Submission Date: 14.08.2014                                                      Submission Time: 1 P.
M 
 
E-BUSINESS 
HANDOUT ON 
MONSTER.COM 
 
 
 
Submitted to 
Dr.P.RAMLAL 
ASST.PROFESSOR 
School Of Management 
NIT Warangal 
 
Submitted by 
THANZEEL P MUHAMMED(138949) 
V. RAMAKRISHNA(138950) 
V.MOUNIKA(138951) 
E.VIGNESH(138952) 
 
About Monster.com 
Monster.com is  one  of  the  largest employment  websites in  the  world,  owned  and  operated 
by Monster Worldwide, Inc. In 2006, Monster was one of the 20 most visited websites out of 
100  million  worldwide,  according  to comScore Media  Metrics  (November  2006).  It  was 
created  in  1999  by  the  merger  of  The  Monster  Board  (TMB)  and  Online  Career  Center 
(OCC),  which  were  two  of  the  first  and  most  popular  career  web  sites  on  the Internet. 
Monster  is  primarily  used  to  help  those  seeking  work  to  find  job  openings  that  match  their 
skills and location. 
Monster.com is one of the largest job search engines in the world. Monster has over a million 
job postings at any time and over 1 million resumes, in the database and over 63 million job 
seekers  per  month. The  company  employs  approximately  5,000  employees  in  36  countries. 
Its  headquarters  are  in New  York,  New  York in  the United  States.  Monster  also  maintained 
the Monster Employment Index. 
Jeff  Taylor founded  The  Monster  Board  and  served  as  CEO  and  "Chief  Monster"  for  many 
years. 
 
Idea of conception: 
It is the worlds first online job portal the main idea behind is To provide the platform for 
job seekers and job provides at a single place. 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Web architecture: 
 
Monster.com has 1,000 Web servers, e-mail servers, and database servers at its sites in 
Indianapolis and Maynard, Massachusetts. The main Web site has a set of load-balancing 
devices that forward Web requests to the different servers depending on how busy they are. 
Monster.com has more than 1 million job postings and more than 20 million resumes on file, 
spread across its database servers. Several copies of each posting and resume are kept on 
several database servers to improve access speed and provide redundancy in case a server 
crashes, so just keeping the database servers in sync so that they contain correct data is a 
challenge. 
An n-tier architecture uses more than three sets of computers. In this case, the client is 
responsible for presentation logic, a database server is responsible for the data access logic 
and data storage, and the application logic is spread across two or more different sets of 
servers. TCB Works has four major components. 
 
  The first is the Web browser on the client computer that a user uses to access the 
system and enter commands (presentation logic). 
  The second component is a Web server that responds to the users requests, either by 
providing HTML pages  and graphics (application logic) or by sending the request to 
the third component,  
  The third component is a set of 28 C programs that perform various functions such as 
adding comments or voting (application logic).  
  The  fourth  component  is  a  database  server  that  stores  all  the  data  (data  access  logic 
and data storage). Each of these four components is separate, making it easy to spread 
the different components on different servers and to partition the application logic on 
two different servers. 
 
 
 
 
 
The n-tier client-server architecture 
 
The  primary  advantage  of  an .n-tier  client-server  architecture  compared  with  a  two-
tier  architecture  (or  a  three-tier  compared  with  a  two-tier)  is  that  it  separates  out  the 
processing that occurs to better balance the load on the different servers; it is more  scalable. 
In Figure, we have three separate servers, which provides more power than if we had used a 
two-tier  architecture  with  only  one  server.  If  we  discover  that  the  application  server  is  too 
heavily  loaded,  we  can  simply  replace  it  with  a  more  powerful  server,  or  even  put  in  two 
application servers. Conversely, if we discover the database server is underused, we could put 
data from another application on it. 
 
 
Disadvantages: 
There are two primary disadvantages for this web architecture  
  First,  it  puts  a  greater  load  on  the  network.  it  generates  more  network  traffic  so  you 
need a higher capacity network. 
  Second, it is much more difficult to program and test software because more devices 
have to communicate to complete a users transaction. 
 
 
Frame work 
 
 
 
 
 
 
 
EDI (Electronic Data Interchange): 
The electronic transfer of information between two trading partners systems using a 
set  of  transactions  that  have  been  adopted  as  a  national  or  international  standard  for  the 
particular business function. 
 
Layered architecture of monster 
EDI semantic layer  Application level service 
 
EDI standard layer 
EDIFACT business from standards 
 
ANSI X12 business from standards 
 
EDI transport layer 
Electronic mail:X.435, MIME 
Point to point :FTP, TELNET 
Worldwide web: HTTP 
Physical layer  Internet, dialup lines 
 
 
 
   
SWOT analysis:- 
Strengths:- 
1. High global presence 
2. Well-built network across various countries 
3. Provides multiple search option 
4. Provides suggestions and recommendations to job seekers on resume, interview, salary 
negotiations etc. 
5. Monster is the largest job search engine in the world, with over a million job postings at 
any time and over 150 million resumes 
6. Employs approximately 5,000 employees in 36 countries 
Weakness:- 
1.  Harmed reputation because of death occasions 
2.  No mass media advertising 
3.  No top-of-mind awareness 
4.  Mostly low income users 
5.  Aggressive can design might be intimidating to female consumers 
6.  Limited distribution model 
 
Opportunity:- 
1. To persuade more companies to utilize the portal by emphasizing lower recruitment costs 
2. To persuade more employees to post their resume on website 
3. To integrate more closely with the HR department of various companies 
Threats:- 
1. Low internet penetration across various organization or locations 
2. Improved services and offerings by competitors 
3. Newly emerging competitive job portals 
 
 
Advantages and disadvantages 
 
Advantages: 
1) It is easy to access  
2) There are lots of job listings  
3) The site makes it quite simple to apply for jobs. 
 
Disadvantages  
1) Numerous "junk" postings; no way to filter   
2) Chances for the fake information 
 
Problems 
  Fake profiles are very big problem for monster 
  Matching the job profile for right persons is big problem. 
  Maintain the wide portfolio of services  
 
Challenges for monster 
1.  limited chances of a reversal in this trend in 2014 
2.  Amount of Big Data being generated every second, minute, day, and year.  
3.  The  availability  of  experts  in  this  field.  IT  professionals  can  establish  the  entire 
infrastructure utilizing state-of-the-art hardware, software, business intelligence tools, 
or make use of cloud computing technologies.  
4.  Another  challenge  is  handling unstructured  data  sets.  Simply  defined,  unstructured 
information refers to information that either does not have a pre-defined data model or 
is not organized in a predefined manner.  
5.  Heavy traffic is one of the major challenge faced by the monster 
 
 
 
Security: 
Monster has implemented technical and organizational measures designed to secure personal 
information from accidental loss and from unauthorized access, use, alteration or disclosure.  
In  their  website  they  mention  that  they  are  not  be  able  to  defeat  those  measures  or  use  of 
personal information for improper purposes from the third parties and unauthorized users. 
 
FUTURE 
New Opportunities 
a) Providing scalable solutions in the mass recruitment segment which will see nearly 100 
million young people joining the workforce. 
b) Integrating value-added services, to better match job seekers and employers in the mass 
recruitment segment, and perhaps even in the white-collar segment. This would include 
assessment of skills and pre-screening of candidates for employers based on various factors 
such as preference of location, salary and their overall intent to join. 
Future scenario and growth 
An area which is definitely going to witness dizzying growth and increased competition is the 
relatively under-served mass recruitment segment. To serve this segment however, one 
cannot employ a high touch recruitment model, as the commercial dynamics and the speed of 
response expected by employers do not allow such luxuries. 
Emergence of scalable solutions for this segment will require pre-screening of profiles on 
parameters beyond demographics and experience. Preferences (locations, industry, shifts); 
Skills and Behavioural data of job seekers will be employed to pre-screen candidates for jobs. 
This would entail extensive use of data analytics. The current trend of using social media and 
digital marketing to source information of interested job seekers will grow even more 
rapidly. 
With the rapid  expansion  of  the  vocational  training  sector  (providing opportunities to the 
job seekers  to  enhance  their  skills), matching  services can alleviate the larger problem  of 
filtering candidates for mass recruitment. Unless tools and processes which allow for 
industrialization of this selection and pre-screening are employed, there will be sub-optimal 
upfront matching of jobs to the most suitable candidate. 
Research has shown that finding job seekers is not a problem in this segment. But screening 
them to find best matches is critical especially as the number of job seekers and job creation 
in this segment grows at the fastest pace ever 
 
Strategic disadvantage: 
The  mass  recruitment  segment  poses  a  whole  set  of  new  challenges.  The  traditional 
classified approach of online job portals is not optimal for these job seekers. Many of them 
are not comfortable making a CV and even when they are, employers are much more keen on 
evaluating  job  seekers  for  these  roles  on  soft  skills  and  preferences,  which  are  difficult  to 
obtain  from  a  regular  CV.  Employers  are  looking  for  solutions  which  help  them  filter  and 
select suitable and interested candidates for the interview process. 
As  the  National  Employment  Survey  points  out,  several  of  these  job  seekers  are  not  in  a 
position to signal their presence to  employers. Hence a  reach-out mechanism is needed to 
find these job seekers and match them against suitable jobs. 
Job  Seekers  in  this  segment  display  highly  transient  characteristics.  This  is  manifested  in 
quick job changes and high attrition rates. This points to a need to track and curate these job 
seeker profiles as they add skills and change their preferences, over short periods of time. 
Today, recruitment in  this segment using a job portal could entail downloading 100 profiles 
to  see  that  only  10  are  suitable  and  interested  leading  to  recruitment  rates  in  low  single 
digits