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BBB National Programs Newsroom

 

 

 

 

 

 

Decision

National Advertising Division Recommends Promotion in Motion Discontinue or Modify Certain Welch’s Fruit Snack Commercials

New York, NY – September 30, 2024 – The National Advertising Division recommended that PIM Brands discontinue certain television commercials for its Welch’s Fruit Snacks or modify the advertising to avoid conveying the message that competing fruit snacks are worthless.

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Decision

Following National Advertising Division Inquiry, Google Voluntarily Unlists Video Demonstrating Google Gemini Capabilities

New York, NY – September 12, 2024 – Google voluntarily unlisted a video demonstrating the capabilities of Google Gemini, its large language model artificial intelligence (AI) offering introduced in December 2023.

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Decision

National Advertising Division Recommends Gruma Modify Sugar and Net Carbohydrate Label Claims

New York, NY – September 11, 2024 – In a challenge brought by competitor Olé, the National Advertising Division found certain “zero sugar” and “0G sugar” claims supported and recommended that Gruma Corporation, in connection with its tortilla product offerings, modify or discontinue other claims. 

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Decision

Direct Selling Self-Regulatory Council Recommends MONAT Discontinue Earnings Claims

McLean, VA – September 5, 2024 – The Direct Selling Self-Regulatory Council (DSSRC) recommended MONAT Global discontinue certain earnings claims made on the MONAT website and by salesforce members on Facebook, Twitter/X, Instagram, and YouTube. 

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Press Release

John Templeton Foundation Grant Awarded to Center for Industry Self-Regulation to Develop Industry Self-Regulation Curriculum for Law, Business & Public Policy Schools

McLean, VA – September 10, 2024 - BBB National Programs’ Center for Industry Self-Regulation today announced that it will develop a curriculum on industry self-regulation for law, business, and public policy school programs, filling a significant gap in current higher...

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Press Release

BBB National Programs Appoints Amy Steacy as General Counsel, Promotes New Leaders in Children’s Food and Beverage Advertising and Global Privacy

McLean, VA – June 4, 2024 – BBB National Programs announced the appointment of Amy Steacy as General Counsel. Additional leadership promotions include Daniel Range as Vice President of the Children's Food and Beverage Advertising Initiative (CFBAI) and Dr. Divya Sridhar as Vice President, Global...

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Press Release

Companies Agree to Expand School Coverage under the Children’s Food and Beverage Advertising Initiative Core Principles

McLean, VA – May 2, 2024 – Twenty-one of the nation’s leading food, beverage, and quick serve restaurant companies have agreed to strengthen their voluntary commitments for responsible food advertising to children under the Children’s Food and Beverage Advertising Initiative (CFBAI) Core Principles.

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Press Release

BBB National Programs Issues Compliance Warning for Use of AI in Child-Directed Advertising and Data Collection

McLean, VA – May 1, 2024 – BBB National Programs’ Children’s Advertising Review Unit (CARU) today issued a new compliance warning on the application of CARU’s Advertising and Privacy Guidelines to the use of Artificial Intelligence (AI), putting advertisers, brands, endorsers, developers, toy manufacturers, and others on...

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Blog

Industry Self-Regulation Will Shine Post-Chevron

In its landmark decision in Relentless Inc. v. U.S. Department of Commerce and Loper Bright Enterprises v. Raimondo, the U.S. Supreme Court has fundamentally reshaped the landscape of regulatory governance in the U.S. And in the wake of the ruling, the implications for industry self-regulation loom large.
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Blog

What to Know About New Jersey’s Lemon Law

While most cars run smoothly off the lot, it’s important to understand your rights if you find yourself with a potential “lemon” parked in your driveway. New Jersey's Lemon Law protects consumers of new vehicles from persistent defects.
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Blog

U.S. Supreme Court Impact: Judicial Power at Work, Industry Self-Regulation in Play

The U.S. Supreme Court decision, Loper Bright Enterprises v. Raimondo, marked a pivotal shift in administrative law by overturning the Chevron deference doctrine and will have a long-term impact. The ruling also presents a unique opportunity for industries to fill regulatory gaps in a manner that enhances consumer trust.
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Blog

Solving Shared Challenges: A Global Approach to Advertising Self-Regulation

Recognizing the shared challenges society and marketers are facing while reckoning with declining levels of trust, advertising standards authorities are uniting to help ensure responsible marketing across all media channels through the new ICAS Global Think Tank, creating a space for academic, business, and policy leaders to engage in candid discussion, research, and collaboration on the biggest challenges facing the advertising industry.
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Podcast

Making Sense of AI Governance

On this episode of Priv, Miles Light steps into the role of host for this conversation, joined by Brenda Leong, a partner at Luminos.Law to discuss the responsibilities and requirements of artificial intelligence (AI), in privacy and beyond. 
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Podcast

Protecting Child Influencers

In this episode of In the Sandbox with CARU, host Rukiya Bonner is joined by team pocket.watch to discuss the business of child influencers, breaking down state laws, the role of a parent in the business, and special considerations for working with a young creator. 
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Podcast

Ad Watchers: AI is Everywhere - What about advertising?

For this episode of Ad Watchers, Eric and Annie tackle artificial intelligence (AI), a term on the minds of businesses and on the radar of the National Advertising Division (NAD). In this episode, our hosts are joined by guest Ken Crutchfield to discuss AI’s potential impact on advertising.

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Podcast

Likely to be Accessed: Do You Know Who Your Users Are?

Join us for this episode of Priv, where Dona Fraser is joined by Phyllis Marcus to discuss the broad operational, financial, and logistical impacts and challenges of trying to protect both children and teens online under the same laws and regulations. 

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Media Inquiry