4/6/2016
Submitted by
Md Shahrier Hassan 1521660
Course: MBA-000
0|Page
INTRODUCTION
Jamuna Bank Limited (JBL) is a Banking Company registered under the Companies Act,
1994 of Bangladesh with its Head Office currently at Hadi Mansion, 2, Dilkusha C/A,
Dhaka-1000. The Bank started its operation from 3rd June 2001.
The Bank provides all types of support to trade, commerce, industry and overall business of
the country. JBL's finances are also available for the entrepreneurs to set up promising new
ventures and BMRE of existing industrial units. Jamuna Bank Ltd., the only Bengali named
3rd generation private commercial bank, was established by a group of local entrepreneurs
who are well reputed in the field of trade, commerce, industry and business of the country.
The Bank offers both conventional and Islamic banking through designated branches. The
Bank is being managed and operated by a group of highly educated and professional team
with diversified experience in finance and banking. The Management of the bank constantly
focuses on understanding and anticipating customers' needs. Since the need of customers is
changing day by day with the changes of time, the bank endeavors its best to device strategies
and introduce new products to cope with the change. Jamuna Bank Ltd. has already achieved
tremendous progress within its past 10 years of operation. The bank has already built up
reputation as one of quality service providers of the country.
At present the Bank has real-time Online banking branches (of both Urban and Rural areas)
network throughout the country having smart IT-backbone. Besides traditional delivery
points, the bank has ATMs of its own, sharing with other partner banks and consortium
throughout the country.
1|Page
ORGANIZATIONAL CHART OF JAMUNA BANK LTD
2|Page
HIERARCHY CAHRT OF JAMUNA BANK TONG BRANCH
PLANING FOR JAMUNA BANK LTD
Planning is the process of thinking about and organizing the activities required to achieve a
desired goal. It involves the creation and maintenance of a plan, such as psychological
aspects that require conceptual skills. There are even a couple of tests to measure someones
capability of planning well. As such, planning is a fundamental property of intelligent
behavior.
Also, planning has a specific process and is necessary for multiple occupations. In each field
there are different types of plans that help companies achieve efficiency and effectiveness. An
important, albeit often ignored aspect of planning, is the relationship it holds to forecasting.
Forecasting can be described as predicting what the future will look like, whereas planning
predicts what the future should look like for multiple scenarios. Planning combines
3|Page
forecasting with preparation of scenarios and how to react to them. Planning is one of the
most important project management and time management techniques. Planning is preparing
a sequence of action steps to achieve some specific goal. If a person does it effectively, he can
reduce much the necessary time and effort of achieving the goal. A plan is like a map. When
following a plan, he can always see how much he have progressed towards his project goal
and how far he is from his destination.
Plan execution and changes:
Bank managers make the plan of any project, and they do it very confidentially. Jamuna bank
have many branch. Jamuna bank of Tongi branch manager make plan about projects this
branch. After planning a project they develop alternative ways to achieve the objectives. They
keep changing their plan if they found any obstacles in the way of their goal, and to keep up
with present demands. These are mostly tactical plans, which are changed if needed to be
monthly or half yearly. The planning is effectively done to bring the desired results.
Management by Objectives:
Management by Objective (MBO) can be defined as process whereby the employees and the
superiors come together to identify common goals, the employees set their goals to be
achieved, the standards to be taken as the criteria for measurement of their performance and
contribution and deciding the course of action to be followed. This is implemented by
jamuna bank Tongi branch is committed to satisfying diverse needs of its customers
through an array of products at a competitive price by using appropriate technology
and providing timely service so that a sustainable growth, reasonable return and
contribution to the development of the country can be ensured with a motivated and
professional workforce.
Objectives:
Jamuna Bank and Objective. This objective obey every Jamuna Bank branchs. Jamuna Bank
Tongi branch is one of them. This objective are given bellow:
To earn and maintain CAMEL Rating Strong.
To establish relationship banking and improve service quality through
development of strategies marketing plans.
To remain one of the best banks in Bangladesh in terms of Profitability and assets
quality.
4|Page
To introduce fully automated system through integration of Information Technology.
To ensure an adequate rate of return on investment
To keep risk position at an acceptable range (including an y of balance sheet risk)
To maintain adequate liquidity to meet maturing obligation and commitments.
To maintain a healthy growth of business with desired image
To maintain adequate control systems and transparency in procedure
To develop and retain a quality work force through an effective Human Resources
Management System
To ensure optimum utilization of all available resources
To pursue an effective system of management by ensuring compliance to
clinical norms, transparency and accountability.
GENERAL SETTING AND NEED FOR THE PROJECT
History of the project
Jamuna Bank Ltd is one of the most well-known private in our country. It undertakes all type
of banking transactions to support the development of trade and commerce in the country.
Above all of their service they go through their objectives such as earning and maintaining
CAMEL rating strong, establishing relationship banking, introducing fully automated
systems, ensuring an adequate rate of return on investment, maintaining adequate liquidity to
meet maturity obligations, pursuing an effective system of Management by transparency and
accountability at all levels.
As a part of fulfilling their objectives through their customer JBL offers the following
accounts: Current Deposits, Savings Bank Deposits, Fixed Deposits, Short Term Deposits,
Monthly Term Deposits, Any other deposits as may be approved/advised by Head Office. In
General Banking, Clearing department receives cheques, DD, P.O. etc from depositors
attached with a deposit slip.
The branches of the bank operate as independent accounting unit. They submit statement of
affairs and other prescribed returns direct to Head Office where these are consolidated in the
form of a statement showing assets and liabilities of whole Bank as at the close of business
on Thursday and at the last working day of each month.
5|Page
The system of transactions of the bank is essentially double entry system of book keeping.
But for quick and accurate recording as well as for arriving at daily financial position
specialized form of double entry system book keeping, named slip system under self
balancing method is followed by the bank. The golden principle of debiting or crediting is the
same as those of double entry system. In the bank, instead of recording transactions in a
journal initially, these are directly recorded and posted in the ledger separating the debits and
credits by slips or voucher system.
Foreign exchange is an important department of Jamuna Bank Limited, Tongi Branch which
deals with import, export and foreign remittances. It bridges between importers and
exporters. This department is playing an important role in enhancing export earnings, which
aids economic growth and in turn it helps for the economic development. On the other hand,
it also helps to meet those goods and service, which are most demandable and not adequate in
our country.
Marketing Plan:
Jumana Bank aims to be the one-stop shop for as various financial services as possible on
behalf of retail customers. Jumana Bank Tongi branch has extended a criteria-based marker
system which is simple and effective in estimating a wide range of diverse financial
industries on their financial impact. Only financially sensible/performing financial industries
are evaluated, guarantee that its recommendations make both financial and retail sense.
Loan Products
Customers having sufficient net cash flow to deposit the installments regularly of the
following segment:
Customer Segment:
For permanent/confirmed service holders of Govt., Semi-Govt., Autonomous Organizations,
Banks, Insurance Companies, Public Limited Companies, Multinational Companies, NGOs,
Employees of Private Limited Companies, acceptable to the bank, covered by guarantee of
another employee of equal or higher grade. Teachers of Universities, Colleges & Schools
(Affiliated). Professional persons like Doctors, Engineers, Chartered Accountants, and
Architects.
Purpose:
6|Page
To procure brand new/reconditioned Personal Transport, of age not more than 5
years.
The Vehicle should have maximum 10(ten) seats.
Model year is in the limit of 5 year.
ISSUES AND CONCERN
Operations and Design
Centralization vs Decentralization
Centralization
Centralization is the degree to which decision making takes place upper level of the
organization.
1. Environment is stable
2. Lower-level managers are not as capable or experienced.
3. Decisions are relatively minor
4. Company is large
5. Lower-level managers do not want a say in decisions.
Decentralization
Decentralization is the degree to which decision making takes place at lower level.
1. Environment is complex, uncertain
2. Lower-level managers are capable or experienced at making decisions.
3. Decisions are significant
4. Company is geographically dispersed
5. Lower-level managers want a voice in decisions.
Centralization is the approach which is implemented in Jamuna Bank Ltd.
Minimum Income:
7|Page
Net Income should be at least Tk. 40,000/- per month. (To be substantiated by evidence)
The customer must have sufficient net cash flow to repay the loan installments regularly.
Loan Size:
Minimum 5.00 Lac Maximum Tk. 40.00 Lac.
Maximum Term of Loan:
5 years.
Loan to price:
Regulated by Bangladesh Bank from time to time. Presently Loan to Car value is 50:50 ratio
and should not exceed Tk.40 lacs (Maximum amount)
Rate of Interest:
As determined by the bank from to time.
Any Purpose Loan
Customers having sufficient net cash flow to deposit the installments regularly of the
following segment:
Salary Loan
Customers having sufficient net cash flow to deposit the installments regularly of the
following segment:
Customer Segment:
For permanent/confirmed service holders of Govt., Semi-Govt., Autonomous organizations,
Banks, Insurance Companies, Public Limited Companies, Multinational Companies, NGOs,
Employees of Private Limited Companies, acceptable to the bank, covered by guarantee of
another employee of equal or higher grade. Teachers of Universities, Colleges & Schools
(Affiliated). Professional persons like Doctors, Engineers, Chartered Accountants, and
Architects.
Purpose:
Any lawful purpose.
8|Page
Nationality & Age Limit:
Bangladeshi by birth.
Minimum age 21 years / Maximum age 55 years.
But loan tenor shall not exceed 60 years of age.
Doctors Loan
Customers having sufficient net cash flow to deposit the installments regularly of the
following segment:
Customer Segment:
For Salaried Doctors of reputed Medical Colleges & Hospitals, Clinics, Diagnostic Centers,
NGOs, Multinational/Local Corporate, Govt. Offices, Semi Govt. Offices, Autonomous
Organizations, National/International Aid agencies, UN Bodies. Self Employed Tax Paying
Doctors having good reputation and reliable income source(s).
Purpose:
Educational Expenses, Office Equipment, Medical Equipments Purchase, Professional
Equipment Purchase, Commercial/Office/Chamber Space Purchase/, Renovation/Decoration,
Office Decoration, Equipments, Electronics items purchase.
Nationality & Age Limit:
Bangladeshi by birth.
Minimum age 25 years / Maximum age 60 years.
Loan tenor shall not exceed 65 years of age.
Education Loan
Customers having sufficient net cash flow to deposit the installments regularly of the
following segment:
Customer Segment:
Students of reputed Public/Private Universities, Medical/Engineering/Nursing Colleges &
Institutes Professionals Courses: CA, CMA, CIMA, Marine, MBM, MBA, FCPS, FRCS,
Bar-at-Law. Minimum Educational Qualification: HSC/A-Level Pass. Overseas Education in
9|Page
any reputed educational institution. Person having overseas job offer at hand, bound by
training/course requirement.
Customer Segment:
Person having valid Job Offer/Akama/Green Card/Business Visa/ Resident Visa/Work Permit
Visa. Person moving overseas for on the job training with subsequent Job Prospect. Person
having business overseas evidenced by business documents.
SPAN OF CONTROL:
Span of Control arises in line authority and refers to the number of subordinates who report
directly to a given manager or supervisor.
If the span of control is too wide, its difficult to supervise the subordinates effectively and
this places more on the manager.
According to a general details obtained from the company's website, there are at least 5
hierarchical levels at the corporate level. E.g. there is a board of Directors, Operating group
leadership and Functions leadership.
This span of control seems slim for the CEO of such a large organization. The CEO is also a
member of the Senior Leadership Team. This team consists of each head of the eight
operating groups abovementioned, and also has other top executives in areas like innovation
and technology and marketing. Although there are only six people that answer directly to the
CEO, the CEO is able to receive input from a wide variety of divisions because of this
leadership team. Since the team is comprised of members from various divisions, the CEO
will be able to obtain a wide variety of information. The move to decentralization has caused
structural changes for the Company.
Generally, the Jamuna Bank Ltd. does a good job of managing its hierarchy of authority.
Considering they have a tall structure, they are still able to keep to some extent more organic
style of management, allowing them to be more flexible to changing conditions. The CEO
and CFO both have six people that report to them.
HUMAN RESOURCE MANAGMENT POLICY OF JAMUNA BANK LTD
Human Resource management involves all management decisions and practices that directly
affect or influence the person or human resources who work for the organization. In recent
10 | P a g e
years increased attention has been devoted to how organizations manage human resources in
Jamuna Bank, Tongi Branch. This increased attention comes from the realization that an
organizations employees enable organization to achieve its goal and management of this
human resource is critical to an organizations success. The history of HRM can be
characterized as moving through four phases as craft system, scientific management system,
the human resource relationship approach and the current organizational science such as
human resource approach. The Jamuna Bank considers human resource as an integral part of
corporate management for higher productivity. Company follows a dedicated policy for
recruitment, training and development, motivating, organizing and retaining and maintaining
the existing human resources on the basis of quality education, training and operating
experiences.
Recruitment policy:
Recruitment is the process of discovering / attracting potential candidates for filling in actual
or anticipated organizational vacancies. It is a linking activity between existing or anticipated
job to be manned and those seeking jobs.
Objectives of Recruitment Policy:
To ensure that the availability of Human Resource with requisite skills, expertise
knowledge and abilities is at par with the Banks demand for the same.
To ensure that the continued operation of the Bank goes smoothly with rights
number of Human resources of right quality.
To ensure that the most promising and best qualified candidates are selected for
filling up organizational vacancies.
Vacancies:
Vacancies may occur when new positions are created or when the incumbent of an existing
position separates from JAMUNA BANK LTD. or is transferred to another position.
Eligibility to Apply:
All positions as a general rule will be opened to qualified internal and external candidates.
JAMUNA BANK LTD. employees may apply for any position if they are qualified. Any
employee with requisite qualifications and background can apply directly HR Department for
the advertised position irrespective of his/her present grade.
11 | P a g e
Requirement Analysis by Respective Department:
When a position becomes available within the company, concerned departmental head will
analysis the need of new employee. After determining the need a personnel requisition forms
(PRF) to be filled by the concerned department and send to HR department. The PRF will
contain the following information:
Job position
Reporting to as per organogram
Job description
Educational/Professional qualification
Experience details
Date to be filled up the position.
INTERVIEW:
Interview questions should focus on areas relevant to the performance of the job. Any
question, scenario or situation given to candidates during written or oral tests must bear a
relevance to the required skills or competencies for the position. Question must present a
positive professional image of JAMUNA BANK LTD. and shall not cast doubt on the
integrity or capacity of any person or unit within JAMUNA BANK LTD. or in another
organization.
During interview time there should be follow a candidate assessment form to look the over
view the candidate.
Short-Listing of application:
Before starting, responsible person(s) shall fix up strategy on the basis of number of positions
& number of applications received, it may be reduced through primary initial screening a
standard qualitative screening tool may be utilized to ensure transparency. Criteria should
relate to competencies defined for the position and evidence of Jamuna Bank Ltd.
requirements for employees.
On-Discrimination:
12 | P a g e
JAMUNA BANK LTD. believes in equal employment opportunity. JAMUNA BANK LTD.
will not discriminate against a candidates religion, culture, physical handicap, age, etc.,
unless such aspect is directly related to requirements of the job. However, consideration in a
positive sense may be given to a persons religions, sex, and ethnicity to promote gender and
diversity.
SALARY NEGOTIATION: Once the candidate is selected, the Human Resources
Department will negotiate the salary to be offered. The employing department should be kept
fully briefed of the status and any problems that may develop.
The negotiation will take into account the Following
Availability of the skill/s in the market.
Candidates current compensation package.
The market rate for the job.
Internal parity vis--vis employees in similar jobs with equivalent experience levels and skills
should be maintained.
WORKING HOURS: Office hours are from 10.00 a.m. to 6.00 p.m. on Sunday through
Thursday.
A lunch break of 1 (one) hour between 1.30 p.m. to 2.30 p.m. will be facilitated.
The working hours and schedules of other activities are set in line with business needs and
will be based on a 48 hours working in a week.
COMMUNICATION IN JAMUNA BANK LID
Communication Network
Jamuna Bank Limited is the member of SWIFT (Society for Worldwide Inter-bank Financial
Telecommunication). SWIFT is a member owned co-operative, which provides a fast and
accurate communication network for financial transactions such as Letters of Credit, Fund
transfer etc.
Company corporate email server
13 | P a g e
Corporate company SIM
Jamuna Bank Ltd. uses the flora software to manage company records. Jamuna Bank has own
internet provider the name is Gazi Communication. They are also use another two internet
provider one is xnet and another is metronet. All these internet connection have used in every
Jamuna Bank Branches in all over Bangladesh.
CUSTOMER SERVICE:
The quality of interpersonal interaction between customers and that contact employee does
influence customer satisfaction, especially when the service encounter is not up to
expectations. There are people responsible for handling such critical service encounters, and
they decide how and what to communicate during these instances. Sufficient information is
required to be able to deal with customers efficiently and effectively. Communication plays
an important role in customer personalization strategy.
SUGGESTION BOX
Jamuna bank Ltd. need input from employees about how they feel. These suggestion boxes
still persist in all jamuna bank branches. Jamuna bank tongi branch also have suggestion box.
This information is potentially valuable information.
CONCLUSION AND RECOMMENDATIONS:
The Management of the bank constantly focuses on understanding and anticipating customer's needs.
The scenario of banking business is changing day by day, so the bank's responsibility is to develop
strategy and new products to cope with the changing environment. JBL has already achieved
tremendous progress within only ten years. The bank has already ranked at top of the quality service
providers & is known for its reputation. Jamuna Bank Ltd. also aims to contribute to the growth of
GDP of the country through stimulating trade & commerce, accelerating the pace of industrialization,
boosting up export, creating employment opportunity for the educated youth, alleviating poverty,
raising standard of living of limited income group and expand over all sustainable socioeconomic
development of the country. The friendly business relationships, from the start to the finish of their
financial sector--and beyond. They are constantly striving to provide quality services to their
clients at all times; they even strive improve themselves in order to reach greater high range of
14 | P a g e
excellence economic as they go along, for their objective is to ultimately establish themselves as
an organization of international stature and excellence.
Before concluding this report, I would like to provide some recommendations to
Jamuna Bank Ltd. which may help them in retaining their market share and survive in this
fierce world of competition for a long time.
They need to penetrate the market and build a wider geographic coverage through
more branches and ATM booths all over Bangladesh. By doing this ahead of their
competitors, they can grab a big chunk of this competitive market.
Jamuna Bank Ltd. started a campaign called 1 goal where they follow one strategy
all over the globe. This sort of approach always does not work as if a multi-national
company goes global, their aim should be to think globally but act locally. Thus,
Jamuna Bank Ltd. should concentrate on taking strategic decisions on a more local
basis in order to stay competitive and carry this brand image.
In order to save costs Jamuna Bank Ltd. is hiring the minimum amount of people.
Because of this, the quality of work is lessened and employees are pressurized with
too many work and too difficult targets, as a result the employees only focus on
quantity rather than actually providing quality service. Again in this service industry,
the key to success is quality service. Thus Jamuna Bank Ltd. should focus more on
providing quality service rather than the total number of services provided.
Needs government support through lower interest rates.
To increase company image, brand image and for social responsibility, they can do
some social works like-tree plantation, blood donation programs etc.
Proper training needed for ensuring efficient performance of the employees keep the
ongoing pace to grab the business worldwide with more efficiently and effectively.
Finally as Jamuna Bank Ltd. is trying hard on cutting down costs, one way they can achieve
this is by going green and becoming a paperless office. This strategy has been adopted by a
few multinational companies such as Grameen Phone, Unilever, etc. HSBC being a bank has
too many paper works and it also lengthens the process. If they can automate some of the
paper works, then they can slowly become paperless. This will not only reduce their expenses
but it will also increase their efficiency level and make decision making a much faster and
reliable process.
REFERENCE
http://www.jamunabankbd.com/
Some information collect from Jamuna bank website. For preparing this paper maximum
information collect from jamuna bank tongi branch. We talk face to face with EO & Manager
Operation Md.Mushfiqul Haque and collected many information about Jamuna bank tongi
branch
15 | P a g e
16 | P a g e
