[HTML][HTML] What do metrics want? How quantification prescribes social interaction on Facebook

B Grosser - Computational Culture, 2014 - computationalculture.net
… The Facebook interface is filled with numbers that count … in the Facebook interface, this paper
examines how these metrics … These conditions compel Facebook’s users to reimagine both …

Understanding motivations for Facebook use: Usage metrics, network structure, and privacy

T Spiliotopoulos, I Oakley - Proceedings of the SIGCHI conference on …, 2013 - dl.acm.org
… Specifically, it identified motives for Facebook use by … metrics collected automatically via
the Facebook API. In total, 11 Facebook usage metrics and eight personal network metrics

Attracting comments: Digital engagement metrics on Facebook and financial performance

G Yoon, C Li, Y Ji, M North, C Hong, J Liu - Journal of Advertising, 2018 - Taylor & Francis
… with a company on Facebook and quantifying the economic … Facebook commenting as
digital engagement behavior and predict that consumers' comments on company Facebook posts …

A set of metrics to assess stakeholder engagement and social legitimacy on a corporate Facebook page

E Bonsón, M Ratkai - Online information review, 2013 - emerald.com
… The goal is to identify Facebook metrics to help the measurement of this online SNS … insights
into some specifically corporate Facebook practices and offers new measurement metrics of …

Classification and analysis of facebook metrics dataset using supervised classifiers

R Panigrahi, S Borah, N Day, R Babo… - … Network Analytics …, 2018 - books.google.com
… This article begins with an analysis of the Facebook metrics dataset provided by Moro et
al.[9]. The dataset is further classified using 21 classifiers of 7 popular groups having 3 …

Metric proposal for customer engagement in Facebook

M Ángeles Oviedo-García… - Journal of research in …, 2014 - emerald.com
metric for customer engagement in Facebook, the top social networking site. … This work
proposes a metric to be able to evaluate customer engagement in Facebook, which is somewhat …

Does social media matter for post typology? Impact of post content on Facebook and Instagram metrics

RLF Coelho, DS de Oliveira… - Online Information …, 2016 - emerald.com
Purpose The purpose of this paper is to measure the impact of post type (advertising, fan,
events, information, and promotion) on two interaction metrics: likes and comments. The …

Metrics in action: how social media metrics shape news production on Facebook

S Mukerjee, T Yang, Y Peng - Journal of Communication, 2023 - academic.oup.com
… We estimate the effect of audience engagement on Facebook on subsequent news … valuable
insights into how social media metrics empirically affect journalistic production on Facebook

[HTML][HTML] Facebook recruitment of young adult smokers for a cessation trial: methods, metrics, and lessons learned

DE Ramo, TMS Rodriguez, K Chavez, MJ Sommer… - Internet …, 2014 - Elsevier
Facebook was examined as a mechanism to recruit young … Facebook's Ads Manager was
used over 7 weeks (6/10/13–7/… Ads linked to the online screening survey or study Facebook

Social media metrics, tools & analytics

O Killekar, H Shah, A Kolge - PRIMA, 2013 - search.proquest.com
… Starting the analysis with Facebook Insights, here we can see for the timeframe of May to
July 2012, people talking about you and the viral reach. Now after the case company interview I …