"A joint dynamic pricing and advertising model of perishable products."

Lin Feng, Jianxiong Zhang, Wansheng Tang (2015)

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DOI: 10.1057/JORS.2014.89

access: closed

type: Journal Article

metadata version: 2020-06-08

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Lin Feng, Jianxiong Zhang, Wansheng Tang:
A joint dynamic pricing and advertising model of perishable products. J. Oper. Res. Soc. 66(8): 1341-1351 (2015)

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