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Roland Barthes Signification

The document discusses Saussure's concept of signification, which defines a sign as having two elements - a signifier (the form that represents an idea, like a word) and signified (the concept or mental idea that the signifier represents). It then explains how Barthes built upon this concept to develop a theory of signification with three stages: 1) denotation of the basic meaning, 2) connotation of additional meanings attributed by context, and 3) mythification where connotations become naturalized beliefs in a society.

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0% found this document useful (0 votes)
210 views1 page

Roland Barthes Signification

The document discusses Saussure's concept of signification, which defines a sign as having two elements - a signifier (the form that represents an idea, like a word) and signified (the concept or mental idea that the signifier represents). It then explains how Barthes built upon this concept to develop a theory of signification with three stages: 1) denotation of the basic meaning, 2) connotation of additional meanings attributed by context, and 3) mythification where connotations become naturalized beliefs in a society.

Uploaded by

indahlestari004
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© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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In Saussure’s concept of signification, there are two elements forming a sign, those are

signifier and signified. Saussure defined signifier as “sound image” which means any forms such

as words, images, sounds, names that represent an idea, while signified is defined as the

“concept” or the object that appears in human mental when the signifier is sounded or said.

(Saussure, 1915, p.66). The concept can be outlined as below.

Picture 1: Signification by Saussure

Based on the principles of Saussure, Barthes developed his concept of signification which

is mostly used to explain the phenomenon of culture, such as fashion system, diet, architecture,

painting, movies, commercials, and literature. In Barthes concept of signification, there are two

stages of meaning, denotation, connotation, and myth (2009, p.162). The Saussure’s concept of

signification as explained above is the first stage to get the denotative meaning. In the second

stage, the denotative meaning is attributed to extrinsic aspects outside of the denotative meaning

to forms another meaning. This other meaning is called connotative meaning. In the third stage,

the connotative is naturalized by the society and becomes myth. The concept can be outlined as

below.

Signifier Signified

Denotative meaning Connotative meaning

Myth

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