Dean DrobotShutterstockURLs play a crucial role in how your content ranks in search results. Learn how to create SEO-optimized URLs that Google can easily recognize, crawl correctly, and rank well. With the right tips and best practices, you’ll improve your content’s visibility, drive more organic…
Watchara RitjanshutterstockWeb crawlers roam through the internet like digital spiders, searching for web content, collecting data, and storing it in databases. And web crawlers are indispensable online. But how do they work, and what types of crawlers are there? We answer these questions—and also reveal…
nednapaShutterstockWhat is RankBrain? Since 2016, Google has used the self-learning AI system to interpret search queries more accurately and efficiently. RankBrain helps the search engine better understand user intent—even with unfamiliar or ambiguous keywords. In this article, we explain how…
LoginShutterstockLaunch your website today and be number 1 in Google rankings tomorrow? That is what every website owner dreams of. However, achieving this goal is not so easy, because SEO is an effective and sustainable marketing method, but also one where results tend to take time. With…
JirsakShutterstockSince the end of 2016, Google’s Keyword Planner has been limited in its use. Instead of exact values for the search volume of checked keywords, users of the free version now only receive approximate range values, which are particularly uninformative for keywords with low search…
Hluboki DzianisShutterstockEven if you focus on in-store sales rather than selling online, online marketing is still essential. Many people use the internet to find nearby places to shop. If your business isn’t showing up prominently in local search results, you could be missing out on potential customers.…
Creativa ImagesShutterstockGoogle helps users to find exactly what they are looking for online. Every website owner should optimize their site in order to be placed as high up as possible in the search results. SEO is beneficial to the reader and customer as well as the search engine itself. Optimizing is…
In addition to Google’s search engine, services like Gmail, Google Maps, and the Google Chrome browser are standard applications for many users. To access these services and their full functionality, an active Google account is required. But how can you delete a Google Account if…
Voice search for search engines is becoming increasingly important and so is SEO. Changes in user behavior and the first adjustments to search algorithms are already visible. Future-oriented SEO therefore starts with voice search. Get to know the most important voice assistants,…
If you want your website to gain ground on the international stage, it’s crucial to offer your content in a range of languages. To make sure the different versions are just as good as the original, you’ll need more than basic translations though. With proper SEO measures in…