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NOKIA Questionnaire

This market survey questionnaire from Nokia asks respondents for their contact information and questions about their mobile phone usage, preferences, and perceptions of Nokia. Specifically, it asks which mobile brand they use, whether they have used Nokia before and why, which Nokia model they prefer and why, what price range seems most attractive, what features they feel are missing from their current device, and what Nokia means to them. It concludes by soliciting any improvements or suggestions.

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100% found this document useful (1 vote)
172 views2 pages

NOKIA Questionnaire

This market survey questionnaire from Nokia asks respondents for their contact information and questions about their mobile phone usage, preferences, and perceptions of Nokia. Specifically, it asks which mobile brand they use, whether they have used Nokia before and why, which Nokia model they prefer and why, what price range seems most attractive, what features they feel are missing from their current device, and what Nokia means to them. It concludes by soliciting any improvements or suggestions.

Uploaded by

Saurov Bora
Copyright
© Attribution Non-Commercial (BY-NC)
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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Market Survey Questionnaire –NOKIA

Name
Age
Phone Number
Sex

1) Do you use mobile phone? If NO why?


YES NO

If not NOKIA to above question, Have you ever used a


NOKIA before?
Which mobile handset do you use?
YES NO
 NOKIA Why did you prefer NOKIA?
 Blackberry
 Samsung  Cost
 LG  Quality
 Motorola  Service
 Sony Ericson
 Technology
 Micromax
 Others  Availability
 Others

Which handset of NOKIA do you prefer? And why do you prefer this model?

Which price band of NOKIA seems most lucrative to you?

1000-4000 4000-8000 8000-12000 12000-16000


16000-20000 more than 20000

What features do you feel are lacking in your present handset which you feel others have?

Improvements/ Suggestions need to improve (if any)?

What does NOKIA mean to you?

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