M. Tech.
COMPUTER SCIENCE AND ENGINEERING REGULATION 2016
GECY106 SOCIAL COMPUTING L T P C
3 0 0 3
OBJECTIVES:
To create original social applications, critically applying appropriate theories
and effective practices in a reflective and creative manner.
To critically analyze social software in terms of its technical, social, legal,
ethical, and functional features or affordances.
To encourage the development of effective communities through the
design, use, and management of social software.
To give students with a base of knowledge and advances for them to
critically examine existing social computing services.
To plan and execute a small-scale research project in social computing in a
systematic fashion.
To become familiar with the concept of computational thinking.
MODULE I BASIC CONCEPTS 09
Networks and Relations: Relations and Attributes, Analysis of Network Data,
Interpretation of network data -New Social Learning – Four Changes that Shift
Work - Development of Social Network Analysis: Sociometric analysis and graph
theory, Interpersonal Configurations and Cliques – Analysing Relational Data.
MODULE II SOCIAL LINK 09
Individual Actors, Social Exchange Theory, Social Forces, Graph Structure, Agent
Optimization Strategies in Networks – Hierarchy of Social Link Motivation- Social
Context.
MODULE III SOCIAL MEDIA 08
Trends in Computing – Motivations for Social Computing – Social Media: Social
relationships, Mobility and Social context – Human Computation – Computational
Models- Business use of social Media.
MODULE IV SOCIAL INFORMATION FILTERING 09
Mobile Location Sharing – Location based social media analysis – Social Sharing
and Social Filtering – Automated recommender Systems – Traditional and Social
Recommender Systems.
B.S. ABDUR RAHMAN CRESCENT INSTITUTE OF SCIENCE AND TECHNOLOGY
M. Tech. COMPUTER SCIENCE AND ENGINEERING REGULATION 2016
MODULE V SOCIAL NETWORK STRATEGY 10
Application of Topic Models – Opinions and Sentiments – Recommendation
Systems – Language Dynamics and influence in online communities –
Psychometric analysis – Case Study: Social Network Strategies for surviving the
zombie apocalypse.
Total Hours: 45
REFERENCES:
1. Tony Bingham, Marcia Conner, “The New Social Learning, Connect.
Collaborate. Work”, 2nd Edition, ATD Press, ISBN-10:1-56286-996-5, 2015.
2. Nick Crossley, Elisa Bellotti, Gemma Edwards, Martin G Everett, Johan
Koskinen, Mark Tranmer, “Social Network Analysis for Ego-Nets”, SAGE
Publication, 2015.
3. Zafarani, Abbasi and Liu, Social Media Mining: An Introduction, Cambridge
University Press, 2014.
4. Christina Prell, “Social Network Analysis: History, Theory and
Methodology”, 1st Edition, SAGE Publications Ltd, 2012.
5. John Scott, “Social Network Analysis”, Third Edition, SAGE Publication,
2013.
6. Jennifer Golbeck, “Analyzing the Social Web”, Elsevier Publication, 2013.
7. Huan Liu, John Salerno, Michael J. Young, “Social computing and
Behavioral Modeling”, Springer Publication, 2009.
OUTCOMES:
Students who complete this course will be able to
x Realize the range of social computing applications and concepts.
x Analyze data left after in social media.
x Recognize and apply the concepts of computational models underlying
social computing.
x Take out simple forms of social diagnostics, involving network and language
models, applying existing analytic tools on social information.
x Evaluate emerging social computing applications, concepts, and techniques
in terms of key principles.
x Design and prototype new social computing systems.
B.S. ABDUR RAHMAN CRESCENT INSTITUTE OF SCIENCE AND TECHNOLOGY