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JPH10236034A - Letter with built-in booklet - Google Patents

Letter with built-in booklet

Info

Publication number
JPH10236034A
JPH10236034A JP4658997A JP4658997A JPH10236034A JP H10236034 A JPH10236034 A JP H10236034A JP 4658997 A JP4658997 A JP 4658997A JP 4658997 A JP4658997 A JP 4658997A JP H10236034 A JPH10236034 A JP H10236034A
Authority
JP
Japan
Prior art keywords
booklet
reply
sheets
reply postcard
paper
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Pending
Application number
JP4658997A
Other languages
Japanese (ja)
Inventor
Masami Ono
政美 大野
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Toppan Edge Inc
Original Assignee
Toppan Forms Co Ltd
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Toppan Forms Co Ltd filed Critical Toppan Forms Co Ltd
Priority to JP4658997A priority Critical patent/JPH10236034A/en
Publication of JPH10236034A publication Critical patent/JPH10236034A/en
Pending legal-status Critical Current

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  • Credit Cards Or The Like (AREA)

Abstract

PROBLEM TO BE SOLVED: To save time needed for the conventional ordering of goods by making it possible for a purchaser side who receives a booklet to directly ask an order to the place side of production of the goods to be requested by using a blow-in post card in the booklet. SOLUTION: The letter consists of a pair of top and bottom outer covers 2 and 3 of a booklet and a plurality of papers 4, 5 and 6 for booklets positioned between the outer covers 2 and 3 of the booklet and integrally bound and peripheral side parts except binding parts are separably sealed and a variable information writing part 12 such as the address and the name of a recipient is provided on the outer surface of at least one paper 2 for the booklet and a plurality of post cards 15 for reply on which different address informations 16 for reply are respectively written are provided on at least one paper 6 for the booklet.

Description

【発明の詳細な説明】DETAILED DESCRIPTION OF THE INVENTION

【0001】[0001]

【発明の属する技術分野】本発明は冊子を内蔵した封書
に関するものである。
BACKGROUND OF THE INVENTION 1. Field of the Invention The present invention relates to a sealed letter containing a booklet.

【0002】[0002]

【発明が解決しようとする課題】従来、デパートなどの
大規模小売業者やクレジット業者などにおいては、各地
の特産物や季節限定品などの紹介も顧客向けサービスの
一つとしており、こられ商品を掲載した冊子および申込
用紙を顧客に送付して商品の紹介と購入受け付けを行っ
ている。また、冊子と申込用紙とを組み合わせて顧客側
に送付する手間を考慮して申込用紙としての返信葉書を
冊子に綴じ込むことも行われており、顧客側で好みの商
品があれば綴じ込まれた返信葉書に希望商品名などの所
要事項を記載し、その葉書を冊子の送り主側に送るよう
にしていた。ところで、上述したサービスの形態におい
ては顧客側からの注文が冊子送り主側に一旦集められて
から、各地の産地へ商品発送の指示を連絡するようにし
ている。即ち、冊子に綴じ込まれている返信葉書には、
その返信葉書の宛先として冊子の送り主側の特定の受付
部署が記載されており、返信葉書が特定の受付窓口に集
められる。そして、受付窓口ではその返信葉書に記載さ
れている希望項目ごとに返信葉書を区分けするようにし
ている。しかし、返信葉書に記載されている事項の確認
を行いながら区分けをして商品の産地へ連絡をしなけれ
ばならず、このため、顧客から送られてきた返信葉書の
受付から産地への指示までに多大な手間を要するという
不都合がある。そこで本発明は上記した事情に鑑み、冊
子に綴じ込まれる返信葉書を用いて冊子を受け取った購
入希望者側から希望商品の産地側へ直接注文指示が行え
るようにすることを課題とし,従来の商品注文にかかる
手間を軽減することを目的とする。
Conventionally, large-scale retailers such as department stores and credit companies have been introducing services such as special products and seasonal limited products in various places as one of the services for customers. The booklet and application form are sent to customers to introduce products and accept purchases. In consideration of the trouble of sending a booklet and application form to the customer in combination, a reply postcard as an application form is also bound in the booklet, and if the customer has a favorite product, it is bound. The reply postcard describes the required items such as the desired product name and sends the postcard to the sender of the booklet. By the way, in the above-mentioned service mode, an order from a customer is once collected at a booklet sender side, and then instructions for shipping the product are sent to production centers in various places. That is, the reply postcard bound in the booklet
A specific reception department of the sender of the booklet is described as the destination of the reply postcard, and the reply postcard is collected at a specific reception window. At the reception desk, reply postcards are classified for each desired item described in the reply postcard. However, it is necessary to sort the products while confirming the items described in the reply postcard and contact the production center of the product. Therefore, from the reception of the reply postcard sent by the customer to the instruction to the production center Requires a great deal of trouble. In view of the above circumstances, an object of the present invention is to enable a purchase applicant who has received a booklet to directly instruct an order to a production area of a desired product using a reply postcard bound to the booklet. The purpose is to reduce the trouble of ordering products.

【0003】[0003]

【課題を解決するための手段】本発明は上記課題を考慮
してなされたもので、上下一対の冊子外表紙とこの冊子
外表紙の間に位置して冊子外表紙の一辺側に綴じ合わさ
れた複数枚の冊子用紙とからなり、前記綴じ合わせ部分
を除く周辺部を分離可能に封着した冊子内蔵封書であっ
て、少なくとも一方の冊子外表紙における外表面に受取
人住所氏名などの可変情報記載部を設け、少なくとも一
つの冊子用紙に、それぞれ異なる返信先宛名情報が記載
された複数の返信葉書が設けられていることを特徴とす
る冊子内蔵封書を提供して、上記課題を解消するもので
ある。
SUMMARY OF THE INVENTION The present invention has been made in consideration of the above problems, and is located between a pair of upper and lower booklet outer covers and bound to one side of the booklet outer cover. A booklet-containing sealed letter composed of a plurality of booklet sheets, and the peripheral portion excluding the binding portion is sealed so as to be separable, and variable information such as a recipient address name is described on the outer surface of at least one booklet outer cover. The present invention solves the above-mentioned problems by providing a booklet-incorporated envelope in which a plurality of reply postcards each having different return destination address information are provided on at least one booklet sheet. is there.

【0004】[0004]

【発明の実施の形態】つぎに本発明を図1から図4に示
す実施の形態に基づいて詳細に説明する。図中1は冊子
内蔵封書で、該冊子内蔵封書1は、図1に示されるよう
に、一対として上下に位置し同形状とされた冊子外表紙
2,3と、前記冊子外表紙2,3の間に配置されて互い
に同形状とされた複数枚の冊子用紙4,5,6からなる
ものである。そして、前記冊子外表紙2,3は冊子用紙
4,5,6より大きい形状であり、冊子外表紙2,3の
一辺側に、冊子用紙4,5,6の前記一辺と同方向の一
辺側を揃えて接着剤7を介して綴じ合わされ、この綴じ
部8によって冊子外表紙と冊子用紙とは一体化され、一
辺側を綴じ合わせた複数枚の冊子用紙により冊子9が形
成されている。また、冊子外表紙と冊子用紙との上記一
辺側を綴じ合わせてなる綴じ部8を除く他の三方にあっ
ては、冊子外表紙2,3それぞれの周辺が冊子用紙4,
5,6の周辺より側方に張り出しており、この張り出し
て対向する冊子外表紙2,3の連続した三周辺が接着剤
7を介して貼り合わされて封着部10として構成されて
いる。さらに、前記封着部10に沿って切取りミシン目
からなる切取り部11が設けられていて、この切取り部
11から前記封着部10を取り除くことが可能であり、
この封着部10を取り除くことで封書1が開封され、綴
じ部8を綴じ元として見開き状に各頁部分を開くことが
できるようになる(図4参照)。前記切取り部11は冊
子用紙の三周辺よりやや外方に位置しているものであ
り、この切取り部11に沿って鋏などを入れても内方の
冊子用紙が切断されないようにしている。図において1
2は最上位に位置する冊子外表紙2の外表面に設けられ
た可変情報記載部であり、この封書1を受け取る受取人
住所氏名などの可変情報13が記載されている。
DETAILED DESCRIPTION OF THE PREFERRED EMBODIMENTS Next, the present invention will be described in detail with reference to the embodiments shown in FIGS. In FIG. 1, reference numeral 1 denotes a booklet-incorporated letter, and as shown in FIG. 1, the booklet-incorporated letter 1 is a pair of upper and lower booklet outer covers 2, 3 having the same shape, and the booklet outer cover 2, 3, And a plurality of booklet sheets 4, 5, and 6 arranged in the same shape and having the same shape. The booklet outer covers 2, 3 are larger than the booklet sheets 4, 5, 6 and one side of the booklet sheets 4, 5, 6 is on one side of the booklet sheets 4, 5, 6 in the same direction as the one side of the booklet sheets 4, 5, 6. The booklet 9 is formed by a plurality of booklet sheets having one side stitched together, and the outside of the booklet and the booklet sheet are integrated by the binding portion 8. On the other three sides except for the binding section 8 formed by binding the one side of the booklet cover and the booklet paper, the periphery of each of the booklet outer covers 2 and 3 is
The three peripheral portions of the outer cover sheets 2 and 3 that protrude and are opposed to each other are bonded together via an adhesive 7 to form a sealing portion 10. Further, a cutout 11 formed of a cut perforation is provided along the sealing portion 10, and the sealing portion 10 can be removed from the cutout 11.
By removing the sealing portion 10, the sealed letter 1 is opened, and each page portion can be opened in a two-page spread using the binding portion 8 as a binding source (see FIG. 4). The cutout portion 11 is located slightly outside the three peripheral portions of the booklet paper, so that even if scissors or the like are inserted along the cutout portion 11, the inner booklet paper is not cut. 1 in the figure
Reference numeral 2 denotes a variable information description portion provided on the outer surface of the booklet outer cover 2 located at the top, and variable information 13 such as the address of the recipient who receives the sealed letter 1 is described.

【0005】上記冊子用紙のうち、冊子用紙2,3には
各種の商品、例えば、異なる四地域の特産品を紹介する
記事や写真などの情報が印刷されているものであり、商
品の購入希望を受け付ける連絡先がそれぞれ異なってい
る。そして、冊子用紙6にあっては図示されているよう
にこの冊子用紙6に切取りミシン目からなる分割線14
を入れて四方に区分された四枚の返信葉書15が設けら
れている。前記返信葉書15にはそれぞれ異なる返信先
宛名情報16が記載されており、それらの返信先宛名情
報16は前記冊子用紙2,3に掲載された商品購入に際
しての連絡先と一対一で対向しているものである。この
ように、希望商品の連絡先に対応した返信葉書が封書に
内蔵されているため、商品希望の連絡先に対応している
返信葉書を取り外し、所要の事項(希望商品名、希望個
数など)をその返信葉書15の裏面側に設けられている
情報記入部17に記載して送付すれば、その商品の連絡
先に返信葉書が届くようになる。なお、上記返信葉書1
5それぞれには冊子の受取人表示情報である可変情報に
対応する顧客情報18を設けるようにしてもよい。この
ように返信葉書それぞれに顧客情報を記載しておけば、
この返信葉書を送付する際の顧客が住所氏名を記載する
必要がなく、また、管理された情報が印字、印刷される
ようになるため、返信葉書を受け取った側においても情
報の確認が確実に、かつ、容易に行えるようになる。
[0005] Of the above booklet sheets, the booklet sheets 2 and 3 are printed with information such as articles and photographs introducing various commodities, for example, specialty products from four different regions. Accepting contacts are different. In the case of the booklet paper 6, as shown in FIG.
, Four reply postcards 15 are provided which are divided into four sides. The reply postcard 15 includes different reply destination address information 16, and the reply destination address information 16 faces one-on-one with a contact point at the time of purchasing a product described in the booklet sheets 2 and 3. Is what it is. As described above, since the reply postcard corresponding to the contact information of the desired product is included in the envelope, the reply postcard corresponding to the contact address of the desired product is removed and required items (the desired product name, the desired number, etc.) Is written in the information entry section 17 provided on the back side of the reply postcard 15, and the reply postcard reaches the contact address of the product. In addition, the reply postcard 1
5 may be provided with customer information 18 corresponding to the variable information that is the recipient display information of the booklet. If you write customer information on each reply postcard in this way,
When sending this reply postcard, there is no need for the customer to specify the address and name, and since the managed information will be printed and printed, it is ensured that the information received is also confirmed on the side receiving the reply postcard. , And can be easily performed.

【0006】上記の例において冊子内蔵封書1は上下に
別れている冊子外表紙の間にそれぞれ単独の用紙である
複数の冊子用紙が配置され、そして、これら冊子外表紙
と冊子用紙とが一体で綴じ合わされているものである
が、本発明はこの例に限定されるものではない。例え
ば、図5に示すように、冊子外表紙2,3を折り部19
を介して連続して二つ折りされている形態とし、その折
り合わせ状態となる冊子外表紙2,3の間に、冊子用紙
4と6とを折り部20を介し連続して二つ折りされたも
のを配置し、さらにその冊子用紙4と6との間に単独の
冊子用紙5を配置し、折り部19,20側の各辺を接着
剤7で綴じ合わせるようにしてもよい。
In the above-described example, the booklet-containing envelope 1 has a plurality of booklet sheets, each of which is a single sheet, arranged between booklet outer cover sheets which are vertically separated, and these booklet outer cover sheets and booklet sheets are integrated. Although bound, the present invention is not limited to this example. For example, as shown in FIG.
The booklet sheets 4 and 6 are continuously folded in two via the folding section 20 between the booklet outer covers 2 and 3 in the folded state. May be disposed, and a single booklet sheet 5 may be disposed between the booklet sheets 4 and 6 so that the sides on the folding portions 19 and 20 are bound with the adhesive 7.

【0007】[0007]

【発明の効果】以上説明したように、本発明の冊子内蔵
封書によれば、上下一対の冊子外表紙とこの冊子外表紙
の間に位置して冊子外表紙の一辺側に綴じ合わされた複
数枚の冊子用紙とからなり、前記綴じ合わせ部分を除く
周辺部を分離可能に封着したものであって、少なくとも
一方の冊子外表紙における外表面に受取人住所氏名など
の可変情報記載部を設け、少なくとも一つの冊子用紙
に、それぞれ異なる返信先宛名情報が記載された複数の
返信葉書が設けられていることを特徴とするものであ
る。このように、冊子と返信葉書とが一体となった状態
で封書が構成されていることから、顧客側などへの送付
に際してその冊子と返信葉書との組み合わせ確認を行う
必要がなくなり、冊子送付作業が容易になる。そして、
冊子に綴じ込まれている返信葉書にはそれぞれ異なる返
信先宛名情報が予め設けられているため、返信葉書を送
付することでその返信葉書が冊子に掲載された商品の取
り扱い窓口に直接届くようになり、返信葉書による要求
事項に迅速に対処てきるようになるなど、実用性に優れ
た効果を奏するものである。
As described above, according to the enclosed booklet of the present invention, a plurality of sheets which are located between a pair of upper and lower booklet outer covers and bound on one side of the booklet outer cover are located between the booklet outer cover. It is made of a booklet paper, the peripheral portion except for the binding portion is sealed so as to be separable, provided with a variable information description section such as the recipient address name on the outer surface of at least one booklet outer cover, At least one booklet sheet is provided with a plurality of reply postcards each having different reply destination address information. In this way, since the sealed letter is composed of the booklet and the reply postcard as one, there is no need to confirm the combination of the booklet and the reply postcard when sending to the customer side, etc. Becomes easier. And
Since the reply postcards bound in the booklet have different reply address information in advance, sending the reply postcard so that the reply postcard directly reaches the handling window of the product posted in the booklet In other words, it is possible to quickly respond to the requirements of the reply postcard, and the effect is excellent in practicality.

【図面の簡単な説明】[Brief description of the drawings]

【図1】本発明に係る冊子内蔵封書の一例を分解した状
態で示す説明図である。
FIG. 1 is an explanatory view showing an exploded state of an example of a booklet-containing sealed letter according to the present invention.

【図2】一例を一部切り欠いた状態で示す説明図であ
る。
FIG. 2 is an explanatory diagram showing an example in a partially cut-out state.

【図3】一例の断面を示すもので、(イ)は図2イ−イ
線に沿った断面を示す説明図、(ロ)は図2ロ−ロ線に
沿った断面を示す説明図である。
3A and 3B are cross-sectional views of an example, and FIG. 3A is an explanatory diagram showing a cross section taken along the line II-II in FIG. 2 and FIG. 3B is an explanatory diagram showing a cross section taken along the line II-II in FIG. is there.

【図4】一例を見開いた状態で示すもので、(イ)は返
信葉書の宛名面側が開かれた状態を示す説明図、(ロ)
は返信葉書の裏面側が開かれた状態を示す説明図であ
る。
FIG. 4 is a view showing an example in which the open side is opened, (a) is an explanatory view showing a state in which the address side of the reply postcard is opened, (b)
Is an explanatory diagram showing a state in which the back side of the reply postcard is opened.

【図5】他の例を図2のイ−イ線と同部の断面で示す説
明図である。
FIG. 5 is an explanatory diagram showing another example in a cross section taken along the same line as the II line in FIG. 2;

【符号の説明】[Explanation of symbols]

1…冊子内蔵封書 2,3…冊子外表紙 4,5,6…冊子用紙 7…接着剤 8…綴じ部 9…冊子 10…封着部 11…切取り部 12…可変情報記載部 13…可変情報 15…返信葉書 16…返信先宛名情報 DESCRIPTION OF SYMBOLS 1 ... Seal inside a booklet 2, 3 ... Cover outside a booklet 4, 5, 6 ... Booklet paper 7 ... Adhesive 8 ... Binding part 9 ... Booklet 10 ... Sealing part 11 ... Cut-out part 12 ... Variable information description part 13 ... Variable information 15 Reply postcard 16 Reply address information

Claims (1)

【特許請求の範囲】[Claims] 【請求項1】上下一対の冊子外表紙とこの冊子外表紙の
間に位置して冊子外表紙の一辺側に綴じ合わされた複数
枚の冊子用紙とからなり、前記綴じ合わせ部分を除く周
辺部を分離可能に封着した冊子内蔵封書であって、 少なくとも一方の冊子外表紙における外表面に受取人住
所氏名などの可変情報記載部を設け、 少なくとも一つの冊子用紙に、それぞれ異なる返信先宛
名情報が記載された複数の返信葉書が設けられているこ
とを特徴とする冊子内蔵封書。
1. A booklet comprising a pair of upper and lower booklet outer covers and a plurality of booklet sheets located between the booklet outer cover and bound to one side of the booklet outer cover. Separately sealed booklet enclosed letter, provided with a variable information description section such as the address of the recipient on the outer surface of at least one of the booklet outer covers, and at least one booklet sheet with different return address information. A booklet-equipped envelope, wherein a plurality of reply postcards are provided.
JP4658997A 1997-02-28 1997-02-28 Letter with built-in booklet Pending JPH10236034A (en)

Priority Applications (1)

Application Number Priority Date Filing Date Title
JP4658997A JPH10236034A (en) 1997-02-28 1997-02-28 Letter with built-in booklet

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
JP4658997A JPH10236034A (en) 1997-02-28 1997-02-28 Letter with built-in booklet

Publications (1)

Publication Number Publication Date
JPH10236034A true JPH10236034A (en) 1998-09-08

Family

ID=12751489

Family Applications (1)

Application Number Title Priority Date Filing Date
JP4658997A Pending JPH10236034A (en) 1997-02-28 1997-02-28 Letter with built-in booklet

Country Status (1)

Country Link
JP (1) JPH10236034A (en)

Cited By (5)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
JP2006315252A (en) * 2005-05-11 2006-11-24 Fukushima Printing Co Ltd Information recording booklet for sending
JP2007185876A (en) * 2006-01-13 2007-07-26 Dainippon Printing Co Ltd Booklet sending material
JP2009248396A (en) * 2008-04-03 2009-10-29 Kobayashi Create Co Ltd Medical examination form
JP2012125990A (en) * 2010-12-15 2012-07-05 Dainippon Printing Co Ltd Booklet sending object
JP2014148173A (en) * 2014-04-02 2014-08-21 Dainippon Printing Co Ltd Booklet-like printed matter

Cited By (6)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
JP2006315252A (en) * 2005-05-11 2006-11-24 Fukushima Printing Co Ltd Information recording booklet for sending
JP2007185876A (en) * 2006-01-13 2007-07-26 Dainippon Printing Co Ltd Booklet sending material
JP4684898B2 (en) * 2006-01-13 2011-05-18 大日本印刷株式会社 Booklet delivery
JP2009248396A (en) * 2008-04-03 2009-10-29 Kobayashi Create Co Ltd Medical examination form
JP2012125990A (en) * 2010-12-15 2012-07-05 Dainippon Printing Co Ltd Booklet sending object
JP2014148173A (en) * 2014-04-02 2014-08-21 Dainippon Printing Co Ltd Booklet-like printed matter

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