The European Business Review

Production Accounts: Lynn Moses. Head of Design and Production: Kimberly Barrera. Production & Design: Jenya Shliepova Editors: Elenora Elroy, David Lean. International Media Editors: Ariane Cornejo, Maria Carmela Matibag. Editorial and Marketing: Pa

How many major organisational changes has your company been through in the last five years, and did those changes create value? At MIT CISR, we studied over 700 companies to understand how companies unlock new digital value.1 We found that a company