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Random Walk Shoes

Amy Lawrence started a business in college decorating sneakers with hand-painted designs which she sold at craft fairs. Her business grew through word of mouth and by the time she graduated she was running a successful business out of her dorm room. The document also discusses specifications for a website including required disk space and monthly visitors. It provides recommendations for server software, operating systems, and hardware. Finally, it discusses Covad transforming its business model from a wholesale provider to a full service provider, allowing it to survive after the dot com bust by focusing on DSL and voice over IP.

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Hussain
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0% found this document useful (0 votes)
333 views2 pages

Random Walk Shoes

Amy Lawrence started a business in college decorating sneakers with hand-painted designs which she sold at craft fairs. Her business grew through word of mouth and by the time she graduated she was running a successful business out of her dorm room. The document also discusses specifications for a website including required disk space and monthly visitors. It provides recommendations for server software, operating systems, and hardware. Finally, it discusses Covad transforming its business model from a wholesale provider to a full service provider, allowing it to survive after the dot com bust by focusing on DSL and voice over IP.

Uploaded by

Hussain
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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Table of Contents:

Summery: ...................................................................................................................................................... 1
Random Walk Shoes ..................................................................................................................................... 1
Covad Case Study .......................................................................................................................................... 2

Summery:
Covad shed regulatory protection and transformed its business model to a free market one. It
expanded beyond its wholesale business by innovating and taking calculated risks, becoming a
full-service provider in 2006.
Random Walk Shoes is about Amy Lawrence who is the owner of Random Walk Shoes. In
college, Amy was a business major with an artis-tic bent. She helped to pay her way through
college by decorating sneakers with her hand- painted designs. Her business grew through
word of mouth and through her participation in crafts fairs. By the time she earned her degree,
Amy was running a successful business from her dorm room.

Random Walk Shoes

Question no.1:
Who is amy Lawrence?
Amy Lawrence, is the owner of Random Walk Shoes.

Question no.2:
Where did she started her first business?
She started her business in college that was designing shoes.

Question no.3:
Website Specifications and spaces?
1. The database of Web page information (including the images) will require about 1 TB of
disk space.
2. The database management software itself will require about 500 MB of disk space.
3. The shopping cart software will require about 300 MB of disk space.
4. Shopping chart will require 300 MB space.
5. Sited visitors per month will require 18.4 MB space.
6. Peak traffic load will be 2.3 MB
7. Cushion will be 20%.

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Question no.4:
What were the Recommended solutions?
1. Microsoft Internet Information Server (Apache Server Software)
2. Linux (Window operating system)
3. Pros or Cons (Cloud Servers)
4. Dell powerEdge T620 (Hardware)

Covad Case Study

Question no.1:
What was the challenges?
In the early days of Covad the dot com boom was still inflating and investors wants to invest
their money in almost anything internet related. The rapid growth of the company allowed
Covad to venture into multiple technologies. In hindsight, the decision to take on many of the
larger telecom companies may not have been such a good idea at the time. The buying of
Hardware and software seemed endless. It appeared that Covad was positioning itself to be a
real telecom player. Unfortunately, the bubble was about to pop. After the dot com bust, the
realignment of the company was necessary for survival. Providing direct internet service and
voice over IP were the two main factors that have made Covad a success.

Question no.2:
What were the Result?
As the results the Covad was the first vendor to commercially deploy DSL in the United States. It
owns the largest broadband network in the country, and is the only provider of data, voice and
wireless telecommunications solutions for small and medium-sized businesses (SMBs) with a
nationwide DSL footprint. A major supplier of broadband access for companies like Earthlink,
AOL and AT&T, Covad offers its services to more than 57 million homes and businesses to 235
major markets in 44 states.

Question no.3:
What are the cautions for the covad?
In the current challenging economic situation, it is very important for Covad to retain its edge in
automated Operations Support Systems while reducing the software support costs. We needed
to modernize our SOA and roll out new products.

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