[go: up one dir, main page]
Scribd
Upload
73 views16 pages

Footprint Analysis-1

Footprint analysis uses computer vision and deep learning technologies to count the number of people entering a location in order to analyze sales and customer traffic. A DeepLens camera equipped with object detection algorithms counts individuals in real-time without regard for their orientation. The counts are then used to calculate a location's "footprint" by dividing the total number of people by average group size. If sales rates are lower than expected, an online survey created with Django can be used to understand customer requirements better. The analysis provides business intelligence to optimize operations and marketing strategies in competitive markets.

Uploaded by

Shubham Dharne
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
73 views16 pages

Footprint Analysis-1

Footprint analysis uses computer vision and deep learning technologies to count the number of people entering a location in order to analyze sales and customer traffic. A DeepLens camera equipped with object detection algorithms counts individuals in real-time without regard for their orientation. The counts are then used to calculate a location's "footprint" by dividing the total number of people by average group size. If sales rates are lower than expected, an online survey created with Django can be used to understand customer requirements better. The analysis provides business intelligence to optimize operations and marketing strategies in competitive markets.

Uploaded by

Shubham Dharne
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
You are on page 1/ 16

FOOTPRINT ANALYSIS

PROJECT BY: RICHA THAKUR(20160656)


CHAHHAT PANDIT(20260663)
SHUBHAM DHARNE(20160664)
INTRODUCTION
What is Footprint Counting?

Footprint analysis is the marketing strategy of having people’s


count, analysing the sales, taking actions as per people’s
requirement and keeping the process in loop.
It is extension to Face Detection.
THE BUSINESS VIEW
 It is a clever market strategy.
 We need optimum business intelligence.

 To work for something extra good in highly


competitive world.
 Research on where the organization is actually
lacking.
 To understand who actually are buyers.

 It reduces labour costs.

 See what the buyers are actually attracted to.


THE EARLIER WORK
FACE RECOGNITION

 To recognize people’s face through technology.


 Uses biometrics to map facial features.

 Help verify personal identity, also raise privacy issues.


 It fulfills all kinds of commercial applications.
FACE DETECTION
 Identifies human faces in digital images.
 It locates human faces in visual scene.

 Promising applications in the field of images


analysis.

 Special case of object-class detection


WHAT IS REAL TIME FACE DETECTION?
 A real time face recognition system is capable of
identifying or verifying a person from a video frame.

 Real time face detection can confirm identity.


 It is therefore used to access sensitive areas.
TECHNOLOGIES USED
DEEPLENS CAMERA

 Deep learning enabled video camera.


 Developed by AWS Cloud.

 Ubuntu and Intel atom based camera.

 Provides 106 GFLOPS of performance.


HARDWARE SPECIFICATIONS
DEEPLENS CAMERA
 Different versions have been evolved.
 It is the latest addition to Amazon’s list of AI-powered
solutions.
TOOLS USED
PYTHON AND OPENCV
 Python: high level programming language.

 OpenCV: uses Machine learning Algorithm for face


recognition.
 Uses Cascades.
TOOLS USED
WHAT CAN BE DONE USING OPENCV??
 Image processing

 Building GUI

 3D Construction

 Feature Extraction

 Object Detection

 Computational Photography
NUMPY

 It is a array-processing package.
 High performance multi dimensional array object.

 It is a powerful n-dimensional array object.

 Consists sophisticated functions.

 Performs useful linear algebra


DJANGO FRAMEWORK

 High level Python framework.


 Web-app development.

 It is a open-source platform.

 Full stack application


OVERVIEW
GOALS
 To count number of people.

 Manual analysis to gather average group of people


coming.
 DeepLens Camera is the setup on door to keep the count.

 DeepLens will count irrespective of the trajectory, i.e.


looking up, down or else where.
 Footprint can be calculated as:

Footprint = No. of people/ Average group


OVERVIEW
 By this, we can obtain the billing date, sales rate.
 Graphs are generated as per clients’ requirements.

 If the rate of sales are less than expected, digital survey


is supposed to be conducted.
 It is Django-based.
THANKYOU!! 

You might also like