C H E AT S H E E T I N T E R N A L U S E O N LY

VMware vSphere
Data Protection Advanced
Sales and Partner Use Only

What is vSphere Data Protection Advanced?

VMware vSphere Data Protection Advanced is VMwares backup and recovery solution specially designed for vSphere infrastructure. Powered
by EMC Avamar technology, it delivers super-efficient backups, rapid recovery and network-optimized replication for DR. Its vSphere-integration
and simple user interface make it the ideal backup solution for vSphere.

Value Proposition Summary

EASE OF USE

E F F I C I E N T B AC K U P

FA S T, P R E D I C TA B L E R E C OV E R Y

Quick and easy deployment without need for training:

install, configure and create first backup job in
approx.60 minutes

Reduce backup storage consumption by up to 75%

resulting in dramatic savings on disk storage

Changed Block Tracking restore accelerates recovery

time to minutes

Application-aware and granular backup and recovery

for business critical applications on virtualized and
physical servers

Replicate backup data to DR sites through networkoptimized, secure replication, eliminating the need for
tapes

Data Domain Systems and DD Boost integration

provides up to 50% faster backup performance and
advanced data reliability features

Reduce stress and overhead of failed backups through

Automated Backup Verification

Wizard-driven workflows and simple, intuitive interface

through the vSphere Web Client
Single vendor support for virtualization and backup
from VMware

New Features in vSphere Data Protection Advanced 5.8

F E AT U R E

BENEFIT

Configurable parallel backups

Shorten backup windows

Deploy multiple VDPA proxies and perform up to 24 virtual machine backups simultaneously
Reduce network bandwidth consumption and impact on memory/CPU usage
Use SCSI Hot Add for efficient data transfer

Support for Microsoft Exchange DAGs

and SQL Clusters

Application-aware, granular backups for Microsoft Database Availability Groups (DAGs)

Application-aware, granular backups for SQL Server clusters

Access and Restore Anywhere

Restore replicated backups at either the primary or DR sites

Replicated backups can be replicated again giving true, bi-directional replication
Complete visibility into replicated restore points on both primary and DR sites

Support for Linux LVM and EXT4

File Level Recovery for Linux LVM and EXT4, providing restore agility to Linux environments

Support for up to 20 VDPA virtual

appliances per VMware vCenter Server

Automate backup and restore in ROBO deployments

Main Sales Motions

SALES TRIGGERS

H O W TO P O S I T I O N

WHY BUY

Customer is interested in purchasing

vSphere or vSphere with Operations
Management

VDP Adv is the ideal backup for VMs

running on vSphere
Data Protection by VMware for
VMware environments

VDP Adv natively integrates with the vSphere platform to provide highly efficient backup of
vSphere virtual machines and applications
VDP Adv is very easy to manage through the vSphere Web Client with no additional plugins/
components needed
VDP Adv lowers overall TCO through backup storage savings of up to 6x compared to other
solutions as well as soft dollars through easy backup management

Customer is an existing VDP user (free

feature included in vSphere ESS+ and
above)

VDP Adv for greater scale/larger VM

environments
VDP Adv for application backups on
virtual or physical hosts
VDP Adv for replication to DR sites

VDP Adv provides 4 times greater scale than basic VDP; hence you can backup up to 800 VMs
VDP Adv provides application-aware backups for Exchange, SQL Server, SharePoint
irrespective of whether apps are virtualized or not
VDP Adv provides WAN-optimized, encrypted replication of backup data to ROBO/DR sites

Customer wants to refresh storage

hardware and purchases Virtual SAN

VDP Advanced as backup for Virtual

SAN datastore

Simplification: App-centric data protection managed through vSphere console

Lower storage costs: Virtual SAN reduces DR storage footprint and VDPA reduces backup
storage footprint

Customer wants to replace existing

backup OR is up for renewal on
existing backup

VDP Adv is the ideal backup for VMs

running on vSphere
Easy management of backup and
virtualization from single vendor

VDP Adv is quick and easy to deploy by yourself in less than 60 minutes
Simple and intuitive to manage backups, recovery, replication through existing vSphere Web
Client console
VDP Adv optimizes backups to reduces storage consumption by up to 75% compared to other
backup solutions
VDP Adv uses Changed Block Tracking technology for fast recovery of VMs

C H E AT S H E E T / 1

VMware vSphere Data Protection Advanced

Targeting and Prospecting Information

V S P H E R E DATA P R OT E C T I O N

V S P H E R E DATA P R OT E C T I O N A DVA N C E D

How to acquire

Included with vSphere Ess+ and above

Sold separately from vSphere

Target segment

Low-end SMB; Remote Office / Branch Office (ROBO)

SMB and Commercial; Remote Office / Branch Office (ROBO)

Ideal for vSphere edition

Essentials Plus

STD, ENT, ENT+

Environment size

Up to 100 VMs (Avg. 50 VMs per appliance)

50 to 800 VMs (Avg. 200 VMs per appliance)

Key Differentiators
F E AT U R E

BENEFIT

Best-in-class backup deduplication technology

(patented, variable-length deduplication)

Reduces storage consumption by 75% compared to fixed length deduplication technologies

Approx. $60K savings on TCO/year for 200 VMs (refer ESG study on vmware.com)

Fast, predictable recovery

Fast full VM restores up to 6 times faster with unique Changed Block Tracking restore technology
Backup validation functionality to perform automated, scheduled restores of backups in sandbox environment

Quick to deploy, easy to use

Easy virtual appliance installation and configuration within 60 minutes

Fully integrated with vSphere and managed completely through existing vSphere Web Client UI without needing additional
plugins

Application-aware for business-critical apps

on virtual and physical servers

Application-consistent backups for Microsoft Exchange (DAGs supported), SQL (Clusters supported), SharePoint

Network-optimized replication for DR

Replicate backups to DR sites with network-optimized, encrypted & secure replication

Protect Remote Office/Branch Offices (with support for up to 20 VDP virtual appliances per vCenter Server)

Common Objections & Responses

I need backup to tape

Tape is an outdated, unsecure and unreliable method of backing up important business data
Use replication to provide multiple copies of backups at DR sites

Veeam has instant VM recovery

With instant VM recovery, recovered VMs boot from low-performing storage, affecting production performance
VDP Advanced provides Changed Block Tracking restore to accelerate recovery directly to production environment

VDP requires agents for application backups

Application-aware agents provide tighter integration with an applications backup APIs and provide better granularity of backup
and recovery; hence agents are the recommended way to backup applications
Agents provide the ability to backup apps on both virtualized or physical servers
They also provide client-side deduplication for more storage savings
Even the agent-less backup products, install an agent for app backups and then delete the agent after the backup

Veeam has WAN acceleration

No need for WAN acceleration since VDP Advanced sends deduplicated backup data over WAN/LAN for replication
It is already network-efficient and encrypted for security

I need more than 8TB storage capacity

VDP Advanced appliance stores deduplicated, compressed backup data and hence can store more than 8TB worth data
Even more capacity can be added by integrating with Data Domain to store backup data on Data Domain System as well

Pricing, Packaging and Licensing

VMware vSphere Data Protection Advanced
License Type

SKU

USD

AUD

JPY

CNY

EUR

GBP

EMEA USD

Russian USD

1 Processor License

VS5-DPA-C

$1095.00

$1,605.00

115,500

7,145

919.50

748.50

$1,204.50

$1,806.75

1 Year Production SnS

VS5-DPA-P-SSS-C

$274.00

$401.96

28,931

1,788

229.97

187.36

$301.40

$521.72

1 Year Basic SnS

VS5-DPA-G-SSS-C

$230.00

$337.41

24,285

1,501

193.04

157.27

$253.00

$437.94

VMware vSphere Data Protection Advanced Add-on for vSOM Acceleration Kit Bundle
License Type

SKU

USD

AUD

JPY

CNY

EUR

GBP

EMEA USD

Russian USD

6 Processor License

VS5-DPA-BUN-C

$3,945.00

$5,785.00

416,500

25,750

3,315.00

2,695.00

$4,339.50

$6,509.25

1 Year Production SnS

VS5-DPA-BUN-PSSS-C

$1,644.00

$2,411.75

173,587

10,726

1,379.81

1,124.17

$1,808.40

$3,130.34

1 Year Basic SnS

VS5-DPA-BUN-GSSS-C

$1,380.00

$2,024.46

145,712

9,004

1,158.23

943.64

$1,518.00

$2,627.66

VMware, Inc. 3401 Hillview Avenue Palo Alto CA 94304 USA Tel 877-486-9273 Fax 650-427-5001 www.vmware.com
Copyright 2014 VMware, Inc. All rights reserved. This product is protected by U.S. and international copyright and intellectual property laws. VMware products are covered by one or more patents listed
at http://www.vmware.com/go/patents. VMware is a registered trademark or trademark of VMware, Inc. in the United States and/or other jurisdictions. All other marks and names mentioned herein may be
trademarks of their respective companies. Item No: VMW4475-CHS-vSPHR-DP-ADV-USLET-111 07/14