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The Purpose of Packaging1

This document provides information and guidance about revising for the GCSE Product Design exam, which focuses on designing flat packed charity collection boxes. It discusses the exam format, potential design briefs, and key content areas to focus on, including packaging techniques, printing methods, and communicating design ideas. Sample exam questions are presented to illustrate the types of tasks students may encounter. Revision materials like a mind map and highlighted revision notes are suggested to help students identify their strengths and weaknesses. The overall message is that listening in class, revising at home, and attending extra sessions will help students succeed on the exam.

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0% found this document useful (0 votes)
5K views37 pages

The Purpose of Packaging1

This document provides information and guidance about revising for the GCSE Product Design exam, which focuses on designing flat packed charity collection boxes. It discusses the exam format, potential design briefs, and key content areas to focus on, including packaging techniques, printing methods, and communicating design ideas. Sample exam questions are presented to illustrate the types of tasks students may encounter. Revision materials like a mind map and highlighted revision notes are suggested to help students identify their strengths and weaknesses. The overall message is that listening in class, revising at home, and attending extra sessions will help students succeed on the exam.

Uploaded by

api-252361076
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
You are on page 1/ 37

Flat Packed Charity

Collection Boxes.
GCSE Product Design
Maximising exam success.

Senior 3
GCSE AQA Product Design Revision 2016.

Flat Packed Charity Collection Boxes.

The exam is split into two


sections.

Section A & Section B.


Section A is a design based
question worth approximately
30 marks. The topic of which will
be known by your teacher in
advance of the paper.
Section B is all other theory
elements. A mixture of short and
long written answers. This
section we have been focusing
on in our MOCK EXAM REVISION.

Exam expectations. Flat packed charity collection boxes.


The theme for this years section A (the design question) is flat packed charity
collection boxes.
It is felt that you will need to design a piece of packaging for a charity which
can collect money or give away gifts which could be sold to raise money for a
charity. You will need to have a clear understanding of nets, packaging, printing
methods, graphics, creating a logo and commercial manufacturing techniques.
Remember section A is usually worth 30 marks [25% of the paper].
You will be provided with a note book which you
can write notes in during lessons. Any activities
in lessons will be completed in this book to form
revision notes.

Your completed questions will be marked by


your teacher with comments on
improvements included.

The following slides are designed specifically to support this.

GCSE Product Design 2016: Section A Flat Packed Charity Collection Boxes.

Mood Board.

Plenty of inspirational images online.


If you are on Pinterest you can check my board which I have saved different ideas
on. The board is viewable on the revision website.
www.gcseproductdesignrevision.weebly.com

GCSE Product Design 2016: Section A Flat Packed Charity Collection Boxes.

LOGO IS PROMINENTLY DISPLAYED

BOLD
SIMPLISTIC

CHARITY NAME IS
PROMINENTLY DISPLAYED

INFORMATIVE
BOX IS IN THE SHAPE OF
THE CHARITY LOGO BEING SUPPORTED

MADE OUT
OF CARD
OR PLASTIC

WHAT DO THESE CHARITY BOXES HAVE IN COMMON?

GCSE Product Design 2016: Section A Flat Packed Charity Collection Boxes.

Packaging & Nets.

PRODUCT ANALYSIS dissect the products


Easy to assemble, carry
Easy to read font, silhouette of
an image used without the use
of too much detail.

Easy to insert money,


store money.
Made out of card,
plastic
(PVC Polyvinyl
chloride)
Bright, contrasting
colours
Used.

High quality graphics


printed
onto card using offset
Lithography.
Graphics protected with
Varnish/spot varnishing.

GCSE Product Design 2016: Section A Flat Packed Charity Collection Boxes.

Section A

What is a charity collection box?


Who is
collecting &
what for.

Money

Shape of container

Which of these do you think are flat packed?

GCSE Product Design 2016: Section A Flat Packed Charity Collection Boxes.

Section A

Section A is usually split into 4 questions.


One might ask you to state specification points.
You will then probably be asked to design a product
(charity box) for specific target user.

Lets look at some past section A questions.

GCSE Product Design 2016: Section A Flat Packed Charity Collection Boxes.
Designers often get inspiration for new products from design
movements or the work of other designers.
In this question you will consider how the Memphis design movement
could influence the design of new products.
You are going to create a design for a product for a child in the
under-seven age range. This product must be based on the Memphis
style.
Name the product you are going to design.
.............................................................................................................................
In the table below give three different design criteria which will make
your product suitable for the user.
Give one reason for each design criteria.
An example is given for you.
Example Design Criteria

Reason

Should be hard wearing.

So that it stands up to everyday use and does not break


easily.

Your Design Criteria


1 ................................................

Reason
............................................................................................

...................................................

............................................................................................

...................................................

............................................................................................

...................................................

............................................................................................

2 ................................................

............................................................................................

...................................................

............................................................................................

...................................................

............................................................................................

...................................................

............................................................................................

3 ................................................

............................................................................................

...................................................

............................................................................................

...................................................

............................................................................................

...................................................

............................................................................................

Section A

Example of previous question


You are going to create a design for a product for
a child in the under-seven age range. This product
must be based on the Memphis style.
In the space below, develop a design for the
product you have chosen. You should show
enough detail for somebody else to be able to
make it.
There are marks for:

style

how well your design links to the Memphis


originality of ideas
materials and construction techniques
how well you communicate your design.

GCSE Product Design 2016: Section A Flat Packed Charity Collection Boxes.

Section A

Example of previous question

Or you might be given the specification


The insulated mug below will be on sale as a promotional gift at the Commonwealth
Games.
Sketch a design for packaging the insulated mug.
Marks will be given for:
A creative packaging solution promoting the unique nature of the sporting event
The construction of the packaging to hold and display the mug
The protection of the mug during transport and storage before purchase
Information to the customer and end user about the product specification, features
and dimensions.

Specification for the mug


Volume
400 ml
Space needed by the mug
170 mm 120 mm 80 mm
Materials
Stainless steel and polypropylene
Care
Dishwasher safe
Features
Sealable lid to keep heat in

GCSE Product Design 2016: Section A Flat Packed Charity Collection Boxes.

Mind Map of revision areas we will cover within our section A revision.

GCSE Product Design 2016: Section A Flat Packed Charity Collection Boxes.

Mind Map of revision areas we will cover within our section A revision.

You will be provided with a copy of the revision spider diagram. Using the
coloured pens (green, orange and red) I would like you to highlight which
pieces of information you feel:
CONFIDENT (Understand it and could answer in detail)
SO-SO (You feel you could answer it in parts but you aren't confident)
NOT AT ALL (No idea and would leave this question in the exam)

GCSE Product Design 2016: Section A Flat Packed Charity Collection Boxes.

What to design?
The preliminary material tells us that the context for the
designing question is: Flat packed charity collection
boxes.
If you look back at past questions like this candidates
were asked to design mainly using card. & consider
methods of printing graphics onto the packaging.
Think about who the charity is collecting for - children,
animals, prevent disease, the forces etc.
Think about how the money might be collected, stored,
emptied.
Think about how the charity might be promoted
logos, colour, branding, symbols, celebrity
endorsements.
Think about where the collection box might be used
shop counter, to be held, free standing etc.

GCSE Product Design 2016: Section A Flat Packed Charity Collection Boxes.

Your problem?
Flat packed charity collection boxes suggests:
A single product.
A box probably made out of card with printed graphics.
A box which can be easily assembled from a flat net.
A box which can be posted flat.
A box which can store loose change, notes or hold a product
to sell (e.g.) pin badges.
Promoting a charity or a campaign.
Text and images (such as logos) likely to be important.
Generic charity or a specific branded charity (e.g.)
Barnardo's, Macmillan cancer etc. might be considered.

GCSE Product Design 2016: Section A Flat Packed Charity Collection Boxes.

Where to start
Potentially this is a large topic to investigate so we will be
concentrating on:
Card types and constructions nets.
The use of new materials (alternatives to oil based polymers)
Communication techniques 2D, 3D, colour, dimensioning,
labelling.
Printing methods and die cutting.

GCSE Product Design 2016: Section A Flat Packed Charity Collection Boxes.

Your problem?

Section A:

So what will be within the exam?

Flat packaged
packaging for
a charity
collection box

Section B:

Questions will
be based on
general
subject theory.
You will be provided with a revision
booklet that will cover most of the
information that you will need to be
successful in the exam.

It is important to listen in class, revise


at home, attend intervention sessions

GCSE Product Design 2016: Section A Flat Packed Charity Collection Boxes.

Question:
What is the purpose
of the packaging?

These are some examples of different charity


collection packaging which allows for coins/notes to
be stored within the box itself. Some of the boxes are
for storage of products which can be sold to
promote the charity and still collect money (e.g.)
Poppies or Marie Curie Daffodil pin badges.

Drinks container What features need to be included.

GCSE Product Design 2016: Section A Flat Packed Charity Collection Boxes.

Protect
Inform
Contain
Transport
Preserve
Display

Remember:
I PICT PD!

IPICT PD.

Lots of
packaging will
serve more
than one
purpose.
For example,
this crisp
packet:
Contains
Preserves
Informs
In your revision books please write I PICT PD
and what the letters stand for.

GCSE Product Design 2016: Section A Flat Packed Charity Collection Boxes.

PROTECT

IPICT PD.

To protect - A product from damage or contamination by microorganisms and air, moisture and toxins. The product must be
protected against being dropped, crushed, and the vibration it
suffers during transport.
Delicate products such as fruits need to be protected by a rigid
package such as a laminated container. The product most also
be protected against the climate including high temperatures,
humidity, light and gases in the air.

One of the main purposes of


packaging is to protect the
product.

GCSE Product Design 2016: Section A Flat Packed Charity Collection Boxes.

IPICT PD.

Information that is useful to consumers and companies such as


Supermarkets, is printed on packaging. This includes, ingredients, sell
by dates, price, special offers, manufacturers address, contact
information, product title, barcode and more.

INFORM

The bar code is extremely useful to the shop selling the product. When
the barcode is scanned, the computer system automatically
determines if the product needs reordering. Also, the price of the
product appears at the till.

Packaging is often used to inform the


user about the product.

In terms of a
charity collection
box why would it
need to inform? &
how would this be
achieved?

It may
explain the
different
features of a
product.

GCSE Product Design 2016: Section A Flat Packed Charity Collection Boxes.

A set of vertical black lines or varying thickness that can be read


by a scanner.

What is a
barcode?

The thickness of the bars and spaces between them correspond


to numbers that make up a unique code for each type of
product
They can provide shop staff with prices for products and make it
easier to control stock levels- thus make reordering easier.

What is a QR Code?
QR codes (Quick Response Codes) are
seen on packaging. They are a type of 2D
barcode and they can be used as a form
of advertising. QR codes are accessed by
smart phones with the right app installed.
The QR scanner reads the QR in a similar
way that bar codes are read, converting it
to a URL (website address), text, email, or
phone number. If the OR code directs the
customer to a website, it appears on the
screen of the smart phone.

GCSE Product Design 2016: Section A Flat Packed Charity Collection Boxes.

Logos and symbols are often applied to packaging,


especially by companies that regard their products as
a brand. Branded products often have an
advantage over non-branded products

Some successful products are promoted


through competitions, contests, sales and
discounts, on their packaging. Products can
also be promoted by a well known celebrity.

Customers / potential customers can used their


smart phones to enter an interactive world,
directly from the QR code (Quick Response
Code) on the packaging of products. When
scanned, the code directs the phone to display
the website linked to the product. This usually
promotes the product and is often an attempt
to persuade the customer to buy it.

GCSE Product Design 2016: Section A Flat Packed Charity Collection Boxes.

IPICT PD.

CONTAIN
Products can often contain lots of
loose materials or components...

The packaging is there to


keep them all in one place.

GCSE Product Design 2016: Section A Flat Packed Charity Collection Boxes.

TRANSPORT

IPICT PD.

A package should be designed to make it easy to transport,


move and lift. A regular shaped package (such as a cuboid)
can be stacked without too much space between each
package being wasted.
This means that more packages can be transported in a
container of a lorry. Unusually shaped packages can lead to
space being wasted and this can be costly if thousands of the
same package are been transported.

Transportation is a major
function of packaging.
Sometimes this is simply to get
the product from the
manufacturer to the retailer.

Sometimes it is to allow multiple


products to be transported more
easily from the retailer to the
customer.

GCSE Product Design 2016: Section A Flat Packed Charity Collection Boxes.

PRESERVE

Many products,
especially food
need to be
preserved.
This might be to
protect them
against weather,
temperature,
bacterial etc.

Glass is one very


common material
which is used to
preserve products.

GCSE Product Design 2016: Section A Flat Packed Charity Collection Boxes.

DISPLAY

Packaging is the main way products are advertised and identified.


To the manufacturer the package clearly identifies the product
inside and it is usually the package that the customer recognises
when shopping.
Advertising is very important when a manufacturer launches a new
or existing product. The package, through its colour scheme or logo,
is what is normally identified by the customer.

Packaging is often
produced to make
products easier to display.

A cut out called


a Euro Slot is
often added to
make it possible
to hang
products easily.

GCSE Product Design 2016: Section A Flat Packed Charity Collection Boxes.

Which functions are relevant?


Arguably, only three are likely to be relevant to this problem:
Display is likely to be the most important issue.
Inform is essential as the charity will be getting their point
across to encourage donations.
Protect is also likely to be an issue as the box is holding money
as mostly loose change.

Protect
Inform
Contain
Transport
Preserve
Display

GCSE Product Design 2016: Section A Flat Packed Charity Collection Boxes.

The functions/purposes of packaging


Now we have covered the functions/purposes of packaging. This is often the
first question that appears in the exam paper. Against where you have written
I PICT PD in your revision books I would like you to write *2 functions for each.

Protect
Inform
Contain
Transport
Preserve
Display

I PICT PD

If you can remember these you can write design criteria and explain
the functions or purposes of packaging. This is ALWAYS the first
question in the exam worth 4-6 marks.

GCSE Product Design 2016: Section A Flat Packed Charity Collection Boxes.
WHAT IS REQUIRED ON PACKAGING

Company name/charity logo.


Name of the charity.
Information about the charity.
Appropriate images (people
the charity is supporting).
A slogan/Statement of intent.
European standards logo.
Barcode.
Slot for loose change to go.
Euro slot/delta hanger or
hanger for the users neck.
Recycle logo.
Picture of the product (if any)
e.g. Poppies or pin badges.

Remember:
I Inform
P Protect
I Identify
C Contain
T Transport
P Promote
D - Display

IPICT PD.

In your revision books please draw the table and


complete the remaining parts. Use IPICT PD to help (a
question in the exam is worth 6 marks).

GCSE Product Design 2016: Section A Flat Packed Charity Collection Boxes.

The packaging.

Disassembly
To research into this topic more you are going to
look at existing flat pack charity boxes.

GCSE Product Design 2016: Section A Flat Packed Charity Collection Boxes.

The packaging.

Task 1
You will have 10 minutes to draw the collection
box in 3d.
Try and show as much of the sides as possible (use
isometric).

Show what graphics are on the box (label to


help)
Dont forget the net key.
Solid line (cut)
Dashed line (score/fold)

You need to be able to


draw quickly but neatly to
show your ideas.

GCSE Product Design 2016: Section A Flat Packed Charity Collection Boxes.

The packaging.

Task 2
Carefully take the box apart and lay it flat.
Draw the net. Make a note of sections that have
been glued, folded or cut (how could you show
this when drawing the net?)

GCSE Product Design 2016: Section A Flat Packed Charity Collection Boxes.

The packaging.

Task 3
Individually you now need to evaluate the
product.
Do you think the design works well? Why?
Are there aspects you would change? What are
these?
Sharing your
thoughts

Draw a net of the collection box

Information that is needed on the box

How do you show construction


methods on a net?

3d drawing

Draw the symbols that are shown on


the box

How are nets printed and


manufactured?
Evaluate the design
How is colour used on the collection box?

GCSE Product Design 2016: Section A Flat Packed Charity Collection Boxes.

Section A is worth approximately 30 marks and is


based on a specific theme. A sample of how the
question might look has been produced for you to
practice during lessons.
There are simple techniques to memorise to
maximise your ability to answer this section
effectively.

Remember:
I Inform
P Protect
I Identify
C Contain
T Transport
P Promote
D - Display

1 mark per
function.

2 marks per explanation.


You can either give two reasons of give one reason
and back it up with fact/detailed explanation.
Consider the marks. 1 mark = 1 minute answer time.

GCSE Product Design 2016: Section A Flat Packed Charity Collection Boxes.

Question 1 (B) within section A is always a 4 mark question


regarding materials and their suitability.
This is an easy 4 mark question. You get a single mark for naming
a material and a mark for giving a reason.
Remember to refer to the product which in our case will be
packaging for a drink.

Possible materials:
- Cardboard
- Carton board
- Corrugated
cardboard
- Plastic

Possible reasons:
- Inexpensive material
- Able to print colour/graphics
- Can apply a gloss finish
- Can be recycled
- Can be manufactured using
CAD/CAM

GCSE Product Design 2016: Section A Flat Packed Charity Collection Boxes.

Exam Paper Style Question.

Now it is your turn to have a go.


Using the knowledge that you have learnt
apply that to a exam paper style question.

Ensure you read the question carefully and


answer in full sentences.

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