Table of Contents

1. Executive summary:...............................................................................................................3
2. Introduction:...........................................................................................................................4
a. Product and services:............................................................................................................7
b. Freight Handling...................................................................................................................7
c. Distributions.........................................................................................................................7
d. Supply Chain Management...................................................................................................8
e. Warehousing.........................................................................................................................8
f. Project Logistics...................................................................................................................8
7. Industry and market analysis:..............................................................................................9
a. Oil & Gas..............................................................................................................................9
b. Food & Beverages..............................................................................................................10
c. Industrial Goods..................................................................................................................10
d. Healthcare / Pharma............................................................................................................10
e. Healthcare Service Package................................................................................................11
f. FMCG / Retail....................................................................................................................11
8. Clients....................................................................................................................................12
9. Network.................................................................................................................................13
10. SWOT Analysis....................................................................................................................14
11. Work done during internship..............................................................................................15
12. Identification of a main problem.......................................................................................16
13. Conclusion and Recomendation.........................................................................................16
14. Conclusion............................................................................................................................17

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Acknowledgement:

“I have taken efforts in this report. However, it would not have been possible

without the kind support and help of many individuals. I would like to extend my

sincere thanks to all of them.

I am highly indebted to “ITC logistics” for their guidance and constant supervision

as well as for providing necessary information regarding the report & also for their

support in completing the report.

I would like to express my gratitude towards my parents & members of

“ITC Logistics” for their kind co-operation and encouragement which help me in

completion of this project.”

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 1. Executive summary:

Logistics is one of the most important functions in business today. No marketing, manufacturing
or project execution can succeed without logistics support. Logistics is important in Pakistan
because of the country's size, geography, population variety, natural and man-made calamities
etc. Pakistan lacks a well-developed road network and waterways are still unexploited.

ITC was formed in 2006 with the vision to revolutionize the logistics industry in Pakistan by
introducing modern and innovative, multi-modal, logistics solutions for clients across all
industries. The Pakistani transportation & logistics sector has long been plagued with
fragmentation & inefficiencies. From obsolete and inefficient trucking fleets consisting of mostly
rigid two-axle trucks, to informal truck operators and non-professional human resources, the
industry has consistently underperformed and remained a bottle-neck for the rest of the economy.

ITC has the most modern trucking fleet in the industry. Incorporating a brand new fleet of prime-
movers and rigid trucks, we ensure fast, efficient and reliable delivery solutions for container
freight, bulk cargo, dry and liquid cargo & over-sized loads.

The work that I did during my 6 weeks internship primarily includes voucher checking, Handling
tasks related to operational management and managed vehicles to make sure on time delivery.
Make the budgets of trips, Managed the database of invoices

The main problem that I identified during my internship period was the lack of awareness about
exact job descriptions of employees, the inability of employees to approach higher officials
easily, undefined job tasks in operations.

Some of the suggestions in this respect were the introduction of compulsory weekly meeting of
all staff to discuss the discrepancies in every regard, introducing job specific training to
employees and adhering to the criteria laid out by the HR department for job advancements in
complete faith and employee training sessions on regional level.

2. Introduction:

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 ITC was formed in 2006 with the vision to
revolutionize the logistics industry in Pakistan by
introducing modern and innovative, multi-modal,
logistics solutions for clients across all industries.

The Pakistani transportation & logistics sector has

long been plagued with fragmentation &
inefficiencies. From obsolete and inefficient trucking fleets consisting of mostly rigid two-axle
trucks, to informal truck operators and non-professional human resources, the industry has
consistently underperformed and remained a bottle-neck for the rest of the economy.

We hope to be pioneers in our industry providing efficient and innovative solutions for Trucking,
Bulk Cargo, Distribution, Supply Chain Management and Third Party Logistics.

With a modern trucking fleet, an integrated I.T infrastructure, GPS-based real-time vehicle and
shipment tracking, an extensive warehousing and distribution network and an intensive
knowledge of Pakistan’s market we are able to deliver customized logistics with un-parallelled
efficiencies.

Weather its an import consignment that needs to be trucked up-country or a new consumer
product that needs to be launched across the country simultaneously, ITC will help you achieve
your targets by delivering integrated logistics solutions -- with quality, reliability and speed!

Our transport infrastructure, IT systems, cutting - edge technology solutions and an intensive
knowledge of Pakistan allows us to offer a wide range of services and solutions that can be
tailored to meet every customers' unique needs.

3. Company background:

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ITC is pioneering the Logistics evolution in Pakistan. Backed by a proven business structure, a
strong work ethic and commitment to excellence, ITC is set to revolutionize the movement of
freight in Pakistan.

Our aim is to take the business of logistics in Pakistan to the next level by introducing
international best practices and integrating the latest and best technological innovations into our
services.

4. Vision

“Gain recognition as a national leader in freight, transportation & supply chain services.
Provide customers with consistent, quality service by setting new standards through
innovation and technology. Become the provider-of-choice in our industry. Build a profitable
business rooted in an unwavering commitment to our partners, the environment we operate
in, our employees and our community. Be a globally preferred provider of Pakistan-centric
supply chain services and solutions. Be a responsible corporate citizen.”

5. Company analysis:
a. Operational Analysis:

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ITC has the most modern trucking fleet in the industry. Incorporating a brand new fleet of prime-
movers and rigid trucks, we ensure fast, efficient and reliable delivery solutions for container
freight, bulk cargo, dry and liquid cargo & over-sized loads. Our nation-wide network of field
offices, vast transport infrastructure, GPS-enabled real-time vehicle tracking & monitoring
ensures on-time and secure delivery of each and every consignment.

b. Human Resource Management:

ITC is lead by a strong core management team having a unique blend of expertise in diverse
areas of Supply Chain, Transportation & Logistics Management, Construction Management and
Technology. Collectively the core management team has over forty years of experience in these
fields.

The management team is ably assisted by directors on board who are leading professionals in the
construction, manufacturing and automobile fields.

The Management team is assisted in the day-to-day management of the company by individuals
with specialized competencies in the field of supply chain management, logistics, trucking
operations and warehousing in Pakistan & the Middle East.

c. Marketing Analysis

In today’s contemporary business world, marketing plays an important role in all sorts of
businesses, such as ITC, that has little penetration in logistic industry with low market share,
need to use their marketing plan and strategies effectively to attract customer.

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6. Environmental analysis:

a. Product and services:

ITC has the most modern trucking fleet in the industry. Incorporating a brand new fleet of prime-
movers and rigid trucks, we ensure fast, efficient and reliable delivery solutions for container
freight, bulk cargo, dry and liquid cargo & over-sized loads. Our nation-wide network of field
offices, vast transport infrastructure, GPS-enabled real-time vehicle tracking & monitoring
ensures on-time and secure delivery of each and every consignment.

b. Freight Handling

ITC has the most modern trucking fleet in the industry. Incorporating a brand new fleet of prime
movers and rigid trucks, we ensure fast, efficient and reliable delivery solutions for containers
freight, bulk cargo, dry and liquid cargo & oversized loads. Our nation-wide network to field
offices, vast transport infrastructure, GPS-enabled real-time vehicle tracking & monitoring
ensures on-time and secure delivery of each and every consignment.

So weather it’s an oil-rig or an export consignment, wheat or cement, in Karachi or in Gilgit, ITC
delivers Anything, Anywhere!

c. Distributions

With an instant distribution network, a wide network of storage locations and distribution
channels, and in-depth knowledge of the Pakistan market, ITC is the ideal partner for clients
looking to distribute goods for multiple locations, over a wide network and with sophisticated
distribution needs.

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 d. Supply Chain Management

Our integrated supply chain management solutions cover every aspects of your business from
procurement, production and distribution to after sales service and reserve logistics.

ITC’s vast transport infrastructure, IT systems, cutting – edge technology solutions and
knowledge of local markets allow us to provide customized solutions to meet every customers’
unique needs. ITC offers a wide range of options to ensure quality, reliability and speed no
matter what the nature of your business.

e. Warehousing

ITC’s warehousing facilities consist of completely modern storage systems and material
handling equipment. Our flexible warehousing space hiring options allow customer to reduce
costs and achieve high levels of operational efficiency.

ITC’s web-based distribution and warehouse management solutions, allow you to reduce costs,
ensure accuracy, and manage your inventory efficiently… In Real Time!

f. Project Logistics

ITC is uniquely positioned to undertake complete project logistics for a project of any size and
nature, located anywhere in Pakistan. ITC is the one-stop-shop for all your project logistics
needs.

ITC provides turn-key logistics solutions for projects including:

 Post-Shipment Inspection
 Permits and Licenses
 Customs Clearance
 Warehousing & Consolidation
 Transportation
 Transit Insurance
 Loading & offloading of large items

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From imported equipment that needs customs clearance to cement deliveries to project sites to
water and fuel delivery at obscure locations, we take charge of all aspects of your logistics
requirements, giving you the peace of mind to concentrate on your core business.

7. Industry and market analysis:

a. Oil & Gas

Oil remains one of the world’s principal sources of energy and maintaining a continuous supply
from well-head to end-users is critical for industry and commerce alike. As the market leader in
our industry segment, ITC has the expertise to provide safe and environmentally responsible
transport logistics solutions to E&P companies. ITC facilities companies involved in exploring
and developing new oil and gas deposits by ensuring deliveries of essential equipment, supplies,
fuel, personal and even essentials like clean water.

Our Oil and Gas Services Package in designed to support all companies involved in the oil and
gas ‘upstream & downstream’ businesses.

We specialize in:

 Transportation of fuels from the refinery to retail outlets

 Crude & Condensate delivery from the well-head to the refinery
 Bulk transport of LPG from the extraction plants to bulk consumers
 LPG containers distribution to retail outlets
 Heavy lift transportation of oil rigs and well-head equipment

b. Food & Beverages

ITC’s logistics’ solutions for perishable commodities are designed to support a demand-driven
supply chain. We adapt our delivery resources, storage and warehousing to changing customer
needs as volume levels and delivery schedules change constantly. No matter how the

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requirements vary, we ensure the availability of fresh products at the customer’s doorstep every
day of the year.

Our solutions for the food and beverage industry are designed specifically to perform in both
ambient and frozen food environments. Our material handling systems work with packages,
cans, bottles, trays, bags and more. We are the preferred partner for pelletized operations,
offering unparalleled efficiency, speed & reliability to your supply chain. From bread to cheese
to milk and water, ITC’s experts can help you design and implement the best possible solution
no matter what your product.

We handle Beverages, Packaged Foods, Bakery & Dairy Products, Frozen Foods, and Seafood &
Fresh Produce.

c. Industrial Goods

The industrial / wholesale industry is prone to constant change and driven by consumer demand.
Increase speed, reduced costs, accurate order fulfillment and value-added services are everyday
requirements. To keep pace with shortened lead times and growing competition, ITC provides
you with real-time control and visibility of what’s coming in, what’s going out and when to
except it. Through our unmatched transport infrastructure and human resources, we ensure
delivery of industrial products to diverse wholesale markets across the country, helping you meet
your targets.

d. Healthcare / Pharma

The healthcare industry needs special care and dedicated transport solutions to guarantee product
integrity from door to door. Increased competition, strict patient & product integrity from door to
door. Increased competition, strict patient & product safety regulations and the illegal practice of
drug counterfeiting makes it critical for companies in the life sciences industry to improve supply
chain security.

In today’s increasingly challenging business environment, the integration and management of an

accurate, efficient and safe supply chain network is more important than ever. ITC recognizes

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this special requirement of healthcare companies and empowers these companies with cutting-
edge logistics solutions to meet their strategic business challenges.

e. Healthcare Service Package

Our healthcare services package aims to help pharmaceutical companies exploit cost reduction
opportunities along the supply chain while retaining ‘best in class’ service quality.

ITC’s Healthcare Services Package includes:

End-to-end logistics solutions by air, sea or road transport for direct distributions to chemists,
doctors and hospitals. Healthcare products include pharmaceuticals, diagnostics and medical
equipment etc.

f. FMCG / Retail

Whether you are a Pakistani company looking to distribute fast moving retail goods to multiple
store locations simultaneously, or an MNC entering the Pakistani retail market, ITC is your ideal
partner to tackle the challenges of changing distribution network, a wide range of storage
locations and multi-modal reach, ITC helps you stay closer to your customer while making on-
time deliveries and cutting inventory and handling costs.

8. Clients
ITC is committed to fostering strong business relationships by providing state of the art facilities
aligned with the requirements and priorities of our clients.

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Goal is to build long-lasting alliances with our customers, making our business an extension of
your business. By providing reliable service and support to clients, we continually promote the
client’s best interest and make sure the client’s success become our success.

 National Fertilizer Marketing Ltd.

 Utility Stores Corporation Ltd.
 Trading Corporation of Pakistan
 Pakistan Steel Mills
 Islamabad Electric Supply Company Ltd (IESCO)
 Pakistan Cement Factory
 Pepsi Gujranwala (Nobhar Bottlers Pvt. Ltd.)
 Bestway Cement Limited
 Al-Karam Textile Mills, Karachi
 Habib Rafiq (Pvt.) Limited
 Hino Pak Motors, Islamabad
 Sitara Chemicals (Pvt.) Limited
 Intercountruct (Pvt.) limited
 Transpack Packing & Freight Forwarding Company
 Mitsubishi Islamabad Motors
 Victory Pipe Industries
 Barkat Rice Mills
 Sihala Flour & General Mills

9. Network
An extensive network of business locations allows us to provide our clients with convenient and
comprehensive supply chain management solutions. The map below illustrate the locations of
our offices in Pakistan and liason office in Kabul, Afghanistan.

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10. SWOT Analysis
a. Strengths
 Strong Brand Image
 Quality and reliability
 Superior performance vs. competitors in terms of delivery
 Some staff has experience of end-user sector
 Direct delivery capability

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  Product innovations ongoing
 Management is committed and confident
 Willingness of staff to adapt to change

b. Weaknesses

 Implementation policies
 Cannot supply end-users abroad yet
 Need more sales staff
 Refresher training not practiced
 Delivery-staff need training
c. Opportunities
 Large, Potential Domestic and International Market
 Could extend to overseas
 New specialist applications
 Could seek better supplier deals
d. Threats
 Competition from other developing countries, especially China
 Bad roads
 Retention of key staff critical
 Vulnerable to reactive attack by major competitors

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11. Work done during internship:
a. Travel Expenses:
As ITC Logistic deals with many big agencies and far located areas and as any of the regional
office conducts a training program or the seminar or any meeting the travel expenses accrue.
These travel expenses were calculated and checked by me I was to make a detailed report of the
expenses and was to forward it to the head office.

b. Establish file for the organization:

ITC Logistics has lot of filling system. My main work is to establish the office file which is an
up heel task for me. Because organization have lot of files which they want to re-organize them.

c. Audit of accounts:
As an MBA (FINANCE) I have enjoy to work with the accounts department. My fallow partner
who is also internee come from NUML University has a MBA (FINANACE) doing internal
audit with me.

d. Managing the trips of trucks:

As ITC Logistic deals in lots of truck so my duties were to manage the trips of trucks and to
make records of the fuel and other traveling expenses.

e. Online tracking:
ITC has trackers on all its trucks so one of my jobs is to online track the trucks and to
make sure on time delivery of the goods.

f. Inventory management:
Inventory management of the ITC was also my job and I also get some experience of
inventory management.

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12. Identification of a main problem:
The main problems that I identified during my internship period were:
 The lack of awareness about exact job descriptions among employees.
 The inability of employees to approach higher officials easily (lower level of
centralization).
 Undefined job tasks in Operations department
 Only one office in all over Pakistan, no branches.
 Lack of amenity and common room
 Incentives like study scholarships, performance awards etc

13. Conclusions and Recommendations:

Some of the suggestions in this respect were
 The introduction of compulsory weekly meeting of all staff at branch level to discuss the
discrepancies in every regard
 Introducing job specific training to employees
 Employee training sessions on regional level led by Regional Heads to take insight of
their employees
 There should be a prayer room developed in all branches as many employees want to
pray, but do not have the proper place to do it.
 There should be a common room, so as to give employees a relaxing environment when
they have a break
 Incentive schemes should be developed for the employees that can help motivate them,
which might include:
o Scholarship programs for all employees for further study.
o Introducing employee awards at branch and regional levels.
o Job rotation programs to enhance the skills of employees.
 A proper IT department should be established in all branches, with professional having
the knowledge to maintain a secured connection with all truck drivers also scheduled
backups of data should be done within the branch office.

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14. Conclusion

Logistics is the one important function in business today. No marketing, manufacturing or

project execution can succeed without logistics support.

Logistics is important in Pakistan because of the country's size, geography, population variety,
natural and man-made calamities etc. The transport facilities are inadequate in Pakistan and
roads are bad. Pakistan lacks a well-developed road network and waterways are still unexploited.

Due to competition, globalization and information availability, logistics has gained extra
importance. First: the days are gone when a manufacturer had a better raw material supplier than
competitors. Then, the operations in a manufacturing process are well known to all. The
processes are more or less standard. Also, technology is available to all. The only area where one
can score over competitors is logistics. If logistics cost is reduced, there is a gain.

Logistics is a critical factor for effective marketing too: for, if a company cannot reach the right
thing at the right place etc., then, regardless of the marketing efforts, the business comes down.

Logistics is one of the areas of the supply chain i.e. growing at a tremendous case as the Internet
and E-Commerce is drastically changing the range, delivery time and the speed of information as
well as ordering and payment process. Due to the big boon of information technology, greatly
influencing and enhancing the effectiveness of logistics, the time is not far when logistics
services would prove to be one of the major contributors to the National Income.

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