Remembering Daniel Kahneman in our UX practice
10 ideas I’ve learned from Thinking Fast and Slow.
Renowned Nobel Laureate in behavioural economics Daniel Kahneman has recently passed away at 90 on March 27, 2024. His book, Thinking Fast and Slow, has helped shape conversations about human judgement and decision-making across industries, including business, psychology, and UX design.
My encounters with Kahneman’s materials came from his generosity when he shared his ideas in various settings, from TED talks to podcasts. In one particular podcast, host Shankar Vedantam had the opportunities to unpack many of his ideas on stage with Kahneman.
Over time, his work has given me new meaning to my own work in design. And so, as a tribute to him, the following sections reveal some of his brilliant concepts from the interviews by Shankar, as well as additional notes in italics about my personal takeaway as a UX practitioner.
Let’s dive in.
1. On experiments and questions
Psychologist Walter Mischel inspired Daniel Kahneman with his work on the marshmallow test with young…
