MAULANA ABUL KALAM AZAD UNIVERSITY OF TECHNOLOGY (MAKAUT)

Syllabus for Bachelor of Business Administration (BBA) Course

Effective from the Academic Year 2018-19

COURSE STRUCTURE
Year Semester Paper Code Paper Marks Credits
BBA(N)-101 English 100 4
BBA(N)-102 Basics of Mathematics 100 4
BBA(N)-103 Fundamentals of Statistics 100 4
1st BBA(N)-104 Economics(Micro) 100 4
BBA(N)-105 Computer Applications 100 4
Total 500 20
1st BBA(N)-201 Business Communication 100 4
BBA(N)-202 Advanced Mathematics and Statistics 100 4
2nd BBA(N)-203 Organizational Behaviour 100 4
BBA(N)-204 Economics (Macro) 100 4
BBA(N)-205 Indian Social Structure and Values & Ethics 100 4
Total 500 20

Year Semester Paper Code Paper Marks Credits

BBA(N)-301 Principles of Management 100 4
BBA(N)-302 Managerial Economics 100 4
BBA(N)-303 Business Laws 100 4
3rd BBA(N)-304 Financial Accounting 100 4
BBA(N)-305 Environmental Sciences 100 4
Total 500 20
2nd BBA(N)-401 Production & Materials Management 100 4
BBA(N)-402 Management Information Systems 100 4
4th BBA(N)-403 Cost Accounting 100 4
BBA(N)-404 Marketing Management 100 4
BBA(N)-405 Human Resource Management 100 4
Total 500 20

Year Semester Paper Code Paper Marks Credits

BBA(N)-501 Financial Management 100 4
BBA(N)-502 Sales & Distribution Management 100 4
BBA(N)-503 Human Resource Development 100 4
5th BBA(N)-504 Entrepreneurship Development 100 4
BBA(N)-505 Research Methodology 100 4
Total 500 20
3rd BBA(N)-601 Management Accounting 100 4
BBA(N)-602 Advertising & Sales Promotion 100 4
6th BBA(N)-603 Industrial Relations 100 4
BBA(N)-604 Public Service Management 100 4
BBA(N)-605 Project and Viva 100 4
Total 500 20
 MAULANA ABUL KALAM AZAD UNIVERSITY OF TECHNOLOGY (MAKAUT)
Detailed Syllabus for Bachelor of Business Administration (BBA) Programme

FIRST SEMESTER
Semester – 1 st
Credit Points– 4
Paper: English Total Contact Hours - 40
Paper Code: BBA (N) - 101
Module I: Grammar and Vocabulary (10L)
Grammatical & Structural Aspects: Parts of Speech, Types of Sentences, Tense, Voice, Clause,
Preposition, Degrees of Comparison, Subject Verb Agreement, Modals or Auxiliaries Simple/
Compound/Complex Sentences and Transformation of Sentences, Narration.
Vocabulary: Synonyms, Antonyms, Homonyms, Homophones, Idioms, Phrasal verbs, One Word
Substitution
Error Correction : Identifying & Analyzing Grammatical Errors Pertaining to Usage of Verbs, Adjectives,
Adverbs, Pronouns and Errors in Spelling & Punctuation
Module II: Reading (6L)
Comprehension: Unseen passages, Contextual Meaning of Words, Précis
Interpretation & Summarizing: Interpretation of Visual Data in the Form of Tables, Graphs, Charts, Pie
Charts and so on. Speed Reading, Understanding and Interpreting Business-Related Correspondences
Module III: Writing (15L)
Letter Writing: Formal and Informal Letters, Business Letters, Letter to the Editor, Complaint Letter,
Invitation Letters - Accepting & Declining Invitations, Making Enquiries, Placing Orders, Asking & Giving
Information, Registering Complaints, Handling Complaints, Drafting Notices, Drafting Advertisements; Job
Applications.
Paragraph and Essay Writing: Paragraph and Essay Writing on Recent Topics.
Module IV: Listening and Speaking (9L)
Interactive Communication: Introducing Self, Greetings, Conversations, etc.
Pronunciation: Appropriate Stress, Intonation, Clarity, Business Etiquettes, Impromptu Speech, Debate,
Role Play, Group Discussion, Presentation, Listening and Understanding Spoken and Formal English.

Suggested Readings:
1. A. Ashley: A Handbook of Commercial Correspondence, OUP
2. M. Monipatty: The Craft of Business Letter Writing, Tata McGraw Hill
3. N. Gupta (Ed.): English for All, Macmillan
4. English Vocabulary Made Easy: The Complete Vocabulary Build Up for Improving English by
Shrikant Prasoon
5. J. C. Nesfield : Manual of English Grammar and Composition
 MAULANA ABUL KALAM AZAD UNIVERSITY OF TECHNOLOGY
(MAKAUT)
Semester – 1Detailed
st Syllabus for Bachelor of Business Administration (BBA) Programme Credit Points– 4
Paper: Basics of Mathematics Total Contact Hours - 40
Paper Code: BBA (N) - 102
Module-I
1. The Number System – Positive and Negative Integers, Fractions, Rational and Irrational Numbers, Real
Numbers, Problems Involving the Concept of Real Numbers. [2L]
2. Basic Algebra – Algebraic Identities, Simple Factorizations; Equations: Linear and Quadratic (in Single
Variable and Simultaneous Equations).Surds and Indices; Logarithms and Their Properties (Including
Change of Base); Problems Based on Logarithms. [3L]
3. Set Theory – Introduction; Representation of Sets; Subsets and Supersets; Universal and Null Sets;
Basic Operations on Sets; Laws of Set Algebra; Cardinal Number of a Set; Venn Diagrams; Application of
Set Theory to the Solution of Problems. [4L]
4. Functions – Elementary idea of functions; Domain of a Function; Composition Functions; Classification
of Functions: Polynomial, Rational, Exponential and Logarithmic Functions. [3L]
5. Quadratic Functions and Theory of Quadratic Equations – Solution of the Quadratic Equation
ax2+bx+c=0,a≠0; Nature of the Roots of a Quadratic Equation; Sum and Product of roots; Relation
Between Roots; Condition for the Existence of a Common Root; Forming Quadratic Equation with given
Roots. [3L]
6. Simple Interest and Compound Interest – Concept of Present Value and Amount of a Sum. [3L]
7. Profit, Loss and Discount [2L]
8. Speed, Time and Distance [1L]
9. Time and Work [1L]
10. Ratio, Proportion [2L]
11. Sequences and Series – General Idea and Different Types of Sequences; Arithmetic and Geometric
Rogressions; Arithmetic and Geometric Means; Arithmetic and Geometric Series. [4L]
12. Permutations and Combinations – Fundamental Principle of Counting; Factorial Notation.
Permutation: Permutation of n Different Things; of Things not all Different; Restricted Permutations;
Circular Permutations. [4L]
Module-II
1. Fundamentals – Rectangular Cartesian Coordinates; Polar Coordinates; Distance Formula; Section
formula (Internal and External Sections); Expressions for the Centroid and Incentre of a Triangle; Area of a
Triangle in Terms of the Three Vertices. [4L]
2. Locus – Definition, Concept of St. Line, Equation to the locus; Method of obtaining the equation to the
locus. [4L]

Suggested Readings:
1. Pal and Das: BBA Mathematics (Vol-I), U.N. Dhar and Sons Pvt. Ltd.
2. Sancheti & Kapoor: Business Mathematics; Sultan Ch and & Company
3. R. S. Soni: Business Mathematics – Pitambar Publishing House
4. S. N. Dey: Mathematics, Chaya Prakashoni.
 MAULANA ABUL KALAM AZAD UNIVERSITY OF TECHNOLOGY (MAKAUT)
Detailed Syllabus for Bachelor of Business Administration (BBA) Programme
Semester – 1 st
Credit Points– 4
Paper: Fundamentals of Statistics Total Contact Hours - 40
Paper Code: BBA (N) - 103
Module-I:
1. Introduction: Statistics as a Subject, Functions, Importance and Limitations of Statistics, Census and
Sample Investigation, Descriptive and Inferential Statistics. [2L]
2. Collection, Editing and Presentation of Data: Primary Data and Secondary Data, Methods of Collection,
Scrutiny of Data. Presentation of Data: Textual and Tabular Presentations, Construction of a Table and the
Different Components of a Table, Diagrammatic Representation of Data: Line Diagrams, Bar Diagrams, Pie
Charts and Divided-Bar Diagrams. [3L]
3. Frequency Distributions: Variables and Attributes, Frequency Distribution of An Attribute; Discrete and
Continuous Variables, Frequency Distributions of Discrete and Continuous Variables, Diagrammatic
Representation of a Frequency Distribution: Case of An Attribute, Case of a Discrete Variable: Column
Diagram, Frequency Polygon and Step Diagram, Case of a Continuous Variable: Histogram and Ogive,
Frequency Polygon. [5L]
Module-II
1. Measures of Central Tendency: Definition and Utility, Characteristics of Average, Different Measures of
Average: Arithmetic Mean, Median, Mode, Partitional Values: Quartile, Percentile and Deciles. Geometric
and Harmonic Mean. Choice of a Suitable Measure of Central Tendency. [7L]
2. Measures of Dispersion: Meaning and Objective of Dispersion, Characteristics of a Good Measure of
dispersion, Different measures of dispersion – Range, Quartile deviation, Mean deviation, Mean Absolute
Deviation, Standard Deviation; Comparison of the Different Measures of Dispersion. Measures of Relative
Dispersion: Coefficient of Variation. [7L]
3. Moments, Skewness and Kurtosis: Moments: Different Ways to Calculate Moments.
Skewness: Measures of Skewness, Kurtosis and its Measures. [3L]
Module-III
1. Correlation Analysis: Analysis of Bivariate data. Correlation Analysis – Meaning of Correlation: Scatter
Diagram, Karl Pearson’s Coefficient of Linear Correlation, Calculation of the Correlation Coefficient from
Grouped Data, Properties of the Correlation Coefficient Advantages and Limitations of the Correlation
Coefficient, Idea of Rank Correlation; Spearman’s Rank Correlation Coefficient(without tie) [6L]
2. Regression Analysis – Two Lines of Regression: Some Important Results Relating to Regression Lines,
Calculation of Regression Coefficients, Relation Between Regression Coefficient and Correlation Coefficient,
Identification Problem. [4L]
Module-IV
1.Analysis of Time Series: Objective of time series analysis; Causes of variations in time series data,
Components of a time series, Additive Models, Multiplicative Models, Moving averages method and method
of least squares; Measurement of secular trend. [3L]

Suggested Readings:
1. N.G Das: Statistical Methods (Volume I): Tata McGraw-Hill.
2. A.M Goon, M.K Gupta & B, Dasgupta: Basic Statistics : World Press
3. G. C. Beri : Statistics for Management: Tata McGraw- Hill
4. Bharat Jhunjhunwala: Business Statistics, S. Chand Publishing
5. V.K. Kapoor & S.C. Gupta: Fundamentals of Mathematical Statistics, Sultan Chand & Sons.
 MAULANA ABUL KALAM AZAD UNIVERSITY OF TECHNOLOGY (MAKAUT)
Detailed Syllabus for Bachelor of Business Administration (BBA) Programme
Semester – 1st Credit Points– 4
Paper: Economics (Micro) Total Contact Hours - 40
Paper Code: BBA (N) - 104
Module-I:
1. Introduction: Basic Problems of an Economy, Working of Price Mechanism and Resource Allocation.
[2L]
2. Elasticity of Demand: Concept and Measurement of Elasticity of Demand, Price, Income and Cross
Elasticities [4L]
3. Average Revenue: Marginal Revenue, and Elasticity of Demand, Determinants of Elasticity of Demand.
[2L]
Module-II
1. Production Function: Law of Variable Proportions, Ridge Lines. Isoquants, Economic Regions and
Optimum Factor Combination. Expansion Path, Returns of Scale, International and External Economies and
Diseconomies of Scale. [4L]
2. Theory of Costs: Short-Run and Long Run Cost Curves – Traditional Approaches Only. [3L]
Module-III
Market Structures:
1. Perfect Competition: Characteristics, Profit Maximization and Equilibrium of Firm and Industry, Short -
Run and Long Run Supply Curves, Price and Output Determination, Practical Applications. [6L]
2. Monopoly: Characteristics, Determination of Price under monopoly, Equilibrium of a Firm, Comparison
Between Perfect Competition and Monopoly, Price Discrimination, Social Cost of Monopoly. [4L]
3. Monopolistic Competition: Meaning and Characteristics, Price and Output Determination Under
Monopolistic Competition, Product Differentiation, Selling Costs, Comparison with Perfect Competition,
Excess Capacity Under Monopolistic Competition. [3L]
4. Oligopoly: Characteristics, Indeterminate Pricing and Output, Cournot Model of Oligopoly, Price
Leadership (Only Meaning and Characteristics) Collusive Oligopoly( Meaning and Characteristics Only),
Only Kinked Demand Curve Model of Oligopoly. [4L]
Module-IV
1. Factor Pricing: Marginal Productivity Theory and Demand for Factors (Statement and assumption
only). [3L]
2. Concept of Rent: Ricardian and Modern Theories of Rent; Quasi-Rent. [2L]
3. Concept of Labour: Wage Rate, Nominal Wage, Real Wage. [1L]
4. Concept of Capital: Gross Interest, Net Interest, Zero Interest Rate. [1L]
5. Concept of Profit: Pure Profit, Normal Profit, Abnormal Profit. [1L]

Suggested Readings

1. Panchanan Das, Anindita Sengupta-Economics I: Oxford.

2. S.Mukherjee, M. Mukherjee & A. Ghose : Microeconomics, Prentice-Hall.
3. Koutsoyianni : Modern Micro-Economics, Macmillan
4. Vinita Agarwal: Managerial Economics, Pearson
5. Debes Mukherjee: Essentials of Micro and Macro Economics, Central
6. R. G. Hubbard & O’Brien: Microeconomics, Pearson
 MAULANA ABUL KALAM AZAD UNIVERSITY OF TECHNOLOGY (MAKAUT)
Detailed Syllabus for Bachelor of Business Administration (BBA) Programme
Semester – 1st Credit Points– 4
Paper: Computer Applications Total Contact Hours - 40
Paper Code: BBA (N) - 105
Module I:Basic Computer Concepts :
Computer and Its Characteristics, Basic Block Diagram of Computer System, First Generation, Second
Generation, Third Generation, Fourth Generation, Fifth Generation, Modern Taxonomy of Computers, Mini
Computer, Micro Computer, Mainframe Computer, Super Computer, Laptop, Keyboard, Mouse, Light Pen,
Barcode Readers, Scanners, MICR, OCR, Voice Recognition and Handwriting Recognition Systems, Visual
Display Terminals, Printers, Plotters, Primary Storage – RAM, ROM, EEROM, PROM, EPROM, Secondary
Storage – Direct Access Devices, Serial Access Devices: Hard Disks, CD-ROM, DVD, Cache Memory,
Virtual Memory( Definition Only), Control Unit, Arithmetic and Logic Unit, Decoders, Registers, Machine
Instructions, Stored Program Concept, Program Execution: Fetch-Decode-Execute Cycle, Arithmetic, Logical
and Shift Operations. [8L]
Module II: Computer Software:
Meaning of Software, Broad Classification of Software, System Software, Application Software, Utilities.
Operating Systems: Basic Idea of An OS (DOS, Windows, Unix, Linux), Functions of OS, OS As a Resource
Manager – Memory Management, Input /Output Management, Secondary Storage Management, Program
Management, Network Management, Application Packages. [6L]
Module III: Word Processing Software:
Microsoft Word 2007:The different functionalities in the Microsoft Word Software 2007, Creation of a New
Document, Editing an Existing Document, Saving and Printing a File, Use of the Different Ribbon Tab and
Tools, Handling Tables in MS Word 2007, Mail Merge, Macro. [6L]
Module IV: Spreadsheet Software : Microsoft Excel 2007:
Creating a New Spreadsheet Document, Editing an Existing Document, Saving Spreadsheet in Different
Formats, Validation of data in Fields, Different Tools Available in MS Excel 2007 Ribbon Tabs, Performing
Mathematical Calculations (using Formula and Functions), Searching, Sorting and Filtering, Min Media Mode,
Reference Operators, Functions: Typing a Function, Creating a Column Chart: Changing the Size and Position
of a Chart Saving a File in Microsoft Excel, Closing a Microsoft Excel Worksheet, Formatting Excel
Worksheet for printing. [10L]
Module V: Presentation Software: Microsoft PowerPoint 2007:
The Different Functionalities of Microsoft PowerPoint 2007, Creating a PowerPoint Presentation, Creating
and Inserting a New Slide, Creating a Title Slide; Applying a Design Template. Creating a Hierarchy, Using a
Two-Column Text, Slide Sorter View, Running the Slide Show, Printing the Slides, Slide Transition and
Custom Animation. [5L]
Module VI : DBMS Software :MS Access 2007:
Creating New and Opening Existing Databases, Creating a Database, Forms, Query, Reports Using a Wizard ,
Relationships - How to Link Multiple Tables Together. [5L]

Suggested Readings:
1. Leon , Introduction to Computers with MS-Office 2007, TMH
2. Step by Step (Microsoft Office System) 2007 Edition, Prentice -Hall of India
3. P.K.Sinha - Computer Fundamentals, BPB Publication.
4. V.Rajaraman -Fundamentals of Computers, PHI, Sixth Edition
5. Amit Goel, Computer Fundamentals, Pearson.