A Framework For Facilitating Adaptation To Organizational Transition
A Framework For Facilitating Adaptation To Organizational Transition
A Framework For Facilitating Adaptation To Organizational Transition
www.emeraldinsight.com/0953-4814.htm
Framework for
A framework for facilitating facilitating
adaptation to organizational adaptation
transition
721
Mitchell Lee Marks
Department of Management, San Francisco State University,
San Francisco, California, USA
Abstract
Purpose – Transitions – including mergers, acquisitions, downsizings, and restructurings – are
used by organizational leaders to accelerate the achievement of strategic objectives. However, the
manner in which most transitions are implemented runs counter to research findings on the process of
effective change management and, in particular, disregards the natural process of human adaptation.
As a result, mismanaged transitions tend to have negative consequences for organizations and their
members. Ironically, the characteristic of transitions that prompts individual and organizational strife
– the capacity to disrupt the status quo – also enables an opportunity for individual and
organizational renewal. For that to occur, however, members must make progress through the natural
process of adaptation. This paper aims to propose a framework for facilitating adaptation to
organizational transition, to both overcome the undesirable consequences of transitions and to
accelerate achievement of the transition’s strategic objectives.
Design/methodology/approach – This is a conceptual paper based on a review of the literatures
on adaptation and transition and the author’s own experience as a researcher or consultant in over 100
major organizational transitions.
Findings – The framework presented here should contribute to both the practice of organizational
change management and empirical studies of interventions to facilitate individual adaptation to major
organizational transitions.
Originality/value – The framework introduced in this paper should have a direct and substantial
impact on transition management, employee well being and organizational effectiveness. It should
minimize the negative consequences of transitions and accelerate the process of adaptation to
organizational transition.
Keywords Transition management, Acquisitions and mergers, Downsizing
Paper type Conceptual paper
Organizational transitions
In their quest for competitiveness, organizational leaders have increasingly turned to
transitions to seek outcomes such as increased productivity, lower overhead, more
effective decision-making, greater innovativeness, and more rapid technological
enhancements (Hoskisson and Hitt, 1994)[1]. The worldwide value of M&A increased
from US$462 billion in 1990 to over US$3.5 trillion in 2000 (Stahl and Mendenhall,
2005). Despite this popularity, more than three-quarters of corporate combinations fail
to achieve anticipated business results (Marks and Mirvis, 1998). Downsizings and
restructurings are affecting organizations of all sizes, in all industries, and across all
geographic areas. However, most downsizings provide one-time-only cuts in the cost of
doing business, but fail to return organizations to financial health or result in any true
enhancements in how work is accomplished (Cascio et al., 1997).
To be fair, organizational transitions are difficult events to manage. The conditions
within which they are enacted tend to hinder the use of organizational change management
practices such as articulating a clear and compelling vision, communicating in a full and
timely manner, and building political coalitions (Kotter, 1995). Many combinations are
completed before leaders can clarify an organizational end state, are shrouded in secrecy,
and are afflicted by culture clash that pulls partners apart rather than brings them together
(Marks and Mirvis, 1985). Firing people is one of the most dreaded actions any manager
has to take – it is tough enough to do when someone is let go for performance issues and
even more difficult when someone is being laid off for reasons other than their personal
performance on the job – and, as a result, restructurings and downsizings tend to be
mismanaged as a self-imposed sense of urgency to get the cuts done quickly rather than
carefully, a fear of violence that exaggerates that actual risk of workplace retribution, and a
stigma of failure that prompts leaders to downplay the event and minimize communication
prevail over careful change management planning and implementation.
Adaptation
Adaptation to transition is a process through which an individual moves from being
preoccupied with the transition to integrating the transition into his or her life
(Schlossberg, 1981). This has obvious implications for the individual (e.g. adapting in a
manner that produces psychological growth versus psychological deterioration or that
equips the individual with new attitudes, expectations and behaviors that are more
congruent with post-transition realities than pre-transition realities), but also for
organizations engaged in transition (e.g. the extent to which member preoccupation
leads to distraction from performance or to which newly adopted attitudes,
expectations and behaviors are more or less congruent with the transition’s objectives).
Human adaptation to transition occurs through two stages. Parkes (1971) describes
adaptation as an internal process of, first, abandoning one set of assumptions and,
then, developing a fresh set to enable the person to cope with their newly altered
situation. Similarly, Moos (1976) discusses an initial stage of disequilibrium in which
an individual’s usual problem-solving mechanisms do not work and a second stage of
returning to equilibrium after the individual works out new ways of handling things.
Thus, in the first stage of adaptation, energy is directed at minimizing the undesirable
impact or debilitating aspects of the transition and, in the second stage, at maximizing
the growth or developmental opportunities inherent in the transition.
The value of ending the old by weakening forces for the status quo is supported by
research findings, but its application in practice has lagged. While social learning
theory suggests that employees are more likely to accept and commit to proposed
changes that are communicated to them as an exciting and viable opportunity from
which they may benefit (Zimbardo and Leippe, 1991), employees also need to
experience a “felt need” that is strong enough to create a state of dissonance between
the status quo and what is required for success (Dalton, 1970).
Abandoning the old and developing the new occur more as a fading out and in than
a quick cut. Initially, forces for maintaining the status quo are strong and expressed
through outright resistance to change or, at best, the absence of a will to act. Over time,
the forces for new post-transition realities may predominate and provide the necessary
impetus for letting go and moving on. While people move through the stages of the
adaptation process in the same sequence, they do not do so at the same pace. Framework for
And, some never fully let go of old expectations, identities or behaviors, despite all the facilitating
changes that may be going on around them. Employees who do not loosen their grips
on the old cannot make progress toward embracing the new. adaptation
The forces for the old and for the new are varied and cover both emotional and
intellectual aspects of a transition or a series of transitions. Organizational transitions
typically stir up a broad array of emotions (Huy, 2002). Negative emotions – like 725
sadness over losing close friends in a downsizing – co-occur with positive emotions –
being happy that one’s own job has been spared (Frederickson, 2001). However, the
more changes a person experiences at work, such as is the case with a major transition
or series of transitions, the more negative emotions are reported (Kiefer, 2005).
Insofar as emotions are an inherent part of everyday functioning and a legitimate
expression of individual experiences (Lazarus, 1991), emotional expressions need to be
acknowledged by management and responded to in a respectful manner (Frost, 2003).
Leaders who manage transition effectively rely on and cope with emotions by bringing
them to the surface and understanding how they affect work activities and
relationships as groups face challenges and organizational changes (Urch Druskat and
Wolff, 2001). In the ending of the old phase, adaptation should be facilitated by
weakening emotional forces that individuals carry over with them from before the
transition and that may be inadvertently generated during a mismanaged transition. In
the accepting of the new phase, adaptation should be enabled by strengthening the
emotional pull of the characteristics of the post-transition organization that motivate
employees and attract their attention.
At the intellectual level, adaptation is facilitated by the process of “organizational
sensemaking” through which organization members interpret their environment
through interactions with others and construct accounts that allow them to comprehend
the world and act collectively (Weick, 1995). Sensemaking activities are particularly
critical in dynamic and turbulent contexts, where the need to create and maintain
coherent understandings that sustain relationships and enable collective action is
especially important and challenging (Gioia and Thomas, 1996). Organizational
members actively create the reality they inhabit, upon which they predicate future action
(Weick, 1979). To facilitate ending the old, certain aspects of the organization should be
abandoned or made less prominent – that is, the forces for their maintenance should be
weakened. To strengthen forces for accepting the new, employees should have sufficient
intellectual understanding of not only what is changing, but also why the changes are
being made and how those changes will contribute to both business and personal
success (Marks, 2003b). Thus, new intellectual models consistent with the desired
post-transition organization will need to be reinforced to replace old ones.
726
Emotional
EMPATHY ENERGY
(3) Energy. Getting people excited about the new organizational realities and
supporting them in realizing them.
(4) Enforcement. Solidifying a fresh set of perceptions, expectations and behaviors
to help people cope with their newly altered work situation.
Empathy
The first element for facilitating individual adaptation to organizational transition
proposes to weaken emotional forces for holding on to the old by conveying empathy to
employees regarding what they have experienced during a difficult transition (Table I).
The objective of empathy is to make clear that leadership is cognizant of the needs,
feelings, problems, and views of employees who have lived through a merger,
acquisition, downsizing, or restructuring. Empathy facilitates adaptation by
legitimizing employees’ responses to the transition, raising their awareness of the
adaptation process and accelerating the pace at which they move through it.
Empathy is emerging as an important component of leadership during and after
difficult times. Recent research suggests that it is not enough for leaders to “be
emotional” and express feelings; instead, it is important for leaders to understand others’
feelings and be able to impart a sense of self-worth and value by conveying a recognition,
understanding, and consideration of their emotions (Kellett et al., 2006). The knowledge
and understanding gained from their sense of empathy enables leaders to influence
members’ support for organizational goals and objectives (Humphrey, 2002). In turn,
relationships stemming from empathy tend to enhance perceptions of a leader’s integrity
Engagement
The second element weakens forces against desired change by engaging employees at
an intellectual level in understanding the business imperatives associated with needing
to end the old and by identifying and eliminating roadblocks to the adaptation process
(Table II). Engaging employees directly or through representation has long been
advocated as a method to help people contend with disruptions to their work situation
(Coch and French, 1948). Engagement would seem especially pertinent to facilitating
adaptation to transitions such as mergers and downsizings in which survivors
experience a perceived lack of control over their fate (Mirvis and Marks, 1986).
Crafting communication for the transition situation. One way to engage people is to
communicate with them. Effective top-down communication that is open, timely, and
frequent has been shown to counter the feelings of distrust, fear, anger, and frustration
common in conditions of organizational change (Krackhardt and Hanson, 1993).
However, as Rousseau (1996) points out, people’s need for information dramatically
increases during times of transition because of the many uncertainties involved. Thus, to
more completely weaken resisting forces, communications should be tailored to fit the
dynamics of the transition situation. Research findings suggest three ways of doing this.
To begin, communication content should include straight talk about the principle
business challenges associated with the transition – in contrast to the practice of sugar
coating messages by executives who hope that employees – and other stakeholders – will
conclude that everything is under control (Pascale et al., 1997). In cases of discontinuous
transition, employees are asked to accept the need to change their behavior on the job.
Most people resist this kind of change unless they recognize a strong case for embracing it.
Energy
The third element enables adaptation by strengthening emotional forces for the desired
post-transition organization and generating energy for its attainment (Table III).
As organizational members abandon the accustomed old, they need something new to Framework for
latch onto to direct their contributions in the workplace and continue progress through facilitating
the adaptation process. Pederit (2000) notes that, especially when numbed by constant
and on-going change and transition, employees may be more ambivalent to change adaptation
rather than outright resistant to it. Thus, emotional energy facilitates adaptation by
getting people excited about the prospects of the post-transition organization and
reviving their confidence in themselves and their workplace as they move toward a 731
new equilibrium. Specifically, this occurs by giving people a clear sense of where the
organization is headed, helping people identify and become aligned with that vision,
and supporting people as they move through the adaptation process.
Clarifying a vision of a new and better organization. Kiefer (2005) has shown that
perceptions of an insecure future are key antecedents to negative emotions during
conditions of ongoing change. Unless people feel knowledgeable about where their
organization is headed overall, they will not feel capable of taking initiative
(Kanter, 1983).
The value of a well-articulated sense of strategic direction and a compelling mission
for the organization – that is, a clear vision of a new and better organization – is duly
noted in the change management literature (Kotter, 1995). Specific to the situation of
organizational transition, a vision contributes to strengthening forces for adaptation in
two ways – improving perceptions of future success and building faith in those
leading the transition. First, according to House and Shamir (1993), a vision is an
ideological goal that describes a better future for followers. It is this expression of a
“better future” that should impact employee perceptions that current conditions in the
organization can improve. Second, statements of high standards and expectations are
important in employees’ determination of whether or not their leaders possess the skills
needed to successfully move the organization into the desired post-transition state.
A leader who conveys specific and challenging standards as part of a broader vision is
assumed to be a more deserving recipient of employee effort than someone who
“doesn’t know what they are looking for” (Bommer et al., 2005).
Shared commitment to a vision can be built either through wide-scale participation
in the act of its creation or through involvement immediately thereafter in its
dissemination. Both approaches strengthen forces that enable adaptation in ways like
renewing trust and breeding confidence that leadership has a plan for realizing new
opportunities. Comprehending the vision should also counter the decreases in sense of
direction, risk taking and innovation that typically accompany major organizational
transitions (Chattopadyhah et al., 2001).
Creating opportunities for public reflection and short-term wins. With a clear and
compelling sense of where the organization is headed, forces for desired change can be
strengthened by building employee confidence that their efforts on the job are
becoming increasingly aligned with that vision. This process of abandoning old
Objective Getting people excited about the desired post-transition organization and support them
in realizing it
Actions Clarifying a vision of a new and better organization Table III.
Creating opportunities for public reflection and short term wins Objective and actions for
Providing people with emotional support energy
JOCM behaviors and developing new approaches to work occurs through trial-and-error
20,5 learning (Bridges, 1991). Trial-and-error is a powerful, yet potentially painful, way to
learn. Fears about the consequences of failure and feelings of powerlessness,
incompetence, disinterest and depression sap vigor from people who have been
through a transition (Vince, 2006).
These negative emotions can be countered and positive sentiments nurtured by
732 developing an environment in which employees can reflect on, experiment with, and be
rewarded for new approaches to achieving personal and organizational success. While
there are varied methods for cultivating a “learning environment” in workplaces, one
approach well suited to conditions of transition is “practical reflexivity” (Cunliffe,
2002) – a practical form of knowledge questioning and exploration about how shared
identities and realities are constructed through organizing. This is a dynamic learning
experience that confronts conventional practices as opposed to an intellectual activity
that seeks to give order to situations.
Adaptation to transition takes time, and risks losing momentum if there is no
feedback to employees about their performance and contributions to the greater
organizational good (Lawler, 1992). Rather than wait for established practices like the
annual performance review, some organizations strengthen forces for adaptation by
adopting short-term reward opportunities and celebrating small wins. Importantly,
they use attainable targets – stretch goals that go unmet only serve to further
disenchant employees in the post-transition organization – and provide frequent
feedback – employees need to be kept informed of progress as well as receive
validation and reassurance that their efforts are on the right track (Reichers et al.,
1997). In addition to feedback on their own performance, employees learn about and
take part in celebrating small wins elsewhere in the post-transition organization.
Employees become more optimistic about the future when they are aware of
successes – and when occasional failures are honestly acknowledged. Otherwise,
many employees are likely to give up or actively join the ranks of those people who are
resisting movement to the desired post-transition organization.
Providing people with emotional support. Adaptation to transition follows a
non-linear path. As people move through the adaptation process, they experience
confusion and conflict as they loosen their grips on the old, experiment with changes,
and cautiously adopt the new, but they also occasionally regress to the comfort of the
status quo. Organizations having leaders who connect with their people in a supportive
manner, accept the backsliding as normal, and provide their people with appropriate
time to move through the adaptation process, should be more likely to rebound from a
difficult transition with an energized work force looking forward to new approaches to
getting work done rather than holding onto the old. With research showing that
managers and supervisors have more impact on shaping employees’ reactions to a
transition than senior executives, this support would be most beneficial coming from
immediate superiors (Larkin and Larkin, 1996). Thus, a component of generating and
sustaining energy is to set expectations with middle managers and lower level
supervisors to be sources of emotional as well as practical support for employees.
Emotional support has been linked with lower levels of appraised stress and higher
levels of self-efficacy which, in turn, are linked with the use of problem-focused coping
strategies and psychological well being (Terry et al., 1996). Employees infer perceived
organizational support from their superior’s actions (Eisenberger et al., 2002).
As a result, employees consider support from their supervisor, and therefore the Framework for
organization, as an indication that employees are cared for and that material aid and facilitating
emotional support are available in the post-transition organization. In turn,
organizations can expect increased effort on the part of their employees which adaptation
strengthens the momentum for desired change and adaptation.
Enforcement 733
The fourth element for facilitating adaptation to transition solidifies perceptions,
expectations, and workplace behaviors that are congruent with the desired
post-transition organization (Table IV). Enforcement brings the momentum for
desired change to the level of consistency required for true cognitive and cultural
change. It complements the emotional base of energy by supporting people on a
practical level in conducting work and, in particular, by linking individual roles and
responsibilities with the post-transition vision and business strategy. And, it aligns the
obvious and subtle components of the organization – systems, procedures, actions,
impressions, innuendos, and so on – to send as clear a message as possible to
strengthen the forces for the desired post-transition organization.
The ease and speed with which survivors adapt to the desired post-transition
organization is directly related to the clarity and consistency of the messages they
receive. Forces against desired change may have been weakened through interventions
that generate empathy and engagement, but they have not been eliminated. It is all too
easy for people and organizations to regress to accustomed routines when confronted
by inconsistent signals regarding life in the post-transition organization. Enforcement
counters this tendency and helps people progress through the adaptation process by
giving them some tangible and practical anchors to latch onto.
Involving people in bringing the post-transition vision to life. Involvement is a basic
component of organizational change management (Burke, 2003), and its role in
weakening forces against adaptation has been discussed. Involvement also can
contribute to strengthening forces for adaptation. Giving employees a voice by soliciting
their input into the design of post-transition changes increases employee acceptance of
and commitment to the post-transition organization by helping them maintain a sense of
control. Pursar and Petranker (2005) note that transformational change occurs when a
critical mass of people can actually “live the vision” in everyday organizational life. This
occurs, however, not by engaging in detached, rational planning in order to avoid
uncertainty, but only after the constricting structures of the old organization have been
unfrozen and people – as well as their time and other resources – are freed up to dream,
think about, and enliven the post-transition organization.
“Living the vision” harnesses employee involvement to build upon senior
leadership’s vision and strategic direction for the post-transition organization.
Working from the organizational vision, managers and supervisors develop business
Objective Solidifying perceptions, expectations, and behaviors that are congruent with
the desired post-transition organization
Actions Involving people in bringing the post-transition vision to life Table IV.
Aligning systems and operating standards with new organizational realities Objective and actions for
Tracking the development of the desired post-transition organization enforcement
JOCM unit or functional mission statements as well as guidelines for employee behavior.
20,5 Then, in work groups, employees translate the vision, mission, and behavior guidelines
into day-to-day operating procedures. This clarifies how employees can align their
work with the vision and provides an answer to the prominent question of how they
can contribute to overall organizational success. Moving back up the hierarchy,
supervisors and managers review proposed new ways of approaching work to ensure
734 they support the mission and vision and to provide coordination across work areas.
With this type of opportunity to participate in generating new ideas via intellectual
stimulation, employees are more empowered and involved in the process of creating
the post-transition organization, more optimistic that desired change is possible, and
more likely to settle into a new equilibrium of true commitment to the organization
(Bommer et al., 2005). And, when employees look ahead and understand how they
contribute to the desired post-transition organization, this is “living the vision” at its
fullest.
Aligning systems and operating standards with post-transition realities. The
congruence among an organization’s elements should influence its effectiveness under
any conditions (Nadler and Tushman, 1988), but is especially critical following a
difficult transition when employees are looking for signs and signals to aid in making
sense of the post-transition organization and their role in it. As Weick (1995) notes, in a
situation like organizational transition in which things appear unstable – that is, an
absence of fixed points, dependable principles, or stable benchmarks – people tend to
make up their own rules. They make sense of the ambiguity and chaos they experience
by deciding for themselves what is real and what is appropriate – based on criteria
such as personal past experience, immediate payoff, expediency, or personal reward.
Alignment should compel people to accept new organizational realities and modify
or abandon old perceptions or expectations based on the criteria for the desired
post-transition organization and not necessarily on the “rules” and other conclusions
individual contributors draw based on their transition experiences. However,
some elements of the organization typically lag behind others as transition unfolds.
A compensation system that punishes team leaders for short-term declines in
productivity when they experiment with new ways of approaching work will not
sustain a CEO’s vision of “innovation.” Boring staff meetings plagued by dysfunctional
group dynamics will not contribute to a desired culture of “teamwork and respect.”
Managers and supervisors who feel their authority is undermined by involving rank
and file employees in determining how to approach work will sabotage efforts like
“living the vision.” So, there is a need to examine the systems, procedures and other
formal and informal components of the organization to determine their alignment with
desired end state.
Tracking the development of the desired post-transition organization. As forces for
accepting the new begin to predominate over forces for holding on to the old, a new
equilibrium will emerge for both the organization and its members. The question is
whether this new equilibrium adequately reflects the desired post-transition
organization. The answer comes from ongoing feedback to track the building of the
post-transition organization and to alert leaders when things are veering off course.
This type of tracking is critical, given that even the most carefully planned and
successfully implemented transitions are characterized by flexibility and significant
mid-course corrections (Marks and Mirvis, 1998). More positively, valid data collected
from within the organization provides an opportunity for leadership to discuss the Framework for
progress of transition as well as the perceived forces that may be enabling or inhibiting facilitating
employee adaptation.
Organizations have used a wide range of methods to track the development of the adaptation
desired new organization. Some are objective (e.g. measures of productivity, quality, and
voluntary turnover); others, like attitude surveys and focus group interviews, have the
added benefits of involving people and enhancing upward and downward communication. 735
This is especially important when the vision of the desired post-transition organization
includes intentions to increase involvement and communication.
Note
1. According to Burke (2002), mergers and acquisitions (M&A) along with restructurings and
downsizings are the types of organizational transitions that have received increased
attention during the past few years. Thus, this paper focuses on adaptation following
mergers, acquisitions, downsizings, and restructurings.
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Corresponding author
Mitchell Lee Marks can be contacted at: marks@sfsu.edu