The Worm is Back! | NASA

Works offline

How do we tell our visitors our sites work offline? How do we tell our visitors that they don’t need an app because it’s no more capable than the URL they’re on right now?

Remy expands on his call for ideas on branding websites that work offline with a universal symbol, along the lines of what we had with RSS.

What I’d personally like to see as an outcome: some simple iconography that I can use on my own site and other projects that can offer ambient badging to reassure my visitor that the URL they’re visiting will work offline.

Round 1: post your ideas / designs · Issue #1 · works-offline/logo

This is an interesting push by Remy to try to figure out a way we can collectively indicate to users that a site works offline.

Well, seeing as browsers have completely dropped the ball on any kind of ambient badging, it’s fair enough that we take matters into our own hands.

Evolving the Firefox Brand - Mozilla Open Design

I’m impressed by Mozilla’s commitment to designing in the open—one of the hardest parts of any kind of brand work is getting agreement, and this process must make that even more difficult.

I have to say, I quite like both options on display here.

How NASA Learned to Love the Worm Logo - The New York Times

A delightful ode to a once-divisive design.