile (product or services)
4. Mission & vision statement, achievements
5. Company structure, product or services overview for every class
6. SWOT analysis
7. Core competencies
8. SBU’s
9. Competitors(Direct & Indirect)
10. Categories of marketing alliances/intermediaries
11. Strategic fit (company strategy & supply chain strategy
12. Marketing research
13. Suppliers (Direct & Indirect)
14. Vendor (Direct & Indirect)
15. Distributors( Direct & Indirect)
16. Technological aspects
17. Global strategy
18. Performance & improvement strategy
19. Push strategy or pull strategy
20. Competitors pricing vs company strategies
21. Company prices & pricing strategies
22. Plant location strategy
23. Inventory management
24. Human resource & job design
25. Distribution channels
26. Import/export policy
27. Customer services
28. Forecasting (short range, medium range, long range)
29. Economic forecasts, technological forecasts, Demand forecasts)
30. Qualitative methods & Quantitative methods)
31. Quality: Conformance to specifications, Fitness for use, Value for price paid, Support Services,
Psychological
32. Customer focus
33. Employee empowerment
34. Use of quality tools
35. Financials reports/profits (yearly)
36. ISO Standards
37. Ethical, unethical issues (human rights, corruptions)
38. Conclusion