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Netflix The Digital Transformation Leader

Netflix began in 1998 as an online rental service for DVDs by mail, similar to Blockbuster, allowing unlimited rentals for a monthly fee. In 2007, Netflix transitioned to online streaming, giving viewers access to shows, movies, and original content on demand without commercials. While some pricing changes upset customers, Netflix has seen long term financial success, growing from a stock price of $3.55 in 2008 to $579.84 in 2021 with over 200 million subscribers globally, demonstrating it is a leading digital transformation company and a good investment.

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MEGHA KARWA
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38 views2 pages

Netflix The Digital Transformation Leader

Netflix began in 1998 as an online rental service for DVDs by mail, similar to Blockbuster, allowing unlimited rentals for a monthly fee. In 2007, Netflix transitioned to online streaming, giving viewers access to shows, movies, and original content on demand without commercials. While some pricing changes upset customers, Netflix has seen long term financial success, growing from a stock price of $3.55 in 2008 to $579.84 in 2021 with over 200 million subscribers globally, demonstrating it is a leading digital transformation company and a good investment.

Uploaded by

MEGHA KARWA
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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NETFLIX: THE DIGITAL TRANSFORMATION LEADER

Netflix Before
1. Today's generation probably doesn't remember that in the late 1990s
and early 2000s, "Netflix and chill" wasn't as easy as firing up the laptop
and picking out a movie or TV show to binge-watch with no commercial
interruptions. Instead, Netflix was kind of like an online Blockbuster.
2. In 1998, Netflix launched the first DVD rental and sales site with
Netflix.com. One year later, the company debuted its subscription
service, which allowed movie buffs to rent unlimited DVDs for a low
monthly cost and receive them by mail.
Netflix After
3. It wasn't until 2007 that Netflix transitioned to online streaming. Finally,
viewers of all ages would have access to some of their favourite shows
and movies, as well as original Netflix content.
4. Although the company has received some negative feedback from
customers due to pricing changes, it's experienced financial success over
the long term. For example, Netflix stock was trading at $3.55 at the
beginning of 2008. On Jan. 21, 2021 the stock closed at $579.84.
5. These days, it's safe to say that Netflix is one of the best stocks to invest
in. In January 2021, Netflix announced 8.5 million new subscribers during
the previous quarter, bringing its total base to 204 million.

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