Ben Walmsley
The main focus of my research is related to qualitative analysis of the value and impact of theatre on audiences. I am also interested in creative management and critical management studies (as applied to the arts) and to many aspects of arts marketing. Related work includes rural touring, cultural leadership, organizational change and cultural policy.
Please get in touch if you have a similar research interest.
More info at www.benwalmsley.net or follow me on twitter @benwalmsley
All the best,
Ben
Address: School of Performance & Cultural Industries
University of Leeds
Leeds LS2 9JT
Please get in touch if you have a similar research interest.
More info at www.benwalmsley.net or follow me on twitter @benwalmsley
All the best,
Ben
Address: School of Performance & Cultural Industries
University of Leeds
Leeds LS2 9JT
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Divided into 12 chapters for easy semester teaching, each chapter includes an illustrative case study to encourage students to apply their academic learning to real, work-based scenarios, as well as an accompanying PowerPoint lecture presentation and a tutorial discussion sheet to provide maximum ease of use for busy lecturers.
Key Issues in the Arts and Entertainment Industry covers a diverse range of issues, including:
•The audience experience: changing roles and relationships
•Funding with a new agenda
•Branding arts & entertainment
•Intellectual property in the digital age
•The future of broadcasting
•Cultural leadership
This publication is essential reading for level 6 undergraduate and Masters level students studying for courses on Entertainment Management, Arts Management and Cultural Management, Policy and Leadership.
It is equally valuable for practitioners (chief executives, producers, general managers, marketing managers, consultants, policy makers) and board members of arts and entertainment organisations.