Journal of Business Research 154 (2023) 113305
Contents lists available at ScienceDirect
Journal of Business Research
journal homepage: www.elsevier.com/locate/jbusres
Government support versus international knowledge: Investigating
innovations from emerging-market small and medium enterprises
Tam Nguyen a, Martie-Louise Verreynne a, John Steen b, Rui Torres de Oliveira c, *
a
The University of Queensland, Business School, Australia
University of British Columbia, Canada
c
Queensland University of Technology, Business School, Australian Center for Entrepreneurship Research, Australia
b
A R T I C L E I N F O
A B S T R A C T
Keywords:
Government support
Innovation
Slack
Exporting
Emerging markets
Global value chain
SMEs
We compare how non-financial government support, versus knowledge gained through exporting, supports
innovation in Vietnamese small and medium enterprises (SMEs). Analysis of panel data of 1,018 SMEs shows that
government support for staff training and technological development quality increases the likelihood of product
and process innovation. Resource slack mediates the relationship between these non-financial government
support measures and innovation, thus pointing to the importance of underutilized resources to enable the use of
external sources of knowledge. Therefore, these policy measures are more efficient for emerging-market SMEs
that can incorporate them. The negative moderation effect of exporting in the relationship between non-financial
government support and process innovation suggests that policy-makers should limit the use of non-financial
support when they design exporting policies for emerging-market SMEs.
1 Introduction
Small and medium enterprises (SMEs) are critical to emerging markets (e.g., Smallbone & Welter, 2001). Emerging-market SMEs are also
important to global value chains (GVCs), where they often contribute as
low-cost manufacturers (Gereffi, 2018; Sturgeon, 2009). However, these
SMEs face many challenges, such as a scarcity of capital, qualified staff,
and modern technology (Gentile-Lüdecke, Torres de Oliveira, & Paul,
2020).
Because governments are aware of these constraints, they often
attempt to implement measures to encourage SMEs to innovate and
improve their competitiveness (McCarthy, Oliver, & Verreynne, 2015).
Through research and development (R&D) subsidies or tax credits, there
is evidence that financial support motivates firms to invest more in the
R&D needed to launch new products (Battisti, Deakins, & Roxas, 2010).
The rationale for support is that business innovation will help emergingmarket SMEs add value, increase market share (Oura, Zilber, & Lopes,
2016; Rothaermel & Hess, 2007), improve their positions within GVCs
(Humphrey & Schmitz, 2000), and be more sustainable (Ren, Eisingerich, & Tsai, 2015; Teece, 2017).
However, in cases of non-high-tech firms in emerging markets, the
worth of financial support measures is questioned (Chen & Gupta,
2017). This has led emerging-market governments to introduce nonfinancial measures to support capability development and growth in
SMEs (Nguyen, Verreynne, & Steen, 2014). These measures can also
serve as sources of ideas for innovation, for example, when staff attend
training courses. However, to fully take advantage of institutional support, firms need latent capacity, also known as resource slack (Cyert &
March 1963) or excess resources (Penrose, 1959).
These same emerging-market SMEs are often suppliers in GVCs
(Park, Lee, & Kim, 2020). Through their interaction with other firms in
GVCs, they are exposed to ideas that can lead them to innovate (Torres
de Oliveira, Nguyen, Liesch, Verreynne, & Indulska, 2021). However,
emerging-market SMEs must also make allocation choices because of
their restricted resources and capabilities for innovation (Temouri,
Shen, Pereira, & Xie, 2020). Thus, participation in GVCs may not
necessarily result in more innovation.
Therefore, we ask the following research questions: What is the
relationship between government support for staff training, as well as quality
assurance and technology improvement, and innovation outcomes? How is
* Corresponding author.
E-mail addresses: tam.nguyen@business.uq.edu.au (T. Nguyen), m.verreynne@business.uq.edu.au (M.-L. Verreynne), john.steen@ubc.ca (J. Steen), rui.
torresdeoliveira@qut.edu.au (R. Torres de Oliveira).
https://doi.org/10.1016/j.jbusres.2022.113305
Received 20 March 2021; Received in revised form 2 September 2022; Accepted 6 September 2022
0148-2963/© 2022 Elsevier Inc. All rights reserved.
T. Nguyen et al.
Journal of Business Research 154 (2023) 113305
explains that such upgrading of capabilities depends on the relationships
between the lead and supplier firms regarding governance, contract, and
power (Gereffi et al., 2005).
Moreover, the GVC literature points to the difficult choices that SMEs
from emerging markets need to make as international suppliers. For
example, those from emerging markets must navigate in a local environment with few resources and capabilities (Temouri et al., 2020)
while at the same time engaging with firms and some orchestrators that
have broader capabilities and resources from which they can learn
(Torres de Oliveira et al., 2021). These SMEs see any institutional support as a boon since it potentially addresses scarce resources (Oriaifo
et al., 2020). Yet, when SMEs try to tap into institutional support, they
expect it to stress their resources and capabilities (Simon, 1947).
Thus, one way that engaging in GVC activities can support upgrading
is by exposing emerging-market firms to learning opportunities by
linking them to the successful innovation systems of developed markets
(Amendolagine et al., 2019; Pietrobelli & Rabellotti, 2011). However,
Simona and Axele (2012) explain that knowledge transfer is a precondition for any such upgrading to occur. Indeed, organizational learning
theory (Fiol & Lyles, 1985) explains that for these firms to learn from the
available institutional support or GVCs interaction, they need to absorb
and internalize such knowledge, as we explain next.
this relationship affected by resource slack and exporting?
These questions are interconnected when there are several potential
sources of new knowledge (Fletcher & Harris, 2012), as is the case with
emerging-market SMEs operating in GVCs (De Marchi, Di Maria, Golini,
& Perri, 2020). While access to such sources of knowledge may sound
beneficial to these SMEs’ development, internal constraints in the form
of few resources and capabilities may restrict their capacity to assimilate
this knowledge (Oriaifo, Torres de Oliveira, & Ellis, 2020). The GVC
literature supports the importance of emerging-market SMEs as efficient
contributors to the front end of the value chain (Torres de Oliveira,
Sahasranamam, Figueira, & Paul, 2020). Therefore, these SMEs need to
use their slack resources effectively to assimilate ideas for innovation
that can lead to these outcomes (Sui & Baum, 2014). Thus, for the GVC
literature, it is vital to understand the ramifications of institutional
support for innovation, and how resource slack improves that relationship, as it signals their capabilities to orchestrators. We draw on organizational learning theory (Fiol & Lyles, 1985) to clarify the GVC
literature’s ambiguity regarding how firms use new knowledge from
different sources and what resources and capabilities are needed to
absorb, internalize and translate ideas (Grillitsch & Trippl, 2014).
To test our hypotheses, we used a unique and robust longitudinal
dataset from Vietnam that was as a collaboration between Copenhagen
University, Denmark; the United Nations University World Institute for
Development Economics Research, Finland; the Central Institute for
Economic Management, Vietnam; and the Institute of Labour Science
and Social Affairs, Vietnam, which had 1,018 firms in a panel survey
running between 2005 and 2015. Our analysis shows that government
non-financial support increases the chance of introducing new products
and business processes. We also found that the presence of resource
slack mediates the positive benefits of staff-training support for both
product and process innovation. Further, the results show a negative
effect of exporting on the relationship between government nonfinancial support and process innovation, which contradicts the standard view of exporting as an enabler of innovation.
These findings allow us to advance theory in three established bodies
of literature. First, we speak to the core of organizational learning and
the GVC literature for emerging-market SMEs in establishing the relationship between exporting and local support activities to enable process
and product innovation. While organizational learning theory
frequently focuses on the process of learning by emphasizing the human
element, this research extends this theory to include external institutional support for improving knowledge from an organizational
perspective and for explaining that context matters (Rottig, Muscarella,
& Torres de Oliveira, 2019). Thus, we add to the organizational learning
literature (Kiss, Fernhaber, & McDougal-Covin, 2018) by focusing on
emerging markets and advancing the recent literature on GVC (Zhou,
Yan, & Sun, 2022) that addresses the potential of emerging-market SMEs
to upgrade. Second, we contribute to the GVC literature by revealing the
tensions absorbing non-financial support for innovation provided by
governments to SMEs in emerging markets and their engagement with
international supply chains, which adds to Gereffi and colleagues (2021)
recent discussion. We thirdly expand organizational learning theory
(Kimjeon & Davidsson, 2021) by showing the impact of institutional
non-financial support on emerging-market SMEs, as an external enabler,
which without resource slack, is unlikely to enhance innovation.
2.1 Innovation and organizational learning theory
Innovation has been studied widely since Schumpeter’s introduction
into mainstream economic theory (e.g., Freeman, 1982; Hall & Rosenberg, 2010). Defined as the application or adoption of an invention to
create value, Schumpeter (1939) argues that innovation presents in
several forms, such as a new product or service, a new production
method, a new market, or new sources of supply. These types are categorized broadly as product or process innovations (Freeman, 1982).
Innovation results from generating, selecting, and developing innovative ideas and delivering new products/services to markets (Birkinshaw, Hamel, & Mol, 2008). It draws on knowledge, capabilities and
resources to meet the demands of each stage of that process (Hogan,
Soutar, McColl-Kennedy, & Sweeney, 2011). As organizational learning
theory explains, innovation follows a process whereby knowledge and
ideas are creatively transformed into new products or business methods
(Argyris & Schön, 1997; Lawson & Samson, 2001; Schiuma, 2013).
Furthermore, innovation requires knowledge, capabilities and resources
(Barney, 1991; Nason & Wiklund, 2018; Pitelis & Runde, 2017) that are
essential for firms to formulate products to sell in the market for profit
(Pitelis, 2007). For instance, human and intellectual capital resources
allow firms to generate and execute innovation, while financial resources pay for R&D activities that produce innovation (Forés & Camison, 2016; Lai, Hsu, Lin, Chen, & Lin, 2014).
However, these resources are not always fully used. Unused or
under-deployed resources remain available as slack because of the
indivisibility of resources (Penrose, 1959; Dolmans, van Burg, Reymen,
& Romme, 2014; Steen & Liesch, 2007; Suzuki, 2018). Resource slack is
internally generated through business activity, and resources can be
presented as available, recoverable, and potential (Bourgeois & Singh,
1983).
Innovation policy research has traditionally focused on how innovation relates positively to subsidies for R&D and other forms of government financial support (Clausen, 2009; Lu, Liu, Wright, &
Filatotchev, 2014). Receiving such support provides more funds for
firms to finance capital-intensive innovation activities (Schneider &
Veugelers, 2010). Nevertheless, governments also provide other nonfinancial supporting measures, such as employee professional development and consultancy services (MPI, 2014). These programs improve
knowledge and skills that support innovation activity (Laursen & Foss,
2014). However, little is known about the internal mechanisms that
allow SMEs to incorporate the knowledge gained from these programs to
support innovation and the role that available resource slack plays. For
2. Literature review and hypotheses
The GVC literature explains that by engaging in GVCs, emergingmarket firms will be able to upgrade (Gereffi et al., 2005). This
upgrading could follow a process, product, or functional approach
(Humphrey & Schmitz, 2000). From an institutional perspective, the
advice to emerging-market governments and their firms from interorganizational agencies over the last decades has been to “export your
products to developed markets, and your industries will upgrade to
global standards” (Navas-Aleman, 2011, p. 1386). The GVC literature
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Journal of Business Research 154 (2023) 113305
instance, Cano-Kollmann, Hamilton and Mudambi (2017) explore the
positive impact of non-financial support on the degree of innovation
openness of individual firms by connecting different players within the
innovation system without arguing the role of improving knowledge.
Furthermore, Bong, Park and Park (2020) explain that non-financial
government assistance improves employee performance by raising
their knowledge and skills but did not expand on how it enhances
innovation. Therefore, while these authors do not focus on enhancing
innovation, their research inspired us to argue that knowledge
improvement and slack are important to the relationship between government non-financial support and innovation. From the perspective of
organizational learning theory (Argyris & Schön, 1997; Nonaka, 1994),
slack resources that firms hold, combined with government support
measures, may provide an impetus for firms to innovate.
Therefore, understanding how support programs for SMEs interact
with resource slack is, for example, essential to policy-makers who
devise better programs as firms’ strategic choices may impact them. We
also know that exporting can redirect resources and capabilities previously directed towards innovation, with firms making strategic choices
(Zhang, 2018). Such attention (Simon, 1947) is significant for firms with
few resources and capabilities, such as emerging-market SMEs (GentileLüdecke et al., 2020; Nguyen et al., 2014). Exporting is especially
exacerbated by resource and capability scarcity (Hitt, Dacin, Levitas,
Arregle, & Borza, 2000; Mathews & Cho, 1999) and differences because
of liability of foreignness (Johanson & Vahlne, 2009). This makes it
challenging for emerging-market SMEs to absorb external knowledge
(Nonaka, Toyama, & Nagata, 2000). Seen against their roles as international suppliers at the bottom of the GVC (World Trade Organization,
IDE-JETRO, OECD, UIBE, & Group, 2019), GVC orchestrators are less
inclined to invest in these SMEs’ knowledge bases (Morrison, Pietrobelli,
& Rabellotti, 2008). Therefore, we expect that a firm’s exporting strategy will also impact the relationship between institutional support and
innovation outcomes.
Oliveira, 2020).
For example, marketing skills are equally necessary for understanding products, services and users (Athuene-Gima, 1993; Prabhu,
2014). These skills require more advanced commercial knowledge than
that provided by staff-training support. Furthermore, training supports
the workforce individually by developing employee skills and capabilities and enriching market understanding. Because product innovation
depends on testing and prototyping skills, planning and modelling capabilities should improve the success rate of new products (Chandy,
Hopstaken, Narasimhan, & Prabhu, 2006; Johne & Snelson, 1988).
Planning, scheduling and communicating changes to other employees
are also important for successfully introducing process innovations that
require more advanced skills, particularly from managers (Frishammar,
Kurkkio, Abrahamsson, & Lichtenthaler, 2012; Phillips, 2014). Therefore, we argue that:
Hypothesis 1a. Government staff-training support positively relates to
SMEs’ new product and process innovation.
Technological government support comes in different forms and
aims to improve technology and production efficiency at the firm, industrial, regional and national levels. This support may involve three
types: assisting firms in implementing cleaner production technology
(and thus reducing the negative impacts on the environment); providing
information to connect firms needing technological innovation; and
advising firms on how to choose appropriate production technology that
suits their investment in operational capacity (MPI, 2014). Such programs can increase firms’ ability to develop new products. For example,
a program that supports cleaner production capabilities may reduce
resource use and waste generation (Severo, Guimarães, & Dorion,
2017). Such a program would also allow firms to increase efficiency
when using raw materials, energy and other resources, thus benefitting
economically (Boons, Montalvo, Quist, & Wagner, 2013). This type of
support program positively influences new product development in such
a context.
Technological assistance in the form of quality assurance programs
helps firms eliminate problems and inefficiencies in new products before
and after their launch, thus enabling a new or improved product to be
introduced (Kim, Kumar, & Kumar, 2012; Prajogo & Sohal, 2004).
Additionally, technological support to introduce quality assurance programs, such as Six Sigma, ISO 9000, or ISO 14000, can help identify and
rectify production-process problems and thus contribute feasible inputs
to generate innovative ideas. Improving a firm’s ability to solve problems introduces the prospect of process innovations. Successfully
introducing quality assurance initiatives also makes it more likely to add
a new process because it can be refined and must be adjusted once
operational (Prajogo & Sohal, 2004). Therefore, it is hypothesized that:
2.2 Government support and innovation
The rationale behind government support for innovation is to help a
heterogeneous group of firms improve their innovation processes, outcomes, and other management practices (Dodgson & Staggs, 2012).
These programs are not always successful at supporting SMEs to introduce innovation, most likely because resources and other constraints
absorb the benefits of those programs (Cohen & Levinthal, 1990; Malik
& Kotabe, 2009). In addition, these programs have a broad remit beyond
innovation. In Vietnam, for example, a range of supporting programs
exists for operating and developing firms (MPI, 2014), covering management, marketing, finance, tax, and industrial communication, irrespective of the location and size of firms. Some support measures target
innovation by supporting cleaner production in manufacturing industries, assisting SMEs operating in supporting industries, and
informing about technological innovation (MPI, 2014). These support
measures can be both financial and non-financial. To illustrate, the two
types of non-financial government support programs that we investigate
— staff training and quality and technology improvement assistance —
develop the overall skills of the labor force and improve product quality
and technological competence.
Programs that focus on improving firms’ human capital, called stafftraining support, are found in diverse forms. They include management
training for owners/managers, employee professional development, and
consultancy services that help firms develop managerial, operational,
financial, and marketing skills (MPI, 2014). These support measures also
improve the capability of staff to deliver innovation. For example,
skilled employers have greater capabilities to develop, reconfigure, or
modify production. Specifically, government staff-training support increases the skills of the workforce so that employees, to some extent, can
be more creative and accept the risk caused by uncertainty (Chen &
Huang, 2009; Laursen & Foss, 2003; Ribeiro, Duarte, Filipe, & Torres de
Hypothesis 1b. Government quality and technology improvement support
positively relate to SMEs’ new product and process innovation.
2.3 The mediating role of slack resources
Management researchers focus much on how slack resources enable
firms to engage in a range of activities that may improve their performance (e.g., Bourgeois, 1981; Cheng & Kesner, 1997; Cyert & March
1963; Huang & Li, 2012). Slack is an exploitable resource that allows
firms to engage in activities not necessarily seen as essential to day-today survival (Cyert & March 1963). It is the collection of excess resources left after these business-as-usual outputs are produced (Nohria &
Gulati, 1996).
Especially important is that slack resources improve firms’ capability
to respond to external shocks (George, 2005), to introduce innovations
(Geiger & Makri, 2006), or to enter new markets (Lin, Cheng, & Liu,
2009). For example, product innovation frequently entails uncertainty
and variability (Huang & Li, 2012), and slack resources allow the
relaxation of internal controls and enable risk-taking (George, 2005).
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Journal of Business Research 154 (2023) 113305
Examples of slack include underutilized facilities, staff time, or excess
production capacity, which can enhance innovation by providing the
context for creative learning and thinking (Greve, 2003). In contrast,
slack resources can also be used to preserve organizational stability
when firms face uncertainty (Singh, 1986).
Firms need slack to capture and integrate new knowledge and
practices from training and other support measures (Bourgeois, 1981),
including that by government. Slack does this in two ways. First, it
isolates from pressure those staff involved in innovation, allowing them
the time and space to focus on creating new products and processes
(Huang & Li, 2012). This means they can then attend government support training, engage with the ideas presented there, and bring them
back into the firm to innovate. Second, the availability of slack resources
allows managers to pursue new strategies (Kiss et al., 2018) while
mitigating risks associated with innovation (Adomako & Nguyen, 2020).
Learning can be prioritized, and new technologies introduced through
support programs seeking to, for example, focus on R&D projects or
develop a better understanding of markets for new products and services
(Geiger & Makri, 2006). Thus, we hypothesize that:
which does not bring immediate knowledge benefits (Torres de Oliveira
et al., 2021), instead of focusing on local-learning government support
programs. Thus, we hypothesize that:
Hypothesis 3a. Exporting negatively moderates the relationship between
government staff-training support and new product and process innovation.
Hypothesis 3b. Exporting negatively moderates the relationship between
government quality and technology improvement support and new product
and process innovation.
Fig. 1 represents the hypothesized relationships in this study.
3 Method
3.1 Sample
The hypotheses are tested using data from the small- and mediumscale enterprise survey in Vietnam, conducted in 2005 and repeated
every two years in 2007, 2009, 2011 and 2013. The survey was a
collaborative effort undertaken by the Department of Economics, University of Copenhagen, Denmark; the Central Institute for Economic
Management, Vietnam; and the Institute of Labour and Social Affairs,
Vietnam; with financial support from the Danish Development Agency
and United Nations University. The respondents were encouraged to
participate in face-to-face interviews to provide recommendations to
design better business development policies, which is typical in Vietnam. This database covers around 2,500 manufacturing firms in three
cities and seven rural provinces across Vietnam (CIEM, DoE, & ILSSA,
2014). Approximately 95% of the enterprise population are registered as
household enterprises (Rand & Finn, 2007). The sample covers firms
with<250 employees, the accepted definition of an SME in Vietnam
(MPI, 2014).
These surveys had a high response rate of 98%, thus eliminating nonresponse bias (Armstrong & Overton, 1977). To check for common
method bias, we applied Harman’s single-factor test and marker variable
correlation (Lindell & Whitney, 2001; Podsakoff & Organ, 1986). The
Harman test showed that the slight variance was explained by the first
factor (17%). There were no substantive correlations between the
marker variable (a binary variable saying whether a firm selects its
suppliers freely) and variables in the study. This result implies that
common method bias is not a problem (Crowston, Sawyer, & Wigand,
2015). Furthermore, interviewing managers and owners with intimate
knowledge of these SMEs’ operations and performance improved the
chance of collecting accurate responses (Healey & Rawlinson, 1993).
Another motivation behind choosing these interviewees was to provide
correct answers that policy-makers could use to develop policies, which
also helps avoid common source bias from investigating only one data
source (MacKenzie & Podsakoff, 2012).
Hypothesis 2a. Resource slack mediates the relationship between government staff-training support and new product and process innovation.
Hypothesis 2b. Resource slack mediates the relationship between government quality and technology-improvement support and new product and
process innovation.
2.4 The moderating role of exporting
The international business literature explains that internationalizing
can enhance firms’ knowledge as they learn about new practices in the
markets with which they engage (Autio, Sapienza, & Almeida, 2000;
Fletcher & Harris, 2012). Emerging-market firms do, however, have a
different knowledge base than that of their international customers
(Petersen, Pedersen, & Lyles, 2008), in addition to other liabilities of
foreignness (Zaheer, 1995), such as religion (Richardson & Rammal,
2018), language barriers, different norms and values, communication
pattern differences, or just different operational logic. This presents
absorptive-capacity constraints when assimilating such knowledge
(Cohen & Levinthal, 1990).
Furthermore, these emerging-market SMEs are typically international suppliers and are more likely to export (Filatotchev, Liu, Buck, &
Wright, 2009), since the GVC literature (Gereffi, Humphrey, & Sturgeon,
2005) shows their likelihood to produce simple, repetitive and lowadded-value products (Sturgeon & Lester, 2004). Recent studies (e.g.,
Torres de Oliveira et al., 2021) further explain that innovation capabilities remain with the GVC orchestrator and implicitly assume that
those orchestrators are not incentivized to transfer knowledge to firms
within their supply chain because another emerging-market SME can
easily replicate their needs.
Assimilating new knowledge is an essential aspect of innovation
(Cohen & Levinthal, 1990). Here, we argue that firms can learn from
exporting through their opportunities to collaborate with others in the
supply chain (Salomon & Shaver, 2005). They also learn from their
engagement in government support programs through training and
exposure to new technologies. However, engaging in both types of
learning simultaneously may be beyond the learning capacity of SMEs.
This means that focusing on exporting will most likely reduce the effect
of the learning capabilities acquired from governmental support programs because the span of attention and the capabilities and resources
are known to be restricted1 (Nguyen et al., 2014). Therefore, we argue
that these firms might become distracted by their exporting process,
3.2 Measures
3.2.1. Dependent variables
The dependent variables in this study were new product innovation
and new process innovation widely used in innovation studies (e.g., Jin,
García, & Salomon, 2018). New product innovation is defined as
whether firms have introduced new products. New process innovation
reflects the introduction of new production processes. These definitions
are consistent with how the OECD (2005) defines innovation. The two
dependent variables are binary: firms either reported each type of
innovation or did not during the past two years.
3.2.2. Explanatory variables
1
We recognise that this focus on exporting might, in future, enhance firm
resources and capabilities. We thank one of the anonymous reviewers for
pointing this out to us.
The explanatory variables used were government support for staff
training and quality and technology improvement, which are forms of
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T. Nguyen et al.
Journal of Business Research 154 (2023) 113305
Fig. 1. Hypothesized relationships.
government non-financial assistance. The survey asked, “Did you
receive any of the following forms (as listed above) of government
assistance in the preceding year?” with the list including activities such
as training provided in business start-ups, business management, or
employee training. Government support for technology included quality
and technology improvement programs, such as training to implement
quality assurance programs or technology transfer assistance. All these
variables were coded as binary variables (see Table 1).
The resource slack variable was measured by the ability to increase
production from present levels using only existing equipment/machinery. This measure is, first, an indicator of resource slack, demonstrating
that a firm could mobilize unused resources to increase its production
capacity (Cyert & March 1963). However, this measure may go beyond
resource slack. It also captures the firm’s flexibility in how it uses current tangible resources for activities (Eisenhardt & Galunic, 2000). To
increase production, the firm needs a new combination of tangible and
intangible resources (Nonaka, 1994). In other words, human resources
need to be reconfigured to create a new setup with current equipment/
machinery, which could only be done if there is slack in the firm’s
human resources. In the survey, firms were asked, “By how much would
you be able to increase your production from the present level using
existing equipment/machinery only?” The answers were classified into
six categories: 1 = “Not at all, operating at maximum capacity”; 2 = “By
no more than 10%”; 3 = “By between 10% and 25%”; 4 = “By between
25% and 50%”; 5 = “By between 50% and 100%”; and 6 = “By more
than 100%”.
The exporting moderator was operationalized through a binary variable of defining whether or not firms are involved in exporting their
products to overseas markets (e.g., D’Angelo, Ganotakis, & Love, 2020).
3.2.3. Control variables
Eight control variables important for analysis (namely, firm size, age,
location, legal form, industries, owner qualification, access to government
financial support, and year) were included in the study. Firm size was
calculated by the number of full-time employees (log) (Grönum, Verreynne, & Kastelle, 2012). Firm age was measured by the number of
years in business (log) (Guan, Yam, Tang, & Lau, 2009; Robson, Haugh,
& Obeng, 2009). Firm size and firm age were analyzed in the form of
logarithm transformation to reduce the skewness of these two control
variables (from 4.08 to 0.68 and 1.96 to –0.41 for firm size and firm age,
respectively), which are adequate for the regressions (Tabachnick &
Fidell, 2013). Firm location was categorized as urban or rural, and legal
form was classified into household and non-household firms (Battisti
et al., 2010; Fernandes, Ferreira, & Marques, 2015). Industries were
categorized into: (1) low technology; (2) medium–low technology; (3)
medium–high technology; and (4) high technology, based on OECD
definitions for manufacturing industries (Hall, Lotti, & Mairesse, 2009;
OECD, 2009). The possession of a technical certificate measures owner
qualification (Pickernell, Packham, Brooksbank, & Jones, 2010). We
also included access to government financial support as one control
variable because access to such support increases the firm’s operating
capability through funds for their innovation activities (Wei, Zheng, Liu,
& Lu, 2014). Year dummy variables were also included in the analysis to
control for the variance between years.
Table 1
Measures used in the study.
Variables
Measures
New product innovation
Firms introduced new product/s during the past
two years (0/1)
Firms introduced a new production process during
the past two years (0/1)
Firms received government support to implement
quality assurance programs or technology transfer
assistance (0/1)
Firms received government support to improve
human resource quality (0/1)
The level of increased production from the present
level using existing equipment/machinery only. 1
= “Not at all, operating at maximum capacity”; 2 =
“By no more than 10%”; 3 = “By between 10% and
25%”; 4 = “By between 25% and 50%”; 5 = “By
between 50% and 100%”; and 6 = “By more than
100%”
Firms exporting products or not (0/1)
Number of full-time employees
Number of years trading
Firms operating in low-technology industries (0/1)
Firms operating in medium–low technology
industries (0/1)
Firms operating in medium–high technology
industries (0/1)
Firms located in urban areas (0/1)
Firms registered as household businesses (0/1)
Owners with at least a vocational training degree
(0/1)
Member of Communist Party of Vietnam (0/1)
New process innovation
Government quality and
technological support
Government staff-training
support
Resource slack
Exporting
Firm size (Log)
Firm age (Log)
Low technology
Medium-low technology
Medium-high technology
Location
Household firms
Owner qualification
Communist Party member
3.3 Statistical method
The dependent variables were binary, so the study applied probit
regression to test our hypotheses. The model is described as:
Φ−1 (pi ) =
k=n
∑
βk xik
k=0
where (pi ) is the probability of innovation introduction, and xik is a set of
explanatory and control variables. As the dependent variables were binary, maximum likelihood estimation was applied (Wooldridge, 2010).
5
T. Nguyen et al.
0.103
0.185
3.05
0.002
0.066
0.303
0.039
–2.12
0.034
–0.075
–0.003
0.533
23.31
<0.001
0.488
0.578
6
−0.223****
0.050****
–0.010
0.080****
0.021
–0.720***
–0.445***
0.019
–0.007
–0.069***
–0.016
0.094***
–0.053***
–0.039**
–0.012
0.090***
–0.042***
0.027
–0.066***
–0.029*
0.009
–0.009
0.368***
–0.631***
–0.018
0.044**
0.266***
–0.057***
0.041**
–0.042**
–0.014
0.082***
–0.254***
0.002
0.015
0.021
–0.008
0.019
0.014
–0.028*
0.026
–0.063***
–0.045**
0.020
0.036*
0.023
0.120***
0.132***
–0.003
0.023
–0.027
0.009
0.010
–0.133***
0.028
0.061***
0.210***
0.022
0.064***
0.100***
–0.035*
0.024
–0.014
–0.018
0.003
–0.089***
–0.003
0.042**
0.131***
0.106***
0.059***
0.142***
0.279***
–0.105***
0.020
–0.033*
–0.017
0.109***
–0.228***
0.002
0.037**
0.288***
0.072***
0.048***
0.022
0.061***
0.149***
–0.161***
–0.100***
0.032*
0.036*
0.047***
–0.087***
0.007
0.014
0.152
1.217
0.182
1.120
0.588
0.492
0.441
0.327
0.483
0.457
0.292
0.291
SD
Notes: Propensity scored matching with psmatch command in Stata 16.0.
Note: Spearman correlation matrix, with associated p-values denoted by * (p < 0.05), ** (p < 0.01), and *** (p < 0.001).
0.001
0.024
2.972
0.034
1.858
2.605
0.589
0.265
0.121
0.369
0.704
0.906
0.094
0.046
4
5
6
7
8
9
10
11
12
13
14
15
2.00
–0.124***
0.048***
–0.010
–0.042**
12
11
10
9
8
7
6
5
4
3
2
0.052
0.314
0.373
0.124
1
95% confident
interval
Mean
p-value
Table 3
Descriptive statistics and correlation matrix.
Government staff-training
support => New
product innovation
Government staff-training
support => New process
innovation
Government quality and
technological support
=> New product
innovation
Government quality and
technological support
=> New process
innovation
Zscore
0.111
0.167
0.016
Table 2
Average treatment effect of government staff-training support and quality and
technology support on innovation.
New product innovation
New process innovation
Government quality and
technological support
Government staff-training support
Resource slack
Exporting
Firm size (log)
Firm age (log)
Low technology
Medium-low technology
Medium-high technology
Location
Household firms
Owner qualification
Communist Party member
Table 3 presents the descriptive statistics and correlation matrix for
1
2
3
4 Results
4.1 Descriptive analysis
Coefficient
–0.323***
–0.046**
–-0.095***
13
Because a firm would initially have been better endowed with
innovation — for instance, larger firms with a higher number of qualified staff might gain advantages in conducting innovation activities —
the estimation of influence on innovation may be overstated (Forés &
Camison, 2016). In addition, government assistance could be a function
of firm characteristics; for example, a larger firm may be more likely to
have access to subsidies, raising concerns about endogeneity leading to
estimation bias (Almus & Czarnitzki, 2003). We dealt with this issue by
undertaking several techniques. First, we applied the propensity score
method (Austin, 2011). The propensity score method’s application can
help avoid the problem of selection bias by adjusting the covariates
between the treated and controlled groups (Li, 2013). Rosenbaum
bounds were estimated for the sensitivity tests for matched one-to-one
observations (DiPrete & Gangl, 2004). The results implied that the
matching estimators are robust. Second, we applied the instrumental
variable method to control endogeneity issues (Bascle, 2008).
Firm size, location, legal form, and political connection were added
as instrumental variables (Table 2). They were included because larger
firms tend to be more visible to those offering support programs and are
more likely to turn government subsidies into outputs (Li, Andries,
Pellens, & Xu, 2021). Firms operating in less urbanized areas are also
favoured by program providers (Crowley, 2017). In addition, governments tend to support formal firms (non-household firms in our study)
because of their ability to provide returns through taxation (Prado,
2011). Finally, firms with owners/managers with political connections
may have greater access to support programs (Li, Song, & Wu, 2015). We
conducted Stock and Yogo’s tests, and the results implied that we could
conclude our instruments were appropriate (Stock & Yogo, 2005).
The regressions were run following a two-step approach. We estimated the propensity scores for accessing government support in the
first step. For this stage, six variables, firm size, age, location, legal
forms, owner’s qualifications, and industry, were included in the estimation. In later stages, ordered probit and instrumental variable probit
regressions using the estimated propensity scores were used to estimate
the relationship between government support, slack, and innovation.
Furthermore, to test the mediation effect, the study followed the procedure suggested by Baron and Kenny (1986). First, we predicted the
direct impact of government support on innovation. Second, we ran a
regression on the relationship between government support and
resource slack. Finally, we regressed the influence of resource slack on
innovation, controlling for the impact of accessing government support.
–0.014
0.048***
Journal of Business Research 154 (2023) 113305
T. Nguyen et al.
Journal of Business Research 154 (2023) 113305
all variables used in the analysis. The results show that only 11% of firms
introduced new products, while the number of firms applying new
technology in production was slightly higher, reaching nearly 17%.
Regarding access to government support, around 2% of firms were
granted technological and staff-training assistance. Almost 4% of firms
exported products or services to international markets, which aligned
with the Vietnam census figure (GSO, 2018). The results also show
significant correlations between government technological support,
staff-training support, slack, firm size and age, and new product and
process innovation.
and both product (β = 9.63, p < 0.001) and process innovation (β =
15.02, p < 0.001) (see Table 4). By accessing this type of support, a firm
is likely to have a 9.63% and 15.02% higher chance of introducing
product and process innovation, respectively. Therefore, H1a was
supported.
Then, to test the mediation effect, we ran a regression between this
type of support and resource slack (β = 1.35, p = 0.003) and resource
slack and innovation (β = 0.06, p = 0.008 for resource slack and new
product innovation, and β = 0.06, p < 0.001 for resource slack and new
process innovation) when controlling for staff-training support. The
statistical outputs demonstrate that the relationships between government staff-training support for new product innovation and new process
innovation is significantly positively mediated by resource slack. In both
models is an increase in the effect (total effects are greater than direct
effect), thus showing that the indirect effect coefficient of government
staff-training support on new product innovation is 0.12 (=9.62–9.50)
and 0.09 (=15.02–14.93) for new process innovation. This indirect effect is tested using the Sobel Z-scores that are statistically significant.
Therefore, H2a was supported.
The positive relationship also holds for technological assistance and
both new product (β = 14.23, p < 0.001) and process innovation (β =
23.91, p < 0.001) (see Table 4); thus confirming H1b. This finding indicates that, when a firm is granted government quality and technology
improvement assistance, the possibility of introducing innovation increases by 14.23% for new products and 23.91% for new processes.
Resource slack also significantly mediates the relationship between
technological support and process innovation (Z-score = 2.20, p =
0.028). However, the Sobel Z-scores denote that the mediation effect of
resource slack on the relationship between government technological
support and new product innovation is not statistically significant (Zscore = 1.92, p = 0.055). Therefore, H2b was only partially supported.
We then tested the moderation impact of exporting on the relationship between government support and innovation. We found that the
moderation impact does not hold for new product innovation for both
forms of non-financial support (β = -2.446, p = 0.287, and β = -1.481, p
= 0.630). However, the positive relationship between these support
types and process innovation is negatively moderated by exporting (β =
-5.397, p = 0.003; and β = -7.435, p = 0.012), which means that
exporting reduces the positive impact of government staff training and
quality, and technological assistance on introducing new production
processes but not product innovation (see Tables 5 and 6). Therefore,
H3a and H3b were partially supported.
We also found that larger firms are more likely to introduce a new
product or process innovations. Firms operating with higher levels of
technology and located in urban areas are more likely to have product
innovation rather than process innovation, which requires more effort
and resources. However, there is no statistical difference between young
and mature businesses and firms with different levels of owners’ qualifications regarding their having product or process innovations.
4.2 Regression analysis
Table 4 estimates the relationship between government support,
resource slack, and innovation using Stata 16.0. First, results from the
instrumental variable probit regression results show a significant relationship between the propensity for government staff-training support
Table 4
The relationship between government support, resource slack, and innovation.
Government stafftraining support =>
New product
innovation
Government stafftraining support =>
Resource slack
Resource slack=>
New product
innovation
Sobel Z-score
Government stafftraining support =>
New process
innovation
Government stafftraining support =>
Resource slack
Resource slack=>
New process
innovation
Sobel Z-score
Government quality
and technological
support => New
product innovation
Government quality
and technological
support=>
Resource slack
Resource slack=>
New product
innovation
Sobel Z-score
Government quality
and technological
support=> New
process innovation
Government quality
and technological
support =>
Resource slack
Resource slack=>
New process
innovation
Sobel Z-score
Number of
observations
Coefficient
p-value
Confident
intervals (95%)
Hypothesis
9.63
<0.001
7.56
11.69
H1a
supported
1.35
0.003
0.46
2.23
H2a
supported
0.06
0.008
0.016
0.102
1.99
15.02
0.023
<0.001
13.37
16.68
H1a
supported
1.35
0.003
0.46
2.23
H2a
supported
0.06
<0.001
0.028
0.096
2.30
14.23
0.011
<0.001
10.59
17.86
H1b
supported
1.86
0.003
0.64
3.08
H2b
partially
supported
0.06
0.012
0.012
0.099
1.92
23.91
0.055
<0.001
21.10
26.72
H1b
supported
1.86
0.003
0.64
3.08
H2b
partially
supported
0.05
0.001
0.022
0.088
2.20
5090
0.028
4.3 Robustness tests
To check whether our results were robust, we estimated seemingly
unrelated bivariate probit regressions, within which the first equation
illustrates that firms could access government support. In contrast, the
second equation shows the relationship between government support,
slack, and innovation. In the first equation, firm size, location, and legal
form were considered additional determinants of access to government
support. The new results are consistent with the main findings. Fixedeffect logistic regressions were also deployed to examine the relationship. In addition, the Hayes Macro program was applied to test the
mediation effect by considering the uneven six-level categorical variable
as a continuous mediator (Hayes, 2018). The results show that little
difference was found between the models used in the main findings and
those used for robustness tests. Therefore, the results can be considered
robust.
Note: Year dummies were included but not reported. Instrumental variables
were government financial support, firm size, location, and legal form. High
technology and 2005 were references.
7
T. Nguyen et al.
Journal of Business Research 154 (2023) 113305
Table 5
The moderation of exporting in the relationship between government staff-training support and innovation.
New product innovation
Coefficient
p-value
New process innovation
Confident intervals (95%)
Coefficient
p-value
Confident intervals (95%)
Government staff-training support
2.589
0.166
–1.077
6.255
3.968
0.005
1.212
6.724
Exporting
0.313
0.143
–0.105
0.732
0.53
0.003
0.18
0.88
Government staff-training support* Exporting
–2.446
0.287
–6.943
2.052
–5.397
0.003
–8.917
−1.877
Firm size (log)
0.158
<0.001
0.072
0.243
0.257
<0.001
0.195
0.318
Firm age (log)
–0.021
0.645
–0.111
0.069
–0.026
0.537
–0.109
0.057
Location
0.075
0.254
–0.054
0.203
0.098
0.036
0.006
0.189
Legal form
–0.062
0.536
–0.257
0.134
–0.12
0.056
–0.243
0.003
Low-technology industry
–0.581
<0.001
–0.827
−0.334
–0.077
0.608
–0.372
0.218
Medium-low-technology industry
–0.204
0.173
–0.496
0.089
–0.169
0.19
–0.422
0.084
Medium-high-technology industry
–0.19
0.218
–0.493
0.113
–0.153
0.285
–0.434
0.127
Owner qualification
0.014
0.884
–0.18
0.209
–0.034
0.663
–0.186
0.118
Number of observations
5090
5090
Note: Year dummies were included but not reported. Instrumental variables were government financial support, firm size, location, and legal form. High technology and 2005 were
references.
Table 6
The moderation of exporting in the relationship between government quality and technological support and innovation.
New product innovation
Coefficient
p-value
New process innovation
Confident intervals (95%)
Coefficient
p-value
Confident intervals (95%)
Government quality and technological support
3.304
0.366
–3.864
10.472
7.46
0.021
1.103
13.817
Exporting
0.233
0.309
–0.216
0.682
0.457
0.005
0.14
0.773
Government quality and technological support * Exporting
–1.481
0.63
–7.509
4.547
–7.435
0.012
–13.212
–1.658
Firm size (log)
0.136
0.003
0.046
0.225
0.233
<0.001
0.149
0.317
Firm age (log)
–0.026
0.592
–0.121
0.069
–0.033
0.385
–0.108
0.042
Location
0.093
0.342
–0.099
0.286
0.12
0.044
0.003
0.236
Legal form
–0.059
0.482
–0.223
0.105
–0.128
0.071
–0.266
0.011
Low-technology industry
–0.62
0
–0.926
–0.314
–0.153
0.344
–0.471
0.164
Medium-low-technology industry
–0.236
0.137
–0.546
0.075
–0.239
0.122
–0.542
0.064
Medium-high-technology industry
–0.164
0.328
–0.492
0.164
–0.149
0.38
–0.482
0.184
Owner qualification
0.063
0.506
–0.123
0.249
0.024
0.778
–0.141
0.189
Number of observations
5090
5090
Note: Year dummies were included but not reported. Instrumental variables were government financial support, firm size, location, and legal form. High technology and 2005 were
references.
5 Discussion
We also identify a mediating role for research slack in the relationship between staff training and quality and technology assistance programs and innovation. When given government support, even if not
financial, Vietnamese firms with higher levels of resource slack are more
likely to benefit from these support measures. While these unused resources might not be noticeable, they still positively impact the probability of innovating, as shown through the mediation effect of resource
slack. It is difficult for SMEs to access government support, as governments must carefully consider whom they should target in their programs. Therefore, it seems that these firms try to maximize the benefit of
supporting measures once they are granted, to increase their knowledge,
skills, and business ideas for innovation.
However, the data analysis shows that, while resource slack mediates
the relationship between training support and both process and product
innovation, and mediates technological support and process innovation,
this mediation impact is not significant for technological support and
product innovation. This may be because the manufacturing SMEs in our
sample are constrained by what the GVC to which they belong expects. It
may also be because Vietnamese SMEs, like those in many other
emerging economies, have lower levels of education and technology
skills, curbing externally sourced knowledge for product innovation
(MPI, 2014). Thus, even if these SMEs have resource slack, they may not
have the required capabilities to use it, or they may have to abide by
what the GVC orchestrator expects.
Finally, we found an overall negative moderation effect of exporting
on the relationship between government support for staff training and
quality, and technological assistance and process innovation and product innovation, being significant only for process innovation. Specifically, when local non-financial government support is present in a firm,
Innovation is widely recognized for its importance in helping firms
enlarge their markets, attain competitive positions, and enhance their
survival and growth (Beck, Demirguc-Kunt, & Levine, 2005; Lukacs,
2005). To encourage SMEs to undertake innovation activities, governments in both developed and emerging markets provide the support that
involves financial and non-financial measures (Michael & Pearce, 2009).
In this paper, we focused on non-financial assistance measures, which
we argued may impact innovation through their positive influence on
staff knowledge development. We considered the effect of exporting and
resource slack in emerging economies.
Our findings confirm that receiving government non-financial support improves the probability of emerging-market SMEs introducing
innovation, which matters for product and process innovation. This
government non-financial support exists for firms that wish to develop
skilled workers or gain market and technological knowledge. Consequently, this more broadly impacts firms’ activities and performance,
arguably more relevantly than financial support (Doh & Kim, 2014).
These training programs enhance employee knowledge and skills, which
is essential for innovation activities (Phillips, 2014). Learning increases
business opportunities being identified and the capability to solve
business problems (Asif, de Vries, & Ahmad, 2013; Schiuma, 2013),
leading to a higher chance of introducing new products and processes.
The positive impact of quality and technological support can be seen in
introducing quality assurance programs through which employees can
lift their knowledge of quality management, especially in the aspect of
continual improvement, thereby enabling firms to diagnose and solve
technical issues in innovative ways (Asif et al., 2013).
8
T. Nguyen et al.
Journal of Business Research 154 (2023) 113305
product innovation is not impacted by the presence of exports, but it
does matter for process innovation. While this supports our initial hypothesis, it is contrary to the international business literature. International business scholars argue that exporting increases firms’
performance (Pangarkar, 2008) and the innovation outcomes for large
and small to medium firms (Cassiman & Golovko, 2011). Supported by
organizational learning theory (Fiol & Lyles, 1985), international business academics reason that exporting is particularly important for
innovation owing to the knowledge transferred between the local firm
and its foreign customers (Petersen et al., 2008). We alternatively argue
that a significant knowledge gap occurs between the emerging-market
supplier and its international customers, in that the former struggles
to understand, absorb, and assimilate foreign knowledge (Clark &
Fujimoto, 1991; Torres de Oliveira et al., 2021), even if they might
perceive it as beneficial and aspirational.
While the international business literature is largely silent about the
experiences of firms at the low end of GVCs, focusing instead on the GVC
orchestrators (Buckley, 2009), the GVC literature (Gereffi et al., 2005)
has been analyzing those chains from a bottom-up perspective. Linking
the GVC literature and the recent advances in emerging economies’
learning capabilities (Torres de Oliveira et al., 2021), points to the
importance of managerial attention span constraints (Nguyen et al.,
2014; Ocasio, 1997) inflicted by juggling the exporting process with
innovation in emerging-market SMEs. The exception is process innovation, which is supported through knowledge transfer by GVC orchestrators. Therefore, the lack of a moderation effect between government
support and product innovation is somehow unsurprising, as product
innovation remains with the orchestrator, who is interested in
improving process innovation from their suppliers but not product
innovation (Torres de Oliveira et al., 2021). However, those suppliers
might not be prepared to make sense of such knowledge (Cohen &
Levinthal, 1990), which impacts the firms’ innovation activities in the
presence of government support activities.
because the classic international business literature (Dunning & Lundan,
2008) assumes that internationalization is always favorable to firms as
they open new markets, enlarge their customer base, and diminish
overall firm risk exposure to other economic and political systems.
Therefore, we advance past research that looked at slack in SMEs from
developed economies (Kiss et al., 2018) by showing that context matters, in that SMEs from emerging markets face different resource and
capability constraints but also externalities. Our results expand the GVC
and international business literature in emerging markets (e.g., Luo &
Tung, 2007) by explaining that managers and researchers need to
consider the non-financial government support to which focal firms are
exposed when implementing an internationalization strategy. To them,
juggling it with innovation, and incorporating government support
simultaneously into the firm is outside the scope of most emergingmarket SMEs. Taken together, we contribute to the recent discussion
on the importance of institutional support for GVC and emerging-market
firms’ upgrading objectives (Gereffi, Lim, & Lee, 2021).
Third, we enrich organizational learning theory with new work in
entrepreneurship on external enablers for small and new firms by illuminating the role of government support as an external enabler (Kimjeon & Davidsson, 2021) of knowledge absorption and innovation. In
particular, we show two things. The first is that, while organizational
learning theory frequently focuses on the process of learning with an
emphasis on the human element (Drejer, 2000), this research extends
this theory by using resource slack to include external institutional
support for improving firm knowledge from an organizational perspective. The second focuses on the trade-off between knowledge gained
through exporting versus by engaging with government support. Despite
requiring time and experience to develop knowledge, other ways can
help firms improve knowledge and boost this generation process (Hotho,
Lyles, & Easterby-Smith, 2015). We show that, while firms can gather it
through external sources, they have to make choices when they are
resource constrained. Excess resources are found within firms because of
the indivisibility of resources and the creation of knowledge that allows
firms to reduce the time and any form of resources in implementing
business activities without influencing the production outputs (Kor,
Mahoney, Siemsen, & Tan, 2016; Penrose, 1959). The analysis of
resource slack contributes further to developing that surplus because it
enables firms to deploy resources more efficiently and demonstrates
their ability to recombine resources to meet the demands of their
innovation activities.
6 Implications
6.1 Theoretical implications
The findings presented in this paper contribute to theory in several
ways. First, we add to the core of organizational learning and the GVC
literature in establishing the relationship between exporting and government support activities to enable process and product innovation.
Emerging-market SMEs can foresee substantial knowledge gains from
engaging with foreign customers (Villar, Alegre, & Pla-Barber, 2014),
mainly because they are usually orchestrators from developed economies and are modern, well-resourced, and frequently innovative enterprises (Buckley, 2009). Therefore, emerging-market SMEs may see those
foreign customers as aspirational. Furthermore, those customers may
signal their intention to improve the focal firm’s innovation process.
However, our results suggest that cross-border knowledge transfer either
does not happen nor positively impact innovation when in the presence
of non-financial support. Indeed, this cross-border knowledge transfer
impact is prejudicial for process innovation, which we attribute to a lack
of attention span in our small, resource-poor SMEs. We thus show that
the knowledge gap between the focal firm and the GVC orchestrator is
over the threshold where knowledge assimilation and translation do not
occur (Clark & Fujimoto, 1991), thus challenging existing arguments
(Humphrey & Schmitz, 2000) that GVC orchestrators, or lead firms, are
key to upgrading to occur in emerging-market SMEs. In contrast, it is
non-financial support from governments that positively impacts both
product and process innovation.
These latter arguments illuminate how we contribute to the GVC
literature, where second, we show that upgrading (Gereffi, et al. 2021)
should be supported through alternative pathways. For our focal firms,
focusing on government support as well as knowledge absorption from
the GVC becomes an additional attention burden that takes attention
away from process innovation. This implication is interesting to the GVC
6.2 Policy and managerial implications
The findings also suggest several managerial and economic policy
implications. First, managers from emerging-market SMEs can explore
and deploy the benefits of non-financial government support. While
financial support from governments is always important to boosting
performance in general, and innovation in particular, our results show
that accessing non-financial support measures also plays a role in
upgrading or using hidden capabilities and resources of these businesses,
thereby providing additional engines for innovation. In other words,
having non-financial support is an efficient alternative for emergingmarket SMEs struggling to access financial subsidies to support their
innovation. Moreover, the positive mediation impact of resource slack
suggests another avenue for SMEs’ managers to use non-financial
institutional support to increase the availability and flexibility of resources in their business to build new process and product innovations.
This also aligns with the apparent importance to focus on innovation and
elevate SMEs’ knowledge bases before engaging in internationalization
strategies. When non-financial government support is available, managers need to realize that an internationalization strategy (Fernandes,
Ferreira, Lobo, & Raposo, 2020) is not in the firm’s best interest for
product innovation, and is even detrimental to process innovation.
For policy-makers, these results indicate that emerging-market SMEs
must be careful when adapting successful innovation support strategies
9
T. Nguyen et al.
Journal of Business Research 154 (2023) 113305
References
from developed economies. Government officials should consider
implementing non-financial government assistance during industry
downturns since government staff training supports innovation through
resource slack. Providing this support will help firms innovate and
overcome challenges when the business environment is unfavorable. In
contrast, when firms are highly involved in exporting, the government
should rethink staff training and quality and technological assistance.
However, the value of technological assistance is not dependent on
resource slack. This suggests that its value as a tool to continually support firms that are innovating. That said, support measures should focus
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6.3 Limitations and future research
This study has some limitations that could be addressed in future
studies. First, socioeconomic and institutional factors may influence the
application of government support. To partially address this, several
variables, such as legal form, location, and owner qualifications, which
partly reflect the impact of these factors, were included in the analysis,
but future studies should consider other variables.
Second, the research uses only binary innovation and government
support variables. We have applied several strategies to deal with this
potential measurement issue. First, the survey started with a pilot, which
was used to eliminate or adjust potentially misunderstood questions.
Second, interviewees were provided with a manual to explain key concepts to the respondents, ensuring the accuracy and consistency of the
collected responses. Third, we cross-checked the list of products/ services to ensure the responses to the innovation question were aligned
with the differences in the list between the two survey rounds. In each
survey, firms were asked to list products/services produced with associated International Standard of Industrial Classification codes. We used
the list to check whether a firm introduced a product that differed from
their previous survey list. Fourth, we applied the propensity scorematching method to calculate the propensity scores for accessing government support. That said, future research could use other innovation
measurements.
Furthermore, this paper only investigated manufacturing firms. On
the one hand, this is positive because in this way we mitigate causality
and noise between different sectors. On the other hand, future research
should investigate services and other sectors of activities in emerging
markets. Finally, future studies should try to understand in more detail,
through qualitative, quantitative, or mixed methods, the mechanisms in
place related to absorptive capacity and knowledge-related capability
use in innovation and other firm processes. What we know about
emerging-market firms, particularly SMEs, which do not belong to the
BRICS (Brazil, Russia, India, China, and South Africa) nations, is still
very low and deserves the attention of future studies.
CRediT authorship contribution statement
Tam Nguyen: Writing – review & editing, Writing – original draft,
Methodology, Investigation, Formal analysis, Conceptualization. Martie-Louise Verreynne: Writing – review & editing, Writing – original
draft, Supervision, Methodology, Investigation. John Steen: Writing –
review & editing, Writing – original draft, Funding acquisition,
Conceptualization. Rui Torres de Oliveira: Writing – review & editing,
Conceptualization.
Declaration of Competing Interest
The authors declare that they have no known competing financial
interests or personal relationships that could have appeared to influence
the work reported in this paper.
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Tam Nguyen is a Senior Research Assistant at the UQ Business School, The University of
Queensland, Australia and holds a permanent position as Senior Data Officer at the PhN
Corporation. He researches on the strategy and innovation topics. Tam has a background
in Statistics and Strategy, having obtained his PhD from the University of Queensland in
Strategy and Innovation in 2019. He has published in journal as the Journal of World
Business, Entrepreneurship and Regional Development, among others.
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T. Nguyen et al.
Journal of Business Research 154 (2023) 113305
Martie-Louise Verreynne is Deputy PVC (Research and Innovation) and a Professor of
Innovation at RMIT University. She has held roles such as Interim Head of School, Deputy
Head of School, Head of Strategy and International Business, and Program Leader for
several programs during her tenure at the University of Queensland. Martie-Louise is a
recipient of and Australian national citation for contribution to student learning based on
her work in the area of commercialisation of high-tech start-ups. She developed and led the
MicroMasters in Corporate Innovation delivered through EdX. Martie-Louise is internationally recognised for her research on innovation, strategy and entrepreneurship in small
business, is an associate editor with the Journal of Small Business Management and
publishes widely in top tiered journals. She has been successful at winning ARC Discovery,
ARC ITTC and several other Category 1, 2 and 3 grants. She actively works with industry to
create research impact and has received several awards in recognition of this work. She
holds a PhD from Massey University. She has published more than 100 peer-review academic journals in top journals as Journal of world Business, Journal of Business Research,
Industrial and Corporate Change, Journal of Management & Organization, Small Business
Economic, Journal of Cleaner Production, Journal of Small Business Management, R&D
Management, Tourism Management, among others.
University of Queensland and was later head of the entrepreneurship and strategy
department at UQ Business School. He joined the University of British Columbia in 2019 as
the EY Distinguished Scholar in Global Mining Futures and is Director at the Bradshaw
Research Initiative in Mining and Minerals at UBC. Professor Steen has more than a 100
publications in top journals as JIBS, MIR, Journal of Cleaner Production, IJPM, JIM,
Strategic Organization, among others.
Rui Torres de Oliveira is a Senior Lecturer at the Management School and International
Business cluster and a Chief Investigator at the renown Australian Centre for Entrepreneurship. He is also a Chief Investigator at the Centre for Future Enterprise. His academic
interest relates to strategy, digital capabilities, innovation, and international business. Rui
Torres de Oliveira’s work has been published in top journals as: Journal of World Business,
Global Strategic Journal, Strategic Entrepreneurship Journal, Journal of Business
Research, Small Business Economics, Social Indicator Research, Journal of Retailing and
Consumer Services, Journal of Leadership and Organizational Studies, International
Journal of Emerging Markets, among other academic papers, case studies and book
chapters. Rui holds a Master Degree in Civil Engineering, an MBA, and a Doctorate on
International Business and Strategy from Manchester Business School in the UK.
Professor Steen became interested in science and technology at the University of Tasmania
and completed a PhD in biochemistry. He then finished a PhD in innovation strategy at the
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