Exploring Academic World to inhale scientific knowledge and exhale opportunities for SMEs growth strategy. I believe in shifting from outstanding outputs of research to the best solutions for a business.
International Journal of Environmental Research and Public Health
New methods of connecting physicians and patients have arisen. Technology is playing a crucial ro... more New methods of connecting physicians and patients have arisen. Technology is playing a crucial role and the concept of hybrid doctor–patient relationship is considered relevant for the competitive health management system. At the same time, the need for knowledge about implementing policies and best practices into the system is highly demanding. Digital tools, such as eHealth or mHealth can improve the traditional approach to consulting patients without requiring face-to-face interaction. However, due to the discussion surrounding the adoption of these technologies, the authors performed the study with two marketing research methods. The first is qualitative and is related to the opinions, attitudes, and beliefs of Romanian experts on the use of eHealth and mHealth for the prevention, detection, and treatment of mild mental disorders. The second method quantifies the opinions, attitudes, and behaviours of Romanian adults on their openness to adopt new technologies for mental health ...
As technology becomes more sophisticated so do cyber-attacks. The resilience of electronic commer... more As technology becomes more sophisticated so do cyber-attacks. The resilience of electronic commerce organisations represents a critical point nowadays because it influences consumer and digital business behaviour. In this context, the cybersecurity and electronic commerce knowledge were reviewed as a unit. The main aim of this paper is to support researchers and managers in understanding the theoretical framework and to provide a knowledge-based model. To achieve this aim, the authors performed an analysis of 14,585 papers from the Web of Science Core Collection that generated two visualized networks, analyzed with the metrics mean silhouette, modularity, betweenness centrality, and citation bursts in the context of digital resilience. The mapping process results show that the human factor represents the central junction with the fear of cyber-attacks and the perception of online shopping as risky. The adoption of electronic commerce and mobile commerce are two challenging research ...
Internet economy has revolutionized people's lives, and this has led to a major paradigm shif... more Internet economy has revolutionized people's lives, and this has led to a major paradigm shift in society, especially in the post-pandemic context. Knowledge areas such as cybersecurity, e-commerce, economic intelligence management, and digital resilience have not been reviewed as a unit so far. Thus, the study aims to demonstrate and promote the interconnection of these four research areas. The authors performed an analysis of 18,684 papers from Web of Sciences that generated four visualized networks, analysed with the metrics mean silhouette, modularity, betweenness centrality, and citation bursts. The mapping process generated results that show that human factor represents the central junction, and the adoption of the e-commerce and mobile commerce are two challenging research lines in the global economic resilience. Moreover, technological change and intelligent operations enabled with big data, artificial intelligence, machine learning, and even blockchain technology can st...
The changes that universities must face nowadays, especially the need for sustainable development... more The changes that universities must face nowadays, especially the need for sustainable development, imply the continuous readjustment of their performance in attracting more prospective students. For the improvement of digital assets in the enrolment process, much attention has been gained, and this has become the starting point for presenting the educational offers of European universities. The concern about attracting candidates more efficiently and with long-term positive effects by using the online environment has led authors to conduct a study on the management of page loading speeds to identify the best practices in communication in post-secondary settings. In this research, a data analysis was performed with Google PSI, which measured academic sites’ page loading times, and the QS 2021 ranking for European universities in order to identify the issues that universities must take care of to increase their digital performance, improve candidates’ experiences, and achieve sustaina...
This study aims to empirically cover the impact of the use of artificial intelligence through cha... more This study aims to empirically cover the impact of the use of artificial intelligence through chatbots on online retail in terms of content implemented in the communication process. The presented research brings a contribution to the specialized literature by analyzing the perceived utility and demonstrating the facility, key concepts of the Technology Acceptance Model. In this sense, ten online stores in Romania were studied, selected according to the number of users, the research being carried out through a non-reactive method - content analysis. The method of data collection was that of the “mysterious client” in order not to generate a change in the behavior of the entities studied. The interpretation of the data obtained through the content grid allowed a horizontal and vertical approach that led to a series of results that confirmed the low level of performance of market leaders, as well as the high potential of this type of technology applied in the field. Regarding the impac...
In the digital age, retailers face umpteen challenges, finding it increasingly difficult to fulfi... more In the digital age, retailers face umpteen challenges, finding it increasingly difficult to fulfil the customer requirements. Studying the most trusted online stores in Romania, the authors aimed to identify the opportunities and the challenges for retailers in the connected consumer’ journey, analyzing the page load speed of the in-between touchpoints in the pre-check-out phase on smartphones. In this regard, comparative analysis and content analysis were performed, taking into consideration eight performance indicators, namely, first content paint, first input delay, largest contentful paint, cumulative layout shift, performance score, speed index, time to interactive, and total blocking time. Three platforms were used to run the tests, the generated data allowing the identification of the necessary enhancements to ensure a continuous consumer journey. The study revealed that the selected in-between touchpoints need major improvements to provide a satisfying consumer experience on...
Digital technology is leading the transformation of business models into sustainable ones, expand... more Digital technology is leading the transformation of business models into sustainable ones, expanding and changing the competitiveness scenario. This paper aims to promote a new sustainable retailer model shaped by contingent free shipping theory and the optimisation of the customer’s journey, enriching the scientific literature by proposing a consumer behavioural model that highlights the contribution of four selected touchpoints to the sustainable transformation of SMEs. The research was elaborated by deploying a framework that presents five analysis methods, namely, an additive function construction, a TOPSIS method, a Spearman rank correlation coefficient calculation, a content analysis and an analytic hierarchy process, which engender the new model. Discovering nine distinguished categories of e-tailers, the sustainable retailer profile was developed and the touchpoint with the greatest contribution to the transformation process was identified. The results of the study allowed t...
Digital technology is leading the transformation of business models into sustainable ones, expand... more Digital technology is leading the transformation of business models into sustainable ones, expanding and changing the competitiveness scenario. This paper aims to promote a new sustainable retailer model shaped by contingent free shipping theory and the optimisation of the customer’s journey, enriching the scientific literature by proposing a consumer behavioural model that highlights the contribution of four selected touchpoints to the sustainable transformation of SMEs. The research was elaborated by deploying a framework that presents five analysis methods, namely, an additive function construction, a TOPSIS method, a Spearman rank correlation coefficient calculation, a content analysis and an analytic hierarchy process, which engender the new model. Discovering nine distinguished categories of e-tailers, the sustainable retailer profile was developed and the touchpoint with the greatest contribution to the transformation process was identified. The results of the study allowed t...
Journal of Theoretical and Applied Electronic Commerce Research
In the era of digitally dominated competition, where the effectiveness of Facebook ads prompts th... more In the era of digitally dominated competition, where the effectiveness of Facebook ads prompts the social media marketing strategy, new opportunities arise for most industries. In this context, this study aims to discover and summarize the key optimisations regarding the creative ad components needed to run highly personalized ads based on a user profile. The participants were Facebook users between the ages of 18 and 65+ who were interested in dental services. Qualitative methods were adopted in order to discover suitable options for professionals to grow their business. In the first stage, the A/B split test using the Facebook Ads manager labelled the most effective creative component. In the second stage, an eye-tracking experiment generated 30 heatmaps that showed the differences between the segments. The results show solutions for attracting users by increasing the level of personalization of the ads. They are more beneficial for social media campaigns aimed at brand awareness ...
Bulletin of the Transilvania University of Braşov, 2019
Beyond today's technological development, the main aspect is the diversity of generations and the... more Beyond today's technological development, the main aspect is the diversity of generations and their characteristics. Given the consumption behaviour that differs from generation to generation, companies tend to be more and more concerned with the proper use of definite features so that the personalization of transmitted messages is as specific as possible using the digital environment. This defines an organization as a digital one, together with the 10 technologies: digital profiling, target group segmentation, website, search engine marketing (SEM), campaign management, content management, social media, mobile applications, digital collaboration and analysis.
This study aims to empirically cover the impact of the use of artificial intelligence through cha... more This study aims to empirically cover the impact of the use of artificial intelligence through chatbots on online retail in terms of content implemented in the communication process. The presented research brings a contribution to the specialized literature by analyzing the perceived utility and demonstrating the facility, key concepts of the Technology Acceptance Model. In this sense, ten online stores in Romania were studied, selected according to the number of users, the research being carried out through a non-reactive method-content analysis. The method of data collection was that of the "mysterious client" in order not to generate a change in the behavior of the entities studied. The interpretation of the data obtained through the content grid allowed a horizontal and vertical approach that led to a series of results that confirmed the low level of performance of market leaders, as well as the high potential of this type of technology applied in the field. Regarding the impact of the use of chatbots, it has been shown that poor quality of the content displayed to users affects the consumer's journey, the point of satisfaction not being reached in these conditions.
În prezentul proiect, Sistemul de management al calității (SMC) a fost abordat ca fiind sistemul
... more În prezentul proiect, Sistemul de management al calității (SMC) a fost abordat ca fiind sistemul de management prin care se orientează și se controlează o organizație din punctul de vedere al calității. Acesta a fost tratat din perspectiva domeniului auto și al firmelor cu renume mondial din industrie.
Mass – media. Instrument influent în parcursul european al unei țări, 2017
In centrul preocupărilor acestei lucrări se află percepția conștiinței publice românești
asupra m... more In centrul preocupărilor acestei lucrări se află percepția conștiinței publice românești asupra mediului european și a contextului în care România s-a dezvoltat. Ca fost stat socialist, anii ’90 reprezintă perioada în care mass – media a luat calea unui model Vestic, care pliat pe societatea românească a rezultat suprapunerea în mod mai puțin etic, productiv pentru „europenizare” a celor două agende de interes: media și a politicianului.
COMUNICAREA PE PIEȚELE EXTERNE REFERITOARE LA LANSAREA UNUI PRODUS PE O PIAȚA NOUA, 2018
În cadrul prezentului proiect se tratează lansarea unui nou produs pe
piața canadiană care are ca... more În cadrul prezentului proiect se tratează lansarea unui nou produs pe piața canadiană care are ca public țintă mamele sau părinții ale căror copii sunt interesate de un regim alimentar sănătos. Strategia de comunicare pentru această acțiune are ca scop creșterea competitivității brandului Dannon, deoarece va ieși în piață cu un produs inovativ
MODEL ECONOMETRIC PENTRU ESTIMAREA PREȚULUI MONDIAL AL PETROLULUI, 2016
Această lucrare descrie un model econometric structural al pieței mondiale a
petrolului destinat ... more Această lucrare descrie un model econometric structural al pieței mondiale a petrolului destinat a fi utilizat pentru a evalua evoluția prețului petrolului și pentru a oferi analize cantitative ale evaluărilor riscurilor legate de petrol. Modelul descrie prețul la import al U.S al petrolului nerafinat în condiția de livrare FOB în funcție de zilele de consum al stocurilor ale OECD (days of forward consumption of OECD oil stocks), utilizarea capacității de OPEC, diferența dintre Producția OPEC și Cotele OPEC, Consumul OECD de petrol rafinat, dar luându-se în considerare și criza nigeriană de petrol din anul 2003. Rezultatele de simulare arată că deciziile OPEC cu privire la cotă și utilizarea capacității au un impact imediat, semnificativ aupra prețului petrolului. Modelul descris anterior este forma actualizată a activității de modelare a pieței mondiale a petroluluidin perioada 1986:III – 2000:III
International Journal of Environmental Research and Public Health
New methods of connecting physicians and patients have arisen. Technology is playing a crucial ro... more New methods of connecting physicians and patients have arisen. Technology is playing a crucial role and the concept of hybrid doctor–patient relationship is considered relevant for the competitive health management system. At the same time, the need for knowledge about implementing policies and best practices into the system is highly demanding. Digital tools, such as eHealth or mHealth can improve the traditional approach to consulting patients without requiring face-to-face interaction. However, due to the discussion surrounding the adoption of these technologies, the authors performed the study with two marketing research methods. The first is qualitative and is related to the opinions, attitudes, and beliefs of Romanian experts on the use of eHealth and mHealth for the prevention, detection, and treatment of mild mental disorders. The second method quantifies the opinions, attitudes, and behaviours of Romanian adults on their openness to adopt new technologies for mental health ...
As technology becomes more sophisticated so do cyber-attacks. The resilience of electronic commer... more As technology becomes more sophisticated so do cyber-attacks. The resilience of electronic commerce organisations represents a critical point nowadays because it influences consumer and digital business behaviour. In this context, the cybersecurity and electronic commerce knowledge were reviewed as a unit. The main aim of this paper is to support researchers and managers in understanding the theoretical framework and to provide a knowledge-based model. To achieve this aim, the authors performed an analysis of 14,585 papers from the Web of Science Core Collection that generated two visualized networks, analyzed with the metrics mean silhouette, modularity, betweenness centrality, and citation bursts in the context of digital resilience. The mapping process results show that the human factor represents the central junction with the fear of cyber-attacks and the perception of online shopping as risky. The adoption of electronic commerce and mobile commerce are two challenging research ...
Internet economy has revolutionized people's lives, and this has led to a major paradigm shif... more Internet economy has revolutionized people's lives, and this has led to a major paradigm shift in society, especially in the post-pandemic context. Knowledge areas such as cybersecurity, e-commerce, economic intelligence management, and digital resilience have not been reviewed as a unit so far. Thus, the study aims to demonstrate and promote the interconnection of these four research areas. The authors performed an analysis of 18,684 papers from Web of Sciences that generated four visualized networks, analysed with the metrics mean silhouette, modularity, betweenness centrality, and citation bursts. The mapping process generated results that show that human factor represents the central junction, and the adoption of the e-commerce and mobile commerce are two challenging research lines in the global economic resilience. Moreover, technological change and intelligent operations enabled with big data, artificial intelligence, machine learning, and even blockchain technology can st...
The changes that universities must face nowadays, especially the need for sustainable development... more The changes that universities must face nowadays, especially the need for sustainable development, imply the continuous readjustment of their performance in attracting more prospective students. For the improvement of digital assets in the enrolment process, much attention has been gained, and this has become the starting point for presenting the educational offers of European universities. The concern about attracting candidates more efficiently and with long-term positive effects by using the online environment has led authors to conduct a study on the management of page loading speeds to identify the best practices in communication in post-secondary settings. In this research, a data analysis was performed with Google PSI, which measured academic sites’ page loading times, and the QS 2021 ranking for European universities in order to identify the issues that universities must take care of to increase their digital performance, improve candidates’ experiences, and achieve sustaina...
This study aims to empirically cover the impact of the use of artificial intelligence through cha... more This study aims to empirically cover the impact of the use of artificial intelligence through chatbots on online retail in terms of content implemented in the communication process. The presented research brings a contribution to the specialized literature by analyzing the perceived utility and demonstrating the facility, key concepts of the Technology Acceptance Model. In this sense, ten online stores in Romania were studied, selected according to the number of users, the research being carried out through a non-reactive method - content analysis. The method of data collection was that of the “mysterious client” in order not to generate a change in the behavior of the entities studied. The interpretation of the data obtained through the content grid allowed a horizontal and vertical approach that led to a series of results that confirmed the low level of performance of market leaders, as well as the high potential of this type of technology applied in the field. Regarding the impac...
In the digital age, retailers face umpteen challenges, finding it increasingly difficult to fulfi... more In the digital age, retailers face umpteen challenges, finding it increasingly difficult to fulfil the customer requirements. Studying the most trusted online stores in Romania, the authors aimed to identify the opportunities and the challenges for retailers in the connected consumer’ journey, analyzing the page load speed of the in-between touchpoints in the pre-check-out phase on smartphones. In this regard, comparative analysis and content analysis were performed, taking into consideration eight performance indicators, namely, first content paint, first input delay, largest contentful paint, cumulative layout shift, performance score, speed index, time to interactive, and total blocking time. Three platforms were used to run the tests, the generated data allowing the identification of the necessary enhancements to ensure a continuous consumer journey. The study revealed that the selected in-between touchpoints need major improvements to provide a satisfying consumer experience on...
Digital technology is leading the transformation of business models into sustainable ones, expand... more Digital technology is leading the transformation of business models into sustainable ones, expanding and changing the competitiveness scenario. This paper aims to promote a new sustainable retailer model shaped by contingent free shipping theory and the optimisation of the customer’s journey, enriching the scientific literature by proposing a consumer behavioural model that highlights the contribution of four selected touchpoints to the sustainable transformation of SMEs. The research was elaborated by deploying a framework that presents five analysis methods, namely, an additive function construction, a TOPSIS method, a Spearman rank correlation coefficient calculation, a content analysis and an analytic hierarchy process, which engender the new model. Discovering nine distinguished categories of e-tailers, the sustainable retailer profile was developed and the touchpoint with the greatest contribution to the transformation process was identified. The results of the study allowed t...
Digital technology is leading the transformation of business models into sustainable ones, expand... more Digital technology is leading the transformation of business models into sustainable ones, expanding and changing the competitiveness scenario. This paper aims to promote a new sustainable retailer model shaped by contingent free shipping theory and the optimisation of the customer’s journey, enriching the scientific literature by proposing a consumer behavioural model that highlights the contribution of four selected touchpoints to the sustainable transformation of SMEs. The research was elaborated by deploying a framework that presents five analysis methods, namely, an additive function construction, a TOPSIS method, a Spearman rank correlation coefficient calculation, a content analysis and an analytic hierarchy process, which engender the new model. Discovering nine distinguished categories of e-tailers, the sustainable retailer profile was developed and the touchpoint with the greatest contribution to the transformation process was identified. The results of the study allowed t...
Journal of Theoretical and Applied Electronic Commerce Research
In the era of digitally dominated competition, where the effectiveness of Facebook ads prompts th... more In the era of digitally dominated competition, where the effectiveness of Facebook ads prompts the social media marketing strategy, new opportunities arise for most industries. In this context, this study aims to discover and summarize the key optimisations regarding the creative ad components needed to run highly personalized ads based on a user profile. The participants were Facebook users between the ages of 18 and 65+ who were interested in dental services. Qualitative methods were adopted in order to discover suitable options for professionals to grow their business. In the first stage, the A/B split test using the Facebook Ads manager labelled the most effective creative component. In the second stage, an eye-tracking experiment generated 30 heatmaps that showed the differences between the segments. The results show solutions for attracting users by increasing the level of personalization of the ads. They are more beneficial for social media campaigns aimed at brand awareness ...
Bulletin of the Transilvania University of Braşov, 2019
Beyond today's technological development, the main aspect is the diversity of generations and the... more Beyond today's technological development, the main aspect is the diversity of generations and their characteristics. Given the consumption behaviour that differs from generation to generation, companies tend to be more and more concerned with the proper use of definite features so that the personalization of transmitted messages is as specific as possible using the digital environment. This defines an organization as a digital one, together with the 10 technologies: digital profiling, target group segmentation, website, search engine marketing (SEM), campaign management, content management, social media, mobile applications, digital collaboration and analysis.
This study aims to empirically cover the impact of the use of artificial intelligence through cha... more This study aims to empirically cover the impact of the use of artificial intelligence through chatbots on online retail in terms of content implemented in the communication process. The presented research brings a contribution to the specialized literature by analyzing the perceived utility and demonstrating the facility, key concepts of the Technology Acceptance Model. In this sense, ten online stores in Romania were studied, selected according to the number of users, the research being carried out through a non-reactive method-content analysis. The method of data collection was that of the "mysterious client" in order not to generate a change in the behavior of the entities studied. The interpretation of the data obtained through the content grid allowed a horizontal and vertical approach that led to a series of results that confirmed the low level of performance of market leaders, as well as the high potential of this type of technology applied in the field. Regarding the impact of the use of chatbots, it has been shown that poor quality of the content displayed to users affects the consumer's journey, the point of satisfaction not being reached in these conditions.
În prezentul proiect, Sistemul de management al calității (SMC) a fost abordat ca fiind sistemul
... more În prezentul proiect, Sistemul de management al calității (SMC) a fost abordat ca fiind sistemul de management prin care se orientează și se controlează o organizație din punctul de vedere al calității. Acesta a fost tratat din perspectiva domeniului auto și al firmelor cu renume mondial din industrie.
Mass – media. Instrument influent în parcursul european al unei țări, 2017
In centrul preocupărilor acestei lucrări se află percepția conștiinței publice românești
asupra m... more In centrul preocupărilor acestei lucrări se află percepția conștiinței publice românești asupra mediului european și a contextului în care România s-a dezvoltat. Ca fost stat socialist, anii ’90 reprezintă perioada în care mass – media a luat calea unui model Vestic, care pliat pe societatea românească a rezultat suprapunerea în mod mai puțin etic, productiv pentru „europenizare” a celor două agende de interes: media și a politicianului.
COMUNICAREA PE PIEȚELE EXTERNE REFERITOARE LA LANSAREA UNUI PRODUS PE O PIAȚA NOUA, 2018
În cadrul prezentului proiect se tratează lansarea unui nou produs pe
piața canadiană care are ca... more În cadrul prezentului proiect se tratează lansarea unui nou produs pe piața canadiană care are ca public țintă mamele sau părinții ale căror copii sunt interesate de un regim alimentar sănătos. Strategia de comunicare pentru această acțiune are ca scop creșterea competitivității brandului Dannon, deoarece va ieși în piață cu un produs inovativ
MODEL ECONOMETRIC PENTRU ESTIMAREA PREȚULUI MONDIAL AL PETROLULUI, 2016
Această lucrare descrie un model econometric structural al pieței mondiale a
petrolului destinat ... more Această lucrare descrie un model econometric structural al pieței mondiale a petrolului destinat a fi utilizat pentru a evalua evoluția prețului petrolului și pentru a oferi analize cantitative ale evaluărilor riscurilor legate de petrol. Modelul descrie prețul la import al U.S al petrolului nerafinat în condiția de livrare FOB în funcție de zilele de consum al stocurilor ale OECD (days of forward consumption of OECD oil stocks), utilizarea capacității de OPEC, diferența dintre Producția OPEC și Cotele OPEC, Consumul OECD de petrol rafinat, dar luându-se în considerare și criza nigeriană de petrol din anul 2003. Rezultatele de simulare arată că deciziile OPEC cu privire la cotă și utilizarea capacității au un impact imediat, semnificativ aupra prețului petrolului. Modelul descris anterior este forma actualizată a activității de modelare a pieței mondiale a petroluluidin perioada 1986:III – 2000:III
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de management prin care se orientează și se controlează o organizație din punctul de vedere al calității.
Acesta a fost tratat din perspectiva domeniului auto și al firmelor cu renume mondial din industrie.
asupra mediului european și a contextului în care România s-a dezvoltat. Ca fost stat socialist,
anii ’90 reprezintă perioada în care mass – media a luat calea unui model Vestic, care pliat pe
societatea românească a rezultat suprapunerea în mod mai puțin etic, productiv pentru
„europenizare” a celor două agende de interes: media și a politicianului.
piața canadiană care are ca public țintă mamele sau părinții ale căror copii
sunt interesate de un regim alimentar sănătos.
Strategia de comunicare pentru această acțiune are ca scop creșterea
competitivității brandului Dannon, deoarece va ieși în piață cu un produs
inovativ
petrolului destinat a fi utilizat pentru a evalua evoluția prețului petrolului și
pentru a oferi analize cantitative ale evaluărilor riscurilor legate de petrol.
Modelul descrie prețul la import al U.S al petrolului nerafinat în condiția de livrare
FOB în funcție de zilele de consum al stocurilor ale OECD (days of forward
consumption of OECD oil stocks), utilizarea capacității de OPEC, diferența dintre
Producția OPEC și Cotele OPEC, Consumul OECD de petrol rafinat, dar luându-se
în considerare și criza nigeriană de petrol din anul 2003.
Rezultatele de simulare arată că deciziile OPEC cu privire la cotă și utilizarea
capacității au un impact imediat, semnificativ aupra prețului petrolului.
Modelul descris anterior este forma actualizată a activității de modelare a pieței
mondiale a petroluluidin perioada 1986:III – 2000:III
de management prin care se orientează și se controlează o organizație din punctul de vedere al calității.
Acesta a fost tratat din perspectiva domeniului auto și al firmelor cu renume mondial din industrie.
asupra mediului european și a contextului în care România s-a dezvoltat. Ca fost stat socialist,
anii ’90 reprezintă perioada în care mass – media a luat calea unui model Vestic, care pliat pe
societatea românească a rezultat suprapunerea în mod mai puțin etic, productiv pentru
„europenizare” a celor două agende de interes: media și a politicianului.
piața canadiană care are ca public țintă mamele sau părinții ale căror copii
sunt interesate de un regim alimentar sănătos.
Strategia de comunicare pentru această acțiune are ca scop creșterea
competitivității brandului Dannon, deoarece va ieși în piață cu un produs
inovativ
petrolului destinat a fi utilizat pentru a evalua evoluția prețului petrolului și
pentru a oferi analize cantitative ale evaluărilor riscurilor legate de petrol.
Modelul descrie prețul la import al U.S al petrolului nerafinat în condiția de livrare
FOB în funcție de zilele de consum al stocurilor ale OECD (days of forward
consumption of OECD oil stocks), utilizarea capacității de OPEC, diferența dintre
Producția OPEC și Cotele OPEC, Consumul OECD de petrol rafinat, dar luându-se
în considerare și criza nigeriană de petrol din anul 2003.
Rezultatele de simulare arată că deciziile OPEC cu privire la cotă și utilizarea
capacității au un impact imediat, semnificativ aupra prețului petrolului.
Modelul descris anterior este forma actualizată a activității de modelare a pieței
mondiale a petroluluidin perioada 1986:III – 2000:III